Froomle is a startup that develops self-learning software designed on delivering personalized user content. As an industry leader in AI and Machine learning, Froomle consistently strives for an open AI platform that delivers on relevant content to consumers everywhere. Join us as we talk about what it means to live in an AI forward world, as we connect with industry leaders everywhere to create a meaningful and responsible AI friendly future.
In today's episode of Value from AI, we chat with Cecilia Campbell, CMO at United Robots, to discuss various topics that combine personalization and news technology.
For more info, visit us at https://www.froomle.ai/ (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbTRpZWIyNDF0WTlLQ3QtTU5hVVlKTXRoUFo2QXxBQ3Jtc0tud3JrMVloTjR3VmJkaEY3NGdzZ2dTbWFBdFJlRVFfZjVaUmtESTdpeDQyYlFMWUQ0MHFwNy1fbUdubzk1VDcyT21kQzc5YnNVem8wbUt3TjEtemhZdjVodEtQX3FGSkU3ZERTUkt0TkR0cGItRWQtQQ&q=https%3A%2F%2Fwww.froomle.ai%2F&v=jVwElYfb_ks)
Follow us on social media @Froomle and listen to our podcast on Spotify.
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Learn more about United Robots: https://www.unitedrobots.ai/ (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbU9JQ1dxRE1OWFEyeVZIaF9RRExOc2FQVmdxQXxBQ3Jtc0tuNXRwQmpLc2lZVEpKMlVEUVI2UGQ3SkVTNHVqNjJfTjdHSU9NZHlfRlNVTGQtNDhkbTNRa2pvSi1fX0xpNmpObmp1RmlhT05uUGZ5QVpKb2UyaEIwdThXdW10SG1EQ3dEVmZVMkJVWjk4QllOMGZ5dw&q=https%3A%2F%2Fwww.unitedrobots.ai%2F&v=jVwElYfb_ks)
9 Feb 2023
How to combat misconceptions of personalization
This week on Value from AI, we're talking about personalization with Jodie Hopperton, Lead and Product Initiative at INMA. Personalization has become a key element of successful marketing, and it's an important tool for any business. We'll discuss why personalization matters, how to implement it, and what to look out for when personalizing content. We’ll also hear from experts on the topic who can offer their tips and advice on how to make the most of personalization. Tune in to learn more about how you can leverage personalization to make your business stand out!
18 Jan 2023
How to detect fake news in your newsroom
In this new episode of our podcast Value from AI, host Lien Michiels, Ph.D. student and Data Scientist at Froomle, speaks with Özlem Özgöbek. Özlem is an Associate Professor at NTNU (Norwegian University of Science and Technology), in the Department of Computer Science.
18 Jan 2023
How Styria unleashes the power of personalization through content creation
Our latest podcast guest is here to provide insights on how Styria Media Group is tackling these questions. Niksa is the Chief Digital Strategist at Styria Media Group AG and together with Thomas Steisel, they explore the challenges in the news industry and how they will impact the digital channels of the future.
26 Apr 2022
How To Personalize Your Shopify Webshop With Woolman
In this episode, we had a conversation with Nihad Memić, Managing Director Benelux at Woolman.
Our CEO Koen Verstrepen and Nihad deep dive into personalization and Shopify, digging into other topics like:
> User experience versus conversion. What’s more important: Customer Acquisition Cost or their Life Time Value?
> How personalized websites feel for the consumer
> Trusting AI: What part of the data is relevant right now.
> How Netflix had a moment of failure with personalization
22 Jun 2021
How TorStar redefines personalization
In this episode, TorStar’s Sr. Digital Product Leader, Mohan Gulati explains the news consumption evolution after the pandemic and how to organize a project like personalization.
“Go where your readers are. Do a social media approach, making TikToks regularly, consistently, and fun. This will create brand awareness.” - said Mohan,
Watch the full video on our website ➡️ froomle.ai
Follow us on LinkedIn, Facebook, Twitter and Instagram ➡️ @froomle
26 May 2021
How Zalando personalizes its customer experience
Zeno Gantner is the guest of this episode. As the Principal Applied Scientist at Zalando, he shares fascinating insights about how to implement personalization and Zalando’s recommender systems, always present across their platforms.
Visit us ➡️ www.froomle.ai
Follow us on social media ➡️ @froomle
26 May 2021
How Schibsted personalizes news and wins against the filter bubble
In this episode, Ludwig Krokstedt, Head of Media Insights at Schibsted, shares how they personalize news and face the filter bubble. Schibsted is the world-class media house of Scandinavia, reaching over fifteen million readers every day.
Visit us ➡️ www.froomle.ai
Follow us on social media ➡️ @froomle
26 May 2021
How Ring Publishing uses automation & personalization
In this episode, Jerzy Gulczyński shares how they implement automation in their distribution processes, maintaining the editors’ role. On the other hand, they go deep into the pandemic topic and how it affected the news industry, changing consumer behaviors.
Visit us ➡️ www.froomle.ai
Follow us on social media ➡️ @froomle
26 May 2021
How Amedia approaches digitization
Pål Nedregotten is the Executive & Vice President of Amedia. We had the pleasure to share this interview where we talked about longevity in the news industry and how to sustain it along all these years.
Visit us ➡️ www.froomle.ai
Follow us on social media ➡️ @froomle
10 Oct 2019
Is personalization the key to winning the war for attention in news?
This time on Value From AI, Koen talks to Anne Schuth from DPG Media, about what it takes to win the war for attention in news.
7 Oct 2019
How Veepee built a leading flash-sales business
This time on Value From AI, Koen talks to Stefan Venken from Veepee about what it takes to build a leading flash-sales business
22 Mar 2019
How Mediahuis makes the difference by increasing relevance
This time on Value From AI, Koen talks to Pieter De Smet from Mediahuis about what it means to personalize digital and offline news
15 Feb 2019
How Do you learn from Data with Kris Peeters from Data Minded? Part 2
This Interview with Kris Peeters From Data Minded is divided in 2 parts.
Watch the first part here: https://www.youtube.com/watch?v=tboqW...
12 Feb 2019
How do you successfully implement a roadmap for data-based personalization.
Maarten Devillé will explain in this episode how he successfully implemented a roadmap for data-based personalization for Medialaan - De Persgroep.
11 Feb 2019
How Do you learn from Data with Kris Peeters from Data Minded? Part 1
This Interview with Kris Peeters From Data Minded is divided in 2 parts.
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