You started your business for more freedom, so why does it still feel like a job?
Welcome to Virtually Free with Ashlee, the podcast for virtual assistants, service providers and digital entrepreneurs who want to scale their business in a way that aligns with their lifestyle, values, and long-term goals—without burnout or overwhelm.
I’m Ashlee Thomas, a VA coach and business mentor who’s helped over 400 women grow their businesses on their own terms. In this podcast, I’ll share real talk and proven strategies to help you step into the CEO role, ditch the hustle mentality, and create a business that truly supports the life you want to live.
It’s time to work smarter, not harder, and build a business that truly serves you. Hit play and let’s go.
The most common questions I hear from new VAs (answered)
Thinking about becoming a Virtual Assistant but still have questions? You're not alone. In this episode, I answer some of the most common questions she receives from aspiring and new VAs—from experience and pricing to finding clients, AI, and knowing whether this career path is right for you. If you've been sitting on the fence about starting your VA business, this episode will give you clarity and confidence to take the next step.
In This Episode, I Cover:
Whether you need previous experience to become a successful VA.
How to choose the right services and price yourself sustainably.
Practical ways to find your first clients and build visibility.
Common myths around websites and whether AI can replace VAs.
How to know if becoming a VA is the right fit for you and what it really takes to succeed.
Ready to Launch or Grow Your VA Business?
Inside VA Mastery, you'll get the training, tools, support, and community you need to confidently build and grow a thriving VA business. If you're ready for a clear roadmap and ongoing support, we'd love to welcome you inside.
Doors close for our July intake tonight @ 11.59pm. Enrol here (www.ashleethomas.com.au/vamastery)
29 Jun 2026
Can AI really replace a coach?
With AI tools like ChatGPT becoming more accessible, many aspiring business owners are asking: Do I still need a coach? In this episode, I share my honest thoughts on where AI can be an incredible support tool and where personalised coaching still makes all the difference. If you've been relying on endless Google searches, consuming content without taking action, or wondering whether coaching is still worth it, this episode is for you.
In This Episode, We Cover:
Why having access to information isn't the same as knowing what action to take.
The limitations of AI when it comes to personalised business advice and strategy.
How accountability can dramatically change your business growth.
The value of lived experience, coaching, and recognising business patterns.
Why the future isn't AI versus coaching—it's learning how to use both effectively.
Ready to Build Your VA Business?
If you're ready to stop second-guessing yourself and start building a sustainable, profitable VA business, VA Mastery gives you the roadmap, training, tools, templates, support, and community to help you succeed.
Join before midnight today to take advantage of our EOFY sale saving $300. Learn more and join us here (www.ashleethomas.com.au/vamastery)
16 Jun 2026
The truth about finding VA clients as a beginner
In this episode, I bust four of the biggest myths aspiring Virtual Assistants believe about client attraction. From thinking you need more experience to believing the market is saturated, you'll learn what actually helps beginner VAs gain momentum and attract opportunities.
What You'll Learn:
Why being a beginner isn't what's holding you back
The difference between visibility and being everywhere
Where many of the best client opportunities actually come from
The truth about market saturation in the VA industry
Why preparation can become a form of procrastination
How confidence is built through action, not before it
The key activities that create client attraction momentum
Key Takeaway:
Finding clients isn't about luck, having the perfect website, or waiting until you feel ready. It's about building visibility, having conversations, creating relationships, and taking consistent action.
Ready to stop overthinking and start attracting clients with confidence?
The Startup VA Challenge is now live.
If you're tired of consuming more information and want a clear, step-by-step plan to help start, launch and sign clients in 30 days, you'll want to register here (https://ashleethomas.com.au/febchallenge2026)
Connect with Ashlee:
If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another aspiring VA who needs this reminder today.
Who has been a guest on Virtually Free with Ashlee
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Sarah from SHE
Karene Anderson
Teagan
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6 ratings
Podcast Authority Score: 47 / 100
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Social presence
94
YouTube
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