What Donors Want - a podcast by I.G. Advisors - features a series of thought-provoking conversations on the state of our beautiful, yet in many ways broken, non-profit sector. We want to collectively imagine solutions to the things that keep us up at night, and inspire more progressive practices and ways of collaborating. This podcast is part of I.G.'s mission to #FixTheFlow of resources for good.
The Modern Philanthropist: What Today’s Donors Really Want (feat. Isabelle Hayhoe, Barclays Private Bank)
Philanthropy is changing — and donors are changing with it.
In this episode of What Donors Want, we speak with Isabelle Hayhoe, Senior Philanthropy Adviser at Barclays Private Bank, about new research exploring how high-net-worth individuals in the UK are approaching giving today.
Drawing on insights from their report The Modern Philanthropist, the conversation reveals a clear shift: today’s donors are becoming more intentional, more informed, and more engaged in the causes they support. Philanthropy is moving beyond transactions toward deeper partnerships between donors and the organisations they fund.
We explore:
- What today’s major donors are really looking for from charities
- Why strategic advice and relationships matter more than ever
- How donors are contributing more than money, and what this means for fundraisers and nonprofit leaders
If philanthropy used to be about writing cheques, today it’s increasingly about participation, collaboration, and long-term change.
4 Aug 2025
Someone's Gotta Give, A Novel by Alisha Fernandez Miranda (Where Philanthropy Meets Fiction)
I.G.'s Chair, Alisha Fernandez Miranda, just published her second book and first novel, Someone's Gotta Give. How to describe it? Think Devil Wears Prada meets the world of high-value philanthropy.
This relatable and heartwarming dramedy follows Lucia, a new mom and expat in London who lands a glamorous job as a philanthropic advisor to the ultra-wealthy. Caught between career ambitions, family needs, and personal growth, Lucia's story explores whether you can make a difference in the world while keeping it all together.
This novel is Alisha's love letter and constructive challenge to the philanthropy and social impact sector - a fun, entertaining romp that tackles the real trade-offs we're willing to make to follow our purpose.
In this special What Donors Want episode, she sits down with I.G.'s Founder, Carlos Miranda, to chat all things Someone's Gotta Give, and the power of exploring philanthropy through the lens of fiction.
Get your copy here: https://bit.ly/4l9Z1tu
30 Jul 2024
Behavioural Science and What Donors (Actually) Want With Piyush Tantia of Ideas42
In this episode of Alisha and Emily interview Piyush Tantia, Chief Innovation Officer at Ideas42.
Piyush shares insights on donor psychology, philanthropy trends, and the challenges of building effective giving platforms. They dive into:
🟡 The psychology behind charitable giving and why it's an interesting behaviour from an economic perspective.
🟡 How the COVID-19 pandemic may have influenced giving patterns.
🟡 The different needs of high-net-worth donors and the importance of peer information in decision-making.
🟡 Challenges in creating digital platforms for philanthropy and the need for experimentation.
🟡 The importance of addressing unintuitive barriers to giving, such as bureaucratic details and financial complexities.
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This episode is sponsored by Segal Family Foundation, and our Media Partner is Alliance Magazine. Head to www.alliancemagazine.org and get 50% off your Alliance subscription with the code WhatDonorsWant at checkout.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
4.8 / 5
8 ratings
Spotify
5.0 / 5
8 ratings
Podcast Authority Score: 37 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
38
Social presence
0
YouTube
0
Engagement
90
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