- 14
- Episodes
- 2019
- First episode
About W.O.R.D Podcast
We make mistakes. It's okay. We retweet our issues, hashtag our emotions, and give ZERO F**ks about being right. Listen to W.O.R.D: A podcast that knows no rules. Here we normalize having hard conversations and share platforms that will help Millennials turn their talents and passions into profit. Si WOKE & Si BROKE !!!
- Publisher
- Guy Luyanda Maluleke
- Language
- en
- Explicit
- Yes
- First episode
- 26 Nov 2019
- Latest episode
- 23 Jun 2023
Latest episodes
14 episodes in the feed.
23 Jun 2023
How To Write Killer Headlines Is Simpler Than You Think | Copywriting 101
𝗜 𝘄𝗮𝗻𝘁 𝘁𝗵𝗲 𝗰𝗵𝗲𝗮𝘁𝘀𝗵𝗲𝗲𝘁: instagram.com/guyluyanda 𝗣𝗶𝗰𝘁𝘂𝗿𝗲 𝘁𝗵𝗶𝘀: You've poured your heart and soul into creating a captivating piece of content. But there's just one problem—you're struggling to come up with a headline that grabs attention and entices readers to dive in. Fear not for on this video we embark on a quest to crack the code of writing killer headlines that leave audiences spellbound! __________________ C𝐡𝐚𝐩𝐭𝐞𝐫𝐬 00:00 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=0s) - Spoiler alert 00:10 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=10s) - Video introduction 01:32 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=92s) - 1 The power of precision 02:31 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=151s) - 2 Emotional appeal 03:14 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=194s) - 3 The art of persuasion 04:00 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=240s) - 4 Crafting curiosity and intrigue 04:55 (https://www.youtube.com/watch?v=ZdPIKJk_d7o&t=295s) - Testing and refinement __________________ 𝗧𝗮𝗴𝘀 Copywriting tips Headline writing techniques Writing compelling headlines Copywriting 101 Effective headline strategies Crafting attention-grabbing headlines Copywriting secrets Headline hacks Writing captivating titles Copywriting for beginners Mastering headline copywriting Engaging your audience with headlines Copywriting essentials Creating impactful first impressions Copywriting formulas for headlines __________________ 𝐇𝐚𝐬𝐡𝐭𝐚𝐠𝐬 #CopywritingTips (https://www.youtube.com/hashtag/copywritingtips) #HeadlineWriting (https://www.youtube.com/hashtag/headlinewriting) #ContentMarketing (https://www.youtube.com/hashtag/contentmarketing) #DigitalMarketing (https://www.youtube.com/hashtag/digitalmarketing) #Copywriting101 (https://www.youtube.com/hashtag/copywriting101) #MarketingStrategy (https://www.youtube.com/hashtag/marketingstrategy) #WritingTips (https://www.youtube.com/hashtag/writingtips) #CopywritingSecrets (https://www.youtube.com/hashtag/copywritingsecrets) #CreativityInWriting (https://www.youtube.com/hashtag/creativityinwriting) #EffectiveCommunication (https://www.youtube.com/hashtag/effectivecommunication) #ContentCreation (https://www.youtube.com/hashtag/contentcreation) #OnlineMarketing (https://www.youtube.com/hashtag/onlinemarketing) #EngagingContent (https://www.youtube.com/hashtag/engagingcontent) #WritingSkills (https://www.youtube.com/hashtag/writingskills) #MarketingTips (https://www.youtube.com/hashtag/marketingtips) __________________ 𝐌𝐨𝐫𝐞 𝐑𝐞𝐥𝐚𝐭𝐞𝐝 𝐋𝐢𝐧𝐤 LinkedIn: https://bit.ly/3wsCNfA (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbkltTkQ5VHlONXUyOU5tOTlhcU5mS0RjX29Qd3xBQ3Jtc0tsTmRRNFZMSGhoOUR5S0twWmFrZ2xKeE92bUZTbnRoYVd2VGtiWGx3OFdXM1RoM1U5bkpHc09Mb3poSk01cHJyQnQ4SnpEUlpjNTFEcmRlRzRPMHZaUHp3Q0hpWEplVS1UMHN4QWFmMzRvZTUtanJwMA&q=https%3A%2F%2Fbit.ly%2F3wsCNfA&v=ZdPIKJk_d7o) Facebook: https://bit.ly/3wr2pJL (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbjBoVVJlWldJT0hkT19TdDA1eTVObDc3ekRhUXxBQ3Jtc0tucXpYcTRzb1VQcHZZbGVNT3Q2ci15bjJhdzQ4LVZ4SHRtb01PcnB6a0ctMkJoclVWZEUwWHhPSDZIalFfWkY0eTZGSUtQdUtra2gzMlptaURUYkRnNXBzYS1qZlUtR1ZFbHBJMXl3Ti14YnJlaVgyZw&q=https%3A%2F%2Fbit.ly%2F3wr2pJL&v=ZdPIKJk_d7o) Instagram: https://bit.ly/3JfIKEb (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbFRzZV9FQ1E0LU1KN0luakNSTkxHa1BfM1ZRZ3xBQ3Jtc0ttc1RkMjBRMnNudmZRUUNvZ1BMNnlhODZrM1dNY0RoN2h6LWFQM25veDRvMHlmR0tvODMtRE5hNmlTTHZaUl9EZUNOSWVPY0VFTzA1cVZselhuTFcyTGdJTnlzQVdaNXMyRDlhSU1rdm1vYUl6VjVIUQ&q=https%3A%2F%2Fbit.ly%2F3JfIKEb&v=ZdPIKJk_d7o) Twitter: https://bit.ly/3j26Ebz (https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa2pQU3RIMnRsVVdjNERCZHBiQlhRTVBuMlF5Z3xBQ3Jtc0tsOU0xR0ZiVGJpaXNJRW1kZlFtVmdERlM2LUJtdGNnNVF0aUhmTXNLOXVTTFVwVUdoWUIzcm04b1dSaFBtVGJWeDdsRlJDdV8yaS1rWTl1eDY4aXhYdXRRcDB5YzRiakwtRnpEcXhUWWVRVVB1TEJ1SQ&q=https%3A%2F%2Fbit.ly%2F3j26Ebz&v=ZdPIKJk_d7o) __________________ How To Write Killer Headlines Is Simpler Than You Think | Copywriting 101
26 Aug 2022
I Studied Medicine In Malawi To Become A Fulltime Uber Driver In Cape Town | Ride For Conversations
You might not share the same sentiments with this guy - it's just another side of the story. So, I visited Cape Town when I met this open-minded and free-spirited gentleman. Initially, he was just meant to be my Uber driver and get me to the airport - but I got to see and learn beyond my expectations. He went from studying medicine in Malawi to being a comfortable Uber driver in Cape Town - South Africa. We spoke about the state of Johannesburg City versus Cape Town City. For me, it's not about finding faults in people's stories, but learning how other people view the world and interpret the things that surround them. Leave your comments - Let's hear what you think about his ideas. Produced by: The Millennials' Corner Host: Guy Luyanda Guest: Gift Chirwa Follow us on: Instagram: https://bit.ly/3T6NKxs (https://bit.ly/3T6NKxs) Facebook: https://bit.ly/3QZSP8Y (https://bit.ly/3QZSP8Y) Youtube: https://bit.ly/3AHZy2c (https://bit.ly/3AHZy2c) #wordpodcast #podcast #Uber #UberDriver #Jobs #AllStar #Capetown
25 Aug 2022
Art is a Form of Expression, Not Perfection | Working with Converse & African Ginger
Lesedi Aiseng came through and inspired us in ways unimaginable. Amongst other profound things he said, he also reminded us that #ART (https://www.youtube.com/hashtag/art) is not a form of perfection but it is a form of expression. We spoke about the struggle of being a creator, working with African Ginger, Converse SA and everything in between. Please share your ideas in the comments and let us know what you think about this session. Produced by: The Millennials' Corner Host: Guy Luyanda Guest: Lesedi Aiseng Follow us on: Instagram: https://bit.ly/3T6NKxs (https://bit.ly/3T6NKxs) Facebook: https://bit.ly/3QZSP8Y (https://bit.ly/3QZSP8Y) Youtube: https://bit.ly/3AHZy2c (https://bit.ly/3AHZy2c) #wordpodcast #podcast #Illustrator #Jobs #Converse #AllStar #AfricanGinger @Umuzi
24 Aug 2022
I Left Home to Hustle in Johannesburg for These Reasons
There's no value in trying to be someone you're not. That's the WORD from Honeybee_Rapqueen who joins us on the green couch for some hot conversions around the South African music industry, leaving her home town in search for greener pastures and everything in between. Please leave us a review and share your comments about this session. Produced by: The Millennials' Corner Host: Guy Luyanda Guest: Honeybee_RapQueen Follow us on: Instagram: https://bit.ly/3T6NKxs (https://bit.ly/3T6NKxs) Facebook: https://bit.ly/3QZSP8Y (https://bit.ly/3QZSP8Y) Youtube: https://bit.ly/3AHZy2c (https://bit.ly/3AHZy2c) #WORDPodcast (https://www.youtube.com/hashtag/wordpodcast) # (https://www.youtube.com/hashtag/tmc)Rapper #MusicIndustry #Podcast #Jobs
