“Join Vision Technology Management founder Dave Swain and agricultural veteran Doug Johnson as they delve into the business side of agricultural technology. With nearly 80 years of combined industry experience, they provide thought-provoking insights and perspectives on different issues. Together, they explore how the industry sometimes overlooks the essential aspect of ag technology: the business behind it. Discover their perspectives on effectively navigating the business aspects of ag technology and preparing for the future of the industry.”
We finish up our conversation on The Bird Poop Test with Part #3.
In today's world, we get caught up in all of the new widgets that are supposed to help us to be better at what we do.
And in the business environment, ROI (Return on Investment) is one of the biggest concerns for any operation when deciding whether or not to make a purchase or, if it is something that is already in the operation, whether or not to purge from the operation.
The latest topic of discussion on Vision Tech Perspectives is concerning ROI. However, we aren't talking about a new calculator or tool or service. We're going back to the basics.
Doug brings up one of the most basics of determining factors. The Bird Poop Test. Namely, if your equipment has a lot of bird poop on it, that means it's sitting too much and, maybe, some hard decisions need to be made.
We also talk about Maximum Economic Yield and Law of Diminishing Returns. Tools that have been used for decades.
Join us for Part #3 of The Bird Poop Test on latest conversation on Vision Tech Perspectives
#VisionTechPerspectives
https://visiontechmgmt.com/resources/podcast/
21 Sept 2026
The Bird Poop Test, Part #2 (#62)
We continue the conversation of The Bird Poop Test in Part #2.
In today's world, we get caught up in all of the new widgets that are supposed to help us to be better at what we do.
And in the business environment, ROI (Return on Investment) is one of the biggest concerns for any operation when deciding whether or not to make a purchase or, if it is something that is already in the operation, whether or not to purge from the operation.
The latest topic of discussion on Vision Tech Perspectives is concerning ROI. However, we aren't talking about a new calculator or tool or service. We're going back to the basics.
Doug brings up one of the most basics of determining factors. The Bird Poop Test. Namely, if your equipment has a lot of bird poop on it, that means it's sitting too much and, maybe, some hard decisions need to be made.
We also talk about Maximum Economic Yield and Law of Diminishing Returns. Tools that have been used for decades.
Join us for Part #2 of The Bird Poop Test on latest conversation on Vision Tech Perspectives#VisionTechPerspectiveshttps://visiontechmgmt.com/resources/podcast/
31 Aug 2026
The Bird Poop Test, Part #1 Updated (#61)
Host Doug discusses the "Bird Poop Test" and fundamental economic principles to evaluate equipment ROI and optimize operations.
Who has been a guest on Vision Tech Perspectives
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Doug
Ted McKinney
Brad Pitcher
Paul Schrimpf
Dave Swain
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