Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you're in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
22
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality17
Social0
YouTube68
Engagement0
Podcast Overview
Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you're in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
Language
🇺🇲
Publishing Since
4/3/2025
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22
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality17
Social0
YouTube68
Engagement0
7
Excellent Areas
0
Good Performance
12
Growth Opportunities
excellent
Episode Length
39 minutes
Performing excellently!
needs improvement
Publishing Consistency
Every 16 days
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Recent Episodes
October 22, 2025
AEO unveiled: How AI is reshaping business search
Hosts Alessandro Fard and Zachary Newton examine how artificial intelligence is reshaping business search, impacting user experience design, and potentially diminishing traditional search engine dominance in this episode.
May 5, 2025
AI-Driven UX Design in Med Tech: Balancing Innovation and Risk
<p>In this episode of UXRx, hosts Zachary Newton and Alessandro Fard delve into the application of AI in med tech design. They explore the misconceptions about AI, its potential to replace certain jobs, like prompt engineers, and its strengths in enhancing others. The conversation highlights how AI can be a powerful tool in user research, rapid prototyping, compliance checks, and accessibility improvement. They discuss real-world applications at Create Ape, emphasizing AI's role in reducing risks rather than cutting corners. The episode also envisions a future where AI could create highly personalized user experiences and adapt interfaces based on individual user needs. Ultimately, the discussion underlines the importance of leveraging AI intelligently to solve real human problems in the medical field.</p><p><br></p><p>00:00 Introduction to AI in Med Tech</p><p>00:27 Personal Use of AI</p><p>00:56 Diverse Perspectives on AI</p><p>01:53 AI's Impact on Jobs</p><p>02:57 AI in User Experience Design</p><p>07:45 AI in User Research</p><p>15:29 AI Tools for Rapid Prototyping</p><p>16:29 Emerging Skills in Leadership and Design</p><p>16:50 Prototyping and Usability Testing</p><p>17:35 AI Tools and Their Limitations</p><p>18:26 The Future of High Fidelity Design</p><p>21:12 Advancements in Image and Video Generation</p><p>23:53 Personalized UX Design with AI</p><p>30:09 Human Element in MedTech UX</p><p>32:50 Conclusion and Final Thoughts</p>
April 3, 2025
Behind the Brand: Understanding Create Ape's Med Tech Transformation
<p>In the inaugural episode of UXRx by Create Ape, hosts Zachary Newton and Alessandro Fard dive deep into the genesis of Create Ape and its recent pivot towards the healthcare and med-tech industries. They share their extensive backgrounds in UX/UI design and development, discuss the origins of the Create Ape brand, and recount the company’s early days and significant growth, especially during the COVID-19 pandemic. The conversation spotlights the importance of good UX in healthcare applications, the challenges of scaling a business, and the exciting future of leveraging AI in med-tech. Reflecting on their recent decision to focus on healthcare, the hosts elaborate on the rewarding aspects of impacting patient care positively and set the stage for the show’s ongoing journey.</p><p><br></p><p>00:00 Introduction to UX Rx Podcast</p><p>00:35 Meet the Hosts: Zachary and Alessandro</p><p>01:32 The Origin of Create Ape</p><p>03:55 Early Days and Growth of Create Ape</p><p>05:35 Challenges of Scaling Up</p><p>08:41 Impact of COVID-19 on Create Ape</p><p>14:51 Pivoting to Med Tech and Medical Focus</p><p>21:22 The Urgent Need for Better Healthcare UX</p><p>21:52 Personal Experiences in Healthcare Design</p><p>22:25 The Broad Scope of Healthcare Design</p><p>23:21 The Critical Role of UX in Healthcare</p><p>24:54 Challenges and Frustrations in Healthcare UX</p><p>26:57 The Importance of Compliance in Healthcare Design</p><p>29:38 The Business Impact of Good UX in Healthcare</p><p>33:20 The Role of AI in Healthcare UX</p><p>38:15 Ideal Med Tech Clients and Projects</p><p>43:13 Final Thoughts and Lessons Learned</p>
3 total episodes available
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