Upleveling

About Upleveling

Upleveling is the podcast for entrepreneurs who want to build better leaders, smarter systems, and bigger results. Hosted by Joy Lutz, CPA, each episode dives into mindset, operations, and strategies to help you grow your business.

Publisher

Joy Lutz, CPA, CTP

Category

business

Language

en

Explicit

No

First episode

4 Mar 2025

Latest episode

13 Oct 2026

Latest episodes

39 episodes in the feed.

1. 

   13 Oct 2026

   To Niche or Not

   Should you niche your business, or is narrowing your focus too risky? In this episode of Upleveling, Joy shares Aligned CPA’s own journey toward specializing in solo and small law firms and what that decision has meant for marketing, sales, training, and growth. She breaks down the advantages of specialization, the risks of going too narrow, and a practical framework for deciding whether niching makes sense for your business. Sometimes, building a bigger business starts with choosing a smalle...

2. 

   29 Sept 2026

   Q4 Planning for Business Growth

   Q4 isn’t just about wrapping up the year. It’s your opportunity to finish strong and build momentum for what’s next. In this episode, Joy shares how she uses the final 90 days of the year to review progress, strengthen systems, evaluate clients and pricing, develop her team, set goals, and build a budget and marketing strategy for the year ahead. Learn how to use Q4 intentionally so you can walk into the new year with a clear plan for growth.

3. 

   15 Sept 2026

   The Roles You Didn't Know You Would Fill

   As your business grows, your role as an owner has to grow with it. What starts as simply doing the work can quickly turn into learning how to sell, market, manage finances, lead a team, and think like a CEO. In this episode of Upleveling, we break down three roles every growing business owner needs to understand: salesperson, marketer, and CFO. We also explore how to build systems around these responsibilities, delegate them effectively, and continue developing the skills your business needs ...

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

20,236

Score snapshot 15 Sept 2025

Apple Podcasts (US)

5.0 / 5

6 ratings

Spotify

5.0 / 5

10 ratings

Podcast Authority Score: 56 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

64

Social presence

0

YouTube

72

Engagement

51

Contact Upleveling

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Upleveling