Unique Visitors brings you conversations about digital marketing. Episodes feature interviews with digital marketing experts discussing digital advertising, social media, SEO and other topics of interest to digital marketing professionals.
Nathan David is the founder and lead consultant for Meta Impact, a digital transformation consultancy in Cleveland, Ohio. He focuses on helping healthcare organizations leverage digital marketing and data analytics. We discuss how he helps hospitals analyze their data and execute integrated marketing campaigns to acquire customers.
Connect with Nathan:
https://www.metaimpact.com/
Connect with me on LinkedIn or Twitter
5 Jun 2020
David Bowman: Digital Strategy
David Bowman is president of The Ohlmann Group, an advertising agency in Dayton, Ohio. We talk about how his team determines digital strategies for their clients, how they track digital campaigns and the importance of always being curious.
Connect with David:
https://twitter.com/davidebowman
https://www.linkedin.com/in/davidbowman/
https://ohlmanngroup.com/
Connect with me on LinkedIn or Twitter
5 Jun 2020
Joe Restivo: Search Engine Optimization
Joe Restivo is the founder of Stonefish Marketing, an internet marketing company. We discuss SEO methods for optimizing websites to improve search rankings.
Connect with Joe:
https://www.stonefishllc.com/
https://www.linkedin.com/in/joerestivo/
Connect with me on LinkedIn or Twitter
4 Jun 2020
Wade Dickerson, Digital Marketing Strategy in Higher Ed
Wade Dickerson is a digital marketing strategist at the University of Dayton where he focuses on effectively reaching prospective students and a variety of other audiences through digital advertising and the web. We talk about how he targets prospective students, tracks their engagement and uses analytics to follow them through the long conversion process.
Connect with Wade: linkedin.com/in/wade-dickerson-9a847940
Connect with me on LinkedIn or Twitter
3 Jun 2020
Jessika Phillips: Using Social Media to Drive Business Growth
Jessika Phillips is the founder of Now Marketing Group. She joins me to discuss how companies can use social media to drive business growth. Jessika is an international speaker and social media strategist. She was selected as “One of the Top 12 Global Rising Stars in Social Media to Watch.”
Connect with Jessika:
https://nowmarketinggroup.com/
https://jessikaphillips.com/
Here are some resources Jessica mentioned in the podcast:
Workbook to walk you through the C.A.R.E. approach: bit.ly/CAREMore
Blog posts:
9 Questions You Need to Ask When Hiring a Social Media Manager
Questions to ask before Hiring a social media Account Manager
Should you hire In-House or Outsource your Social Media?
Connect with me on LinkedIn or Twitter
2 Jun 2020
Tyler Back, Mitosis Creative
Tyler Back is the President and Chief Executive Officer at Mitosis, an international award winning marketing creative agency. We discuss how his company is helping B2B clients transition their marketing efforts to reach prospects during the COVID crisis, what strategies they employ to drive business outcomes and why he’s trying to shake up everyone in the digital landscape.
Learn more about Mitosis at https://mitosiscreative.com/
Follow them on Instagram at https://www.instagram.com/mitosiscreative/
Connect with me on LinkedIn or Twitter
30 May 2020
Unique Visitors Introduction
Welcome to the first episode of Unique Visitors, conversations about digital marketing. Future episodes will feature interviews with digital marketing experts discussing digital advertising, social media, SEO and other topics of interest to digital marketing professionals. Episode 1 is a short introduction. More to come.
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