What makes video advertising work on platforms like YouTube ads and TikTok ads (and more)? Find out where creativity and science cross in the video ads we see daily. Tune into the VidTao Podcast and get all the scientific insights straight from the source. We interview executives, deep learning experts, and marketing professionals. Our aim is to outline the thought process behind these ads. Why is deep learning and psychology essential for a successful video marketing campaign? What do AI and the 15-second ads on YouTube have in common? How can marketers influence our emotions? Press "play" and figure it out!
VidTao Podcast
Claim This Podcastby Ian Nagy
5.0(1 reviews)
49 episodes
Updated Weekly
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Podcast Overview
What makes video advertising work on platforms like YouTube ads and TikTok ads (and more)? Find out where creativity and science cross in the video ads we see daily. Tune into the VidTao Podcast and get all the scientific insights straight from the source. We interview executives, deep learning experts, and marketing professionals. Our aim is to outline the thought process behind these ads. Why is deep learning and psychology essential for a successful video marketing campaign? What do AI and the 15-second ads on YouTube have in common? How can marketers influence our emotions? Press "play" and figure it out!
Language
🇺🇲
Publishing Since
11/25/2022
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Recent Episodes
July 25, 2024
Email Outreach Secrets - with Elyse Savaki
<p>Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com<br/><br/>[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: <a href='https://inceptly.com/call#source=130'>https://inceptly.com/call</a><br/>_<br/><br/>In this episode of the VidTao Podcast, we welcome Elyse Savaki, a renowned email and outreach writer extraordinaire. Elyse has been instrumental in driving sales through her exceptional email copy and strategies, some of which have been so effective that they are still in use today.<br/><br/>Join us as we dive into Elyse's approach to outreach, specifically tailored for traffic agencies, service providers, and others looking to attract customers. Discover her insights and techniques that have consistently delivered results, and learn how to apply these strategies to your own outreach efforts.<br/>_<br/><br/>You can find Elyse Savaki on LinkedIn <a href='https://www.linkedin.com/in/outreachcopy/'>here</a></p>
June 28, 2024
Cold Outreach Strategies for Agencies - With Matey Tsolov & Boyan Parushev of The Marketing Family
<p>Try Vidtao’s YouTube ad library for FREE here: <a href='https://vidtao.com'>https://vidtao.com</a><br/><br/>[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: <a href='https://inceptly.com/call#source=114'>https://inceptly.com/call</a><br/>_<br/><br/>Get ready to dive deep into the world of cold outreach with the masterminds behind The Marketing Family! In this episode, we welcome Matey Tsolov, the visionary owner, and Boyan Parushev, his indispensable right-hand man. These two trailblazers have revolutionized cold outreach strategies across email, LinkedIn, and beyond.<br/><br/>Join us as we explore their cutting-edge techniques that have transformed countless client relationships into success stories. With their innovative approach and proven track record, Matey and Boyan reveal the secrets to starting and closing conversations that convert prospects into loyal clients.<br/><br/>Tune in to discover how you can harness the power of cold outreach to elevate your business. Don’t miss this opportunity to learn from the best in the industry!<br/>_<br/><br/>You can find Matey Tsolov on LinkedIn here: <a href='https://www.linkedin.com/in/mateytsolov/'>https://www.linkedin.com/in/mateytsolov/</a><br/><br/>And here is Boyan Parushev's LinkedIn profile: <a href='https://www.linkedin.com/in/boyan-parushev/'>https://www.linkedin.com/in/boyan-parushev/</a></p>
June 25, 2024
Breakthrough Marketing Direct Response Secrets - with Master Marketer Roy Furr
<p>Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com<br/><br/>[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: <a href='https://inceptly.com/call#source=116'>https://inceptly.com/call</a><br/>_<br/><br/>Join us on today's VidTao podcast as we dive deep into the world of direct response marketing with the incredible Roy Furr. A true thought leader and specialist in the field, Roy brings a wealth of knowledge and experience, particularly in the groundbreaking work of Eugene Schwartz, author of "Breakthrough Advertising."<br/><br/>In this episode, Roy shares his insights and expertise, drawing from his extensive library of educational content available at <a href='http://breakthroughmarketingsecrets.com'>BreakthroughMarketingSecrets.com</a>. Roy's wisdom and practical advice will provide you with invaluable strategies to elevate your marketing game.<br/><br/>Don't miss this chance to learn from one of the top minds in direct response marketing. Tune in and discover the secrets that can transform your approach and drive results like never before!<br/>_<br/><br/>You can find Roy here:<br/><br/>- Instagram: <a href='https://www.instagram.com/royfurr1/'>https://www.instagram.com/royfurr1/</a> <br/>- LinkedIn: <a href='https://www.linkedin.com/in/royfurr/'>https://www.linkedin.com/in/royfurr/</a></p>
49 total episodes available
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