Unreasonable is a production of the Jacksonville Civic Council that celebrates our members and community leaders—bold visionaries and fearless business leaders shaping the future of Jacksonville.
In each episode, you’ll meet passionate changemakers, who are rewriting the rules—refusing to settle for good enough—and daring to dream bigger for their businesses, their lives, and our city.
You’ll hear their personal journeys and discover how they turn obstacles into opportunities and pursue visions so ambitious, they might just be called… unreasonable.
Full videos on YouTube.com/@UnreasonableJacksonville
Host: Josh Martino
Video and Audio Production: Nimble Creative Services
Artwork: Basis
In this episode of Unreasonable, Josh Martino sits down with Scott Kashman, Chief Executive Officer, Ascension St. Vincent's Health System, whose career in healthcare leadership has been shaped by grit, empathy, and a willingness to challenge conventional thinking. Growing up in Milwaukee with New York-born parents, Kashman reflects on the blend of Midwestern humility and New York determination that shaped his approach to life and leadership. He shares how helping a childhood friend through a...
11 Jun 2026
Eric Mann
In this episode of Unreasonable, Josh Martino sits down with Eric Mann, President and CEO of the First Coast YMCA, whose 45-year career has been shaped by a commitment to service, mentorship, and community-building. Growing up in rural Georgia during the era of school desegregation, Mann reflects on the profound influence of his parents—particularly his mother, a teacher and civic leader—and the coach who instilled in him the discipline, resilience, and belief that would guide his future. Fro...
27 Mar 2026
Amy Berg
In this episode of Unreasonable, Josh Martino sits down with Amy Berg, whose career has been defined by a deep commitment to collaboration, storytelling, and values-based leadership. From her early days in Southern California, where environmental challenges shaped her interest in urban planning, to leadership roles in Santa Barbara and Aspen, Berg reflects on how her experiences guided her toward building communities that balance growth, quality of life, and shared purpose, and how her work w...
16 Mar 2026
Moez Limayem
In this episode of Unreasonable, Josh Martino sits down with Moez Limayem, whose remarkable life journey began in a small town in Tunisia without running water or electricity and led to an esteemed academic career with leadership roles at universities around the world. Limayem reflects on the profound influence of his parents, who instilled in him the value of education, something that would ultimately open doors across the globe. He also shares his vision for the University of North Florida ...
8 Jan 2026
John Baker
In this episode of Unreasonable, Josh Martino sits down with John Baker, whose life and career have been shaped by a deep sense of responsibility and a commitment to the broader good. Baker traces his story back to the personal sacrifice his father made serving the country during World War II — a legacy that carried forward into his own sense of duty. He reflects on growing Florida Rock into a successful business through daring decisions and nail-biting margins, and later on his steady leader...
4 Dec 2025
Donna Orender
In this episode of Unreasonable, Josh Martino sits down with Donna Orender — trailblazing athlete, visionary sports executive, and unwavering advocate for women and girls. Orender reflects on her path from a standout professional basketball player in New York to pioneering roles at the PGA Tour and later as President of the WNBA, before returning to Jacksonville to found Generation W. She also shares her latest bold venture: the UpShot League, a new professional basketball league launching in...
19 Nov 2025
David Miller
In this episode of Unreasonable, Josh Martino sits down with David Miller — a bold thinker and relentless builder whose ideas have reshaped industries and communities alike. Miller traces his journey from a moment of unexpected, life-altering news in college to the innovative approach he and his brother brought to the insurance world, leading to their company, Brightway, being named the #1 franchise to buy by Forbes. He also reflects on his forward-looking commitment to transformative in...
21 Oct 2025
Gary Chartrand
In the premiere episode of Unreasonable, Josh Martino welcomes Gary Chartrand — visionary leader, philanthropist, and author of Unreasonable Leadership. Chartrand reflects on the formative lessons that shaped his extraordinary journey, from his days on the baseball diamond in New Hampshire’s minor leagues to transforming Acosta from a regional firm into a national sales and marketing powerhouse. He also shares how his passion for education continues to drive his mission to create lasting impa...
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