Wellness for Entrepreneurs is a space for founders and their teams to share how they make sense of the the world in identifying new ideas and opportunities. It is also about how they manage their overall wellness while creating new ventures.Mmathebe Zvobwo is the founder and host of Wellness for Entrepreneurs.
Episode 36: How to make sense of a changing world in business
We are living in a world that is constantly changing which makes planning for business strategy very difficult. In this episode, we speak about how you can sharpen your sensemaking ability that will help you find direction in a chaotic environment. Sensemaking is useful for entrepreneurs as a strategy because it provides a framework that can be used for decision-making.
9 Sept 2021
Episode 35: Marketing as a strategy for innovative entrepreneurs, with Fiona Kigen
Marketing is often the last thing entrepreneurs think about when making their product/service and starting their business. But, marketing is a powerful strategy for entrepreneurs and must be part of the product development process right at the beginning. Fiona Kigen - a marketing expert, Ph.D., and Vice President - shares how entrepreneurs can do this in this episode. This episode is part of our strategy for entrepreneurs series.
26 Aug 2021
Episode 34: How to develop Strategy as an Entrepreneur
Strategy for entrepreneurs is more critical than the product/service that they offer. Strategy is about creating a plan to win right at the beginning of starting your business. In this episode, I talk about how Entrepreneurial Orientation is useful for entrepreneurs as a strategy. Stay tuned as this is a series. I also suggest tools that entrepreneurs can use to help develop their strategies in their businesses.
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