Smarter strategies for career and business success—on your terms. This isn’t just another podcast about working