Podcast thumbnail for WHAT DOES YOUR MUM THINK

WHAT DOES YOUR MUM THINK

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by Kristian Shepherd

56 episodes
Updated Daily
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Podcast Overview

Welcome to What Does Your Mum Think. A podcast for people doing the thing, wanting to do the thing or don’t even know what the thing is yet! I’m Sheps! A British creative from Manchester: designer, podcaster, martial artist. I’m in the messy middle of my success, and trying to embrace it everyday! The ‘why’ behind all this you ask? To be inspired by the messy middle and get to the bottom of what it really means to be a success. Each episode I sit down with creatives, mischievous misfits and doers to unpack their work and how they beat the voices in their head to not give up on their dreams.

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Publishing Since

11/30/2023

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Recent Episodes

Episode thumbnail for Fearlessly creating & beating perfection, Living with Type 1 Diabetes, Movie prop design - Rachel Cartledge

July 15, 2026

Fearlessly creating & beating perfection, Living with Type 1 Diabetes, Movie prop design - Rachel Cartledge

<p>Listen for tactile nostalgia, honest career pivots, and practical takeaways for creatives building work that feels both playful and purposeful.</p><p><br></p><p>Today I’m chatting with Rach Cart — Edinburgh‑based freelance designer, illustrator and motion artist. Rach has worked with brands like Adobe, Famous grouse and Newcastle FC, builds immersive movie‑prop collections, and created the Food For Thought pop‑up to teach people about Type 1 diabetes through nostalgic packaging and playful products. We talk about making projects that teach, how to build a business by doing, and why fearless creativity wins.</p><p><br></p><p>We talk about:</p><p><br></p><ul><li>Growing up and building a creative practice in Edinburgh<br></li><li>From uni to agency life to freelancing — lessons learned on the way<br></li><li>Food For Thought: turning lived experience with Type 1 diabetes into a meaningful pop‑up and product work<br></li><li>Movie‑prop design: process, references and building tactile collections<br></li><li>Creating content that leads to clients and opportunities<br></li><li>Freelance finances, beating perfectionism, and advice for grads<br></li><li>What’s next: bigger productions, physical products, or more social‑led work?<br></li><li>The important question: what does your mum think?</li></ul><p><br></p><p>Guest:</p><p>Rachel Cartledge (Rach Cart)</p><p>https://www.instagram.com/rachcartdesign/</p><p><a href="https://l.instagram.com/?u=http%3A%2F%2Fwww.rachcart.com%2F%3Futm_source%3Dig%26utm_medium%3Dsocial%26utm_content%3Dlink_in_bio%26fbclid%3DPAZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQPOTM2NjE5NzQzMzkyNDU5AAGn-QQtwKkSjP5bSxlxzyjJv09S7I8Z5bUv179R5wYjdymSKMN1caa4gBz8iXo_aem_x-BDd2v23ol_ZvtNWIE8Yw&e=AUBHfqvYMNe9eQKJwB7uVuHrrrNcpL4e5GPyGAn5rn45FmJ99YfVEsg8MAygCM7VK0KvJFdpQvuXAHkg-MVWZLamLjAfOLFJdqyOydx7fqlGoXaenloFolCzCG5mKXxRO5r50tiI_gkxl7fZAtjeoGS6YWCt"><strong>www.rachcart.com</strong></a></p><p><br></p><p>Subscribe:</p><p>If you liked this, subscribe to WDYMT for more honest chats with creatives. Like, comment and share.</p><p><br></p><p>Follow WDYMT:</p><p>Instagram: <a href="https://www.instagram.com/wdymt_official/"><strong>https://www.instagram.com/wdymt_official/</strong></a><br>TikTok: <a href="https://www.tiktok.com/@whatdoesyourmumthink"><strong>https://www.tiktok.com/@whatdoesyourmumthink</strong></a><br>Spotify: <a href="https://open.spotify.com/show/4UQ1fAYGya2gOpUlyXSaPk"><strong>https://open.spotify.com/show/4UQ1fAYGya2gOpUlyXSaPk</strong></a></p><p><br></p><p>Subscribe:</p><p>Apple Podcasts / Spotify / YouTube</p><p><br></p><p>Produced by:</p><p>What Does Your Mum Think</p>

Episode thumbnail for Jungle stories, Collabs with Nike & the Knicks, an unstoppable Bolivian artist in NYC — Fefi Castedo

July 8, 2026

Jungle stories, Collabs with Nike & the Knicks, an unstoppable Bolivian artist in NYC — Fefi Castedo

