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Versa Research

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by Busola Akin-Olawore

10 episodes
Updated Daily
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Podcast Overview

Versa Research Limited (Versa Research) is a boutique market research firm that gathers data on market and consumer trends; turning this data into insights to provide Micro Small & Medium Enterprises (MSMEs) with hindsight and foresight that will aid in better decision making. By using numbers, voices of people, and neuropsychology, we are able to outline patterns, trends and associations, thereby able to understand markets and consumers better.

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Publishing Since

9/29/2019

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Recent Episodes

Episode thumbnail for Consumer Personality Traits Podcast

January 12, 2020

Consumer Personality Traits Podcast

For our first podcast of the year, we want to talk about your Consumers Personality. So what exactly do we mean by your consumer personality? These are innate characteristics of people who purchase your product/service offering. There are 5 different personalities consumers can possess based on the Big 5 Personality types

Episode thumbnail for 15 Christmas Strategies Podcast

December 18, 2019

15 Christmas Strategies Podcast

With the holiday season in full swing, and customers buying more than their usual quantity of products as well as increasing the number of services they require, competition will be stiffer this season. As such we are going to be giving you 15 strategies to use to win new and renew your relationship with existing customers.

Episode thumbnail for Branding

November 9, 2019

Branding

This week, we are talking about Branding. What it is and the different forms of branding. Branding is the process of creating an identity for your product which distinguishes it from a mere commodity. Branding helps your product become more recognizable and increases the trust towards it. Branding is extremely essential to an MSME, it increases the value of your product or service. Contact versa research at www.versa-research.com to learn more

10 total episodes available

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Frequently asked questions

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What is Versa Research?

Versa Research Limited (Versa Research) is a boutique market research firm that gathers data on market and consumer trends; turning this data into insights to provide Micro Small & Medium Enterprises (MSMEs) with hindsight and foresight that will aid in better decision making. By using numbers, voices of people, and neuropsychology, we are able to outline patterns, trends and associations, thereby able to understand markets and consumers better.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

No, this podcast does not typically feature guests.

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