23 Aug 2022
I Took a Retail Job Just To Put Food On The Table
This isn’t another “Money can’t buy happiness!” conversation. This is a piece about a personal choice Veli Phasha had to make, and some of the reasons he made it. Forgive my bluntness, that's just how I roll (see what I did, w*nk). That is why I will openly tell you that there is hunger in being a creative and that is discouraging enough for you to stop. I hope Veli's story about WHY he never stopped refuels you to unapologetically chase your dreams. Please share your ideas in the comments and let us know what you think about this session. Produced by: The Millennials' Corner. Host: Guy Luyanda Guest: Veli Phasha Follow us on: Instagram: https://bit.ly/3T6NKxs (https://bit.ly/3T6NKxs) Facebook: https://bit.ly/3QZSP8Y (https://bit.ly/3QZSP8Y) Youtube: https://bit.ly/3AHZy2c (https://bit.ly/3AHZy2c) #wordpodcast #podcast #multimedia #Jobs
20 Sept 2020
Programming is a Learnable Skill
Digital transformation isn't just for Silicon Valley companies or young startups. It's a way of life for any creative expecting to survive in the next decade. Jeff Bezos (the founder of Amazo) said, "in today's era of volatility, there is no other way but to re-invent. The only sustainable advantage you can have over others is agility, that's it. Because nothing else is sustainable, everything else you create, someone else will replicate". Many young people are always complaining about the complexity of life today, and because of this, most end up unmotivated to learn. This is the same mentality that drowns our black communities deeper into the poverty pit. On this session of W.O.R.D podcast, we want to tell you that anything is learnable. Do you still remember when you struggled to write your three-letter name in first grade? Look at you now. Programming is no different. Not only is a relevant skill to have, but it is a learnable skill too. Sbonelo Mkhize shares his inspiring journey as a self-taught programmer with the hope that it fuels you to chase your dreams, relentlessly. Because he is a generous 'tech-dude', he also suggested courses and tools to leverage as you continue on your quest to empower yourself and others. 1. Free Code Camp (https://www.freecodecamp.org/) - Their to help people learn to code for free. We accomplish this by creating thousands of videos, articles, and interactive coding lessons - all freely available to the public. 2. Harvard cs50 Course (https://online-learning.harvard.edu/course/cs50-introduction-computer-science?delta=0)- This is CS50x, Harvard University's introduction to the intellectual enterprises of computer science and the art of programming for majors and non-majors alike, with or without prior programming experience. We love hearing from you. Tell us what you think about our podcast, like and subscribe. Follow us on Instagram @WORD podcast (https://www.instagram.com/guyluyanda/?hl=en), and Sbonelo @Sbonelo_o Find this session on Youtube
6 Jun 2020
It's Youth Month - W.O.R.D turns 1 | Lockdown Party
Gratitude is everything. One year ago, this podcast was born. We had nothing at that time. No equipment, no funding and absolutely no presenting experience. We took everything and put it in God's hands. I could say, we did what we needed to do. People spoke and we listened. This session goes to everyone who watched us grow and all the other people we met later. You all matter. Carry that with you. Let your friends know that as young people, we are great, capable and destined to make magic in this world. Together we have what it takes to fill each other's voids and be awesome. Listen to this lovely session with young and driven individuals. Uviwe, Lemogang, Londekile, Tinyiko, Tshepi, Masentle The BA, Tay'though, Carloman. Host : Guy Luyanda Follow us on Instagram
19 Apr 2020
Don't Sleep on Yourself - Write for Money. #lockdown
The only exercise most of us have been up to since the lockdown is running out of money. This regressive exercise has had several people growing more anxious. Staying locked in our homes has demonstrated an inevitable impact on our mental health. Mental health is not a white thing. In this session, I share one of the few ways writers can make money from the comfort of their homes. It is no joke that the 4IR is upon us. Therefore, we must learn how to use our skills to reach the light at the end of this excruciatingly dark tunnel. Don't forget to comment, rate, share and subscribe to our podcast. Follow Guy Luyanda on INSTAGRAM (https://www.instagram.com/guyluyanda/?hl=en). Stay in rhyme. Stay home.
25 Mar 2020
How Coronavirus cases rise in South Africa?
I woke up this morning to crushing news updates. The Coronavirus cases recorded in South Africa rose to 709 by 25th March 2020. This shows the urgency at which this matter needs to be taken serious by citizens. Being uncertain about tomorrow is scary for everyone. We are not alone. The government, on the other hand, is trying to help and inform people as much as they can. WORD urges you to take action and participate in doing everything the government asks of you. This too shall pass! This session Is accompanied by another dope Deep House song composed by NiqDeep and SKJ Lacoste. I like to know what you think about the podcast, get in touch with me on Instagram (https://www.instagram.com/guyluyanda/). STAY SAFE!!!
24 Mar 2020
123 Facts on 21 days Shutdown South Africa
South Africa will enforce a three-week lockdown over coronavirus, President Cyril Ramaphosa announced Monday. This is truly a crutial time for our country's well-being and the economy at large. On this session I bring it all in trying to share with you the little that I know about the Coronavirus outbreak and the 21 day shutdown in South Africa. This session is accompanied by a dope Deep House number Composed by NiqDeep ft Sjk-Lacoste - all over again (original unreleased mix) We urge you to listen learn and share. You can also get in touch with Guy Luyanda on Instagram (https://www.instagram.com/guyluyanda/). I enjoy learning from you about the ideas you make on the session and the pod overall. Remember to quarantine and stay safe.
23 Mar 2020
WORD on Corona virus: Who the hell is Covid-19
Corona virus is so viral that no one will finish a sentence without mentioning it. It has been trending for almost a month now, in South Africa. This has seen citizens growing even more anxious and paranoid. People say, "this means war" when others are scared for their live. I believe it is crucial for citizens to get a deeper and clearer insight on who and what this Rona-Bbe is. On this session I share information from my light research about the Coronavirus. 1. What Coronavirus is. 2. The symptoms of Corornavirus. 3. How it's shared from one host to another. 4. QUARANTINE explained. 5. How to Protect yourself and the people in your community. 6. Lastly, enjoy a dope Deep House track/some made by NiqDeep and Sjk-Lacoste - International (unreleased single). This session on W.O.R.D (https://www.instagram.com/w.o.r.d_podcast/) is written, produced and acted by Guy Luyanda (https://www.instagram.com/guyluyanda/). Click to follow on intagram
11 Dec 2019
How To Thrive Outside Your C.V
Thinking outside the box they put us in.
3 Dec 2019
The Truth About Lies
Fake it until you crash.
26 Nov 2019
When Days Are Dark, Friends Are Few
Friends and Facades
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