<p>Listen for honest stories, tactile creativity, and practical takeaways for anyone wanting to make work that feels like home.</p><p>Today I’m hyped to have Fefi Castedo with us: a Bolivian‑born illustrator and graphic designer now based in NYC. Raised in Riberalta in the Amazon, Fefi rebuilt her life and career after a corporate layoff and breakup by simply making — clay, Lego, iPad drawings and candid visuals that live between culture, nostalgia and the everyday. She’s an Adobe Live Community Star, a builder of creative communities, and someone who designs emotional recognition — work that looks like life and feels familiar before you know why.</p><p>We talk about:</p><ul><li>Growing up in the Amazon, motacú hunts and choosing skate decks for the art</li><li>Moving to the US at 8, feeling out of place, and the moment she felt truly seen</li><li>How a layoff and breakup led to an identity collapse and creative rebirth</li><li>Risk = trust: why she never went back to a 9–5 and what freelancing actually feels like</li><li>Her tactile process — clay, Lego, iPad — and why removing perfection invites joy</li><li>Building community vs. building an audience, and working with Adobe and brands</li><li>What success and boundaries look like now, and the projects she dreams about next</li></ul><p>Guest:Fefi CastedoInstagram: @illustratedbyfefiAdobe: featured Adobe Live Community Star</p><p>Subscribe:If you liked this, subscribe to WDYMT for more honest chats with creatives. Like, comment and share.</p><p>Follow WDYMT:Instagram: <a href="https://www.instagram.com/wdymt_official/" target="_blank" rel="ugc noopener noreferrer">https://www.instagram.com/wdymt_official/</a><br>TikTok: <a href="https://www.tiktok.com/@whatdoesyourmumthink" target="_blank" rel="ugc noopener noreferrer">https://www.tiktok.com/@whatdoesyourmumthink</a><br>Spotify: <a href="https://open.spotify.com/show/4UQ1fAYGya2gOpUlyXSaPk" target="_blank" rel="ugc noopener noreferrer">https://open.spotify.com/show/4UQ1fAYGya2gOpUlyXSaPk</a></p><p>Subscribe:Apple Podcasts / Spotify / YouTube</p><p>Produced by:What Does Your Mum Think</p>

Episode thumbnail for Tom Cruise stories, Wonder Women, Red carpets tales & finding your dream job - Ria hebden

July 1, 2026

Tom Cruise stories, Wonder Women, Red carpets tales & finding your dream job - Ria hebden

<p>Today I’m over the moon to have Ria Hebden with us: presenter, founder, producer and the powerhouse behind Wonder Women. Ria learned the machinery of TV in publicity (Disney, Fox, Channel 4) before becoming the calm, trusted face on Lorraine, All Around Britain and global stages like Cannes Lions and Davos. She’s a BAFTA voter, CEO of Wonder Women, runs Carpe Diem Media, and was named Media Champion of the Year for her work on retention and equality in TV.<br /></p><p>We talk about:</p><ul><li>Moving from behind‑the‑scenes influence to on‑screen trust</li><li>Why retention matters more than ticking diversity boxes</li><li>Practical fixes for London‑centric, freelance TV culture</li><li>Motherhood, visibility, and the quiet work of building networks</li><li>Real mentorship wins and how listeners can help right now</li></ul><p><br /></p><p>Listen for honest stories, mentorship moments and practical takeaways for anyone wanting to build a longer, fairer career in media.</p><p><br /></p><p>Run it upppppp! Like, share and subscribe.</p><p><br />Guest:</p><p>Ria Hebden</p><p>Wonder Women — <a href="http://wonderwomentv.com" rel="ugc noopener noreferrer" target="_blank">wonderwomentv.com</a></p><p>Instagram: @riahebden</p><p><br />Subscribe:</p><p>If you liked this, subscribe to WDYMT for more honest chats with creatives. </p><p>Like, comment and share.</p><p><br /></p><p>Follow WDYMT:</p><p>Instagram: ⁠https://www.instagram.com/wdymt_official/⁠</p><p>TikTok: ⁠https://www.tiktok.com/@whatdoesyourmumthink?_r=1&amp;_t=ZT-94iK53fLAPF</p><p>Spotify: https://open.spotify.com/show/4UQ1fAYGya2gOpUlyXSaPk⁠</p><p><br /></p><p>Subscribe on Apple Podcasts / Spotify / YouTube</p><p>Produced by: What Does Your Mum Think</p>

56 total episodes available

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Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is WHAT DOES YOUR MUM THINK?

Welcome to What Does Your Mum Think. A podcast for people doing the thing, wanting to do the thing or don’t even know what the thing is yet!

I’m Sheps! A British creative from Manchester: designer, podcaster, martial artist. I’m in the messy middle of my success, and trying to embrace it everyday!

The ‘why’ behind all this you ask? To be inspired by the messy middle and get to the bottom of what it really means to be a success.

Each episode I sit down with creatives, mischievous misfits and doers to unpack their work and how they beat the voices in their head to not give up on their dreams.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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