VENDO is a 360° digital growth agency specializing in online marketplaces Amazon and Walmart.com. We grow your sales, protect your brand, and drive success through innovative advertising, marketing, content creation, SEO, & more -- all of which are covered weekly on the VENDO Podcast.
In this episode, the VENDO team is joined by Bryan Rangel, Head of Partnerships at Cruva, to break down TikTok Shop growth strategies just in time for BFCM and the holiday season. From creator-led acceleration and affiliate strategies to cold-starting brands and driving halo effects across Amazon and other marketplaces, we share actionable insights to help brands build momentum and scale with confidence.
Topics Covered:
Halo Impacts (1:30)
What performs well on TikTok Shop? (5:00)
Affiliates on TikTok Shop (7:50)
What is TikTok Affiliate Partner(TAP)?(10:00)
What winning TikTok Shop setups look like (12:05)
What is "Cold Start" (14:45)
What is a healthy mix of sales? (17:35)
Success on TikTok Shop: building the infrastructure (22:35)
BFCM on TikTok Shop (24:45)
Best Practices/Tips & Tricks (27:00)
Speakers:
Bryan Rangel, Head of Partnerships, Cruva
Delaney Del Mundo, VP Account Strategy - Amazon & TikTok Shop, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
17 Jan 2026
Amazon Vine Reviewers: What Brands Should Know - VENDO Velocity Podcast Ep. 179
In this episode, the VENDO team dives into the Amazon Vine program, sharing key brand learnings from the perspective of the reviewer AKA "Vine Voice." From dashboard insights and reviewer requirements to rating patterns and policy nuances, we break down what brands need to know—and what to expect—when leveraging Vine to build trusted reviews.
Topics Covered:
What is Amazon Vine? (2:45)
Requirements to leverage Vine (4:11)
Why are reviews so important? (5:37)
Amazon Vine nuances (7:45)
Are reviews guaranteed? (9:45)
All about Vine reviewers (14:20)
Amazon Vine reviewer requirements (19:30)
Amazon Vine Voice tiers (20:20)
Abiding by Amazon's review policy (23:16)
Amazon Vine Insider intel (26:00)
Speakers:
Nicolas Martinez, SVP Marketing, VENDO
Kaden Sago, Marketing Specialist, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
16 Jan 2026
Amazon AI Seller Assistant: Best Practices & Insights - VENDO Velocity Ep. 178
In this episode, the VENDO team breaks down Amazon’s AI Seller Assistant and how brands can use it to streamline operations and improve performance. We explore the reports and insights it provides, its personalization capabilities, key limitations, and real use cases that show how AI can support smarter, faster decision-making for sellers.
Topics Covered:
Amazon AI Seller Assistant (2:13)
Specific reports and data AI Seller Assistant provides (5:20)
Performance Limitations (8:50)
Personalization of AI Seller Assistant (10:50)
How AI Seller Assistant has helped (12:40)
Use cases (17:00)
Speakers:
Russell Hsu, Director of Analytic, VENDO
Delaney Del Mundo, VP Account Strategy - Amazon & TikTok Shop, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
➡️ YouTube: https://www.youtube.com/channel/UCr2VTsj1X3PRZWE97n-tDbA
➡️ Spotify: https://open.spotify.com/show/4HXz504VRToYzafHcAhzke?si=9d57599ed19e4362
➡️ Apple: https://podcasts.apple.com/us/podcast/vendo-amazon-walmart-growth-experts/id1512362107
📞 Contact Us:
www.vendocommerce.com/contact?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
📧 Subscribe to our email newsletter to learn more about how you can optimize your online Amazon and Walmart businesses: www.vendocommerce.com/subscribe-to-newsletter?utm_source=youtube&utm_medium=social&utm_campaign=subscribe
Protect Your Brand & SELL MORE!™
Who has been a guest on VENDO - Amazon & Walmart Growth Experts
Names identified in recent episode analyses. Showing up to five guests.
Suzanne Skop
Brianna Doe
Andrew Bell
Becky Gesswein
David Katz
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YouTube views
1,145,597
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
5 ratings
Spotify
5.0 / 5
1 ratings
Podcast Authority Score: 74 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
91
Social presence
0
YouTube
82
Engagement
60
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