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Yay Areaaaaa!: Gabby Turner on the Bay Area Hosting the 2026 FIFA Men’s World Cup
Tim Bryson interviews Gabby Turner, Vice President of Marketing and Innovation for the Bay Area Host Committee, about bringing global sporting events to life and shaping a historic year for Bay Area sports.
2 Mar 2026TRANSCRIPT
Olympians Made Here: Jaelyn Arndt on Leading NCAA Storytelling at the 2026 Winter Olympics
In this episode, Tim walks with Jaelyn Arndt, Associate Director of Communications (Social Media) at the NCAA, for a behind-the-scenes conversation on what it takes to lead storytelling at the highest level.
Fresh off her work leading NCAA storytelling for the 2026 Winter Olympics, Jaelyn breaks down how stories get built in real time, from pre-production planning and stakeholder alignment to on-site execution, approvals, and publishing cadence.
This conversation is a masterclass in creative operations, athlete-centered storytelling, and leadership under pressure.
In this episode, we cover:
What “NCAA storytelling” looks like in practice across platforms while at the Winter Olympic Games
How to build a content plan that can flex in real time
The systems and workflows that keep high-volume production moving
Trust, consent, and athlete agency in on-camera moments
Measuring impact beyond views and engagement
Lessons from the Games that translate to future mega sporting events
Advice for students and early-career professionals breaking into sport storytelling
Follow and engage with @NCAA on all socials!!!
Guest: Jaelyn Arndt, Associate Director of Communications (Social Media), NCAA
Host: Timothy Ford Bryson
27 Jan 2026
From Big 12 to Big Ben: Union Jack Classic and Pink Bows Foundation with Chairman/CEO Brian Dubiski
In this episode, Tim speaks with Brian Dubiski, Chairman and CEO of the Union Jack Classic.
Their conversation explores what the first NCAA football game in London represents for the future of college athletics.
Arizona State and Kansas will face off at Wembley Stadium in September 2026. The matchup marks a historic moment for the Big 12 Conference. More importantly, it reveals a broader shift in how college sport is embracing internationalization.
Tim and Brian discuss global strategy, international media rights, revenue generation, and long-term institutional planning in an era shaped by NIL and revenue sharing.
Brian also shares the personal origin of the Pink Bows Foundation, founded in memory of his daughter. He explains how that work led to the Showstop® Procedure, a global training and certification model focused on crowd safety and prevention at large-scale events.
This episode situates the Union Jack Classic within a wider conversation about internationalization, safety, responsibility, recruitment, alumni engagement, and the evolving role of athletic departments as global actors.
The future of college sport is global.
Learn more about the Union Jack Classic (https://unionjackclassic.com/)Learn more about the Pink Bows Foundation (https://pinkbowsfoundation.org/)
It's happening. We walking!
Inside a recent episode
Yay Areaaaaa!: Gabby Turner on the Bay Area Hosting the 2026 FIFA Men’s World Cup
Published 12 May 2026 · Transcript excerpt
[…] So people are going to be traveling all throughout. And for Mexico to also have this moment right now, I think is amazing because people are going to be able to see, just like they will here in the Bay Area, like what makes Mexico special and some of that is its people. the people in Mexico are so warm, the food. I mean, I think that's why a lot of people go, you know, it's going to be summer. It's going to be hot, but the weather is going to be good. Sneak down to the beach in Mexico. Like you won't regret it. Um, And I think it has such a rich cultural history. And so that experience that Mexico has will be very different than the experience that people will have in the United States and will be very different than the experience people have in Canada. […]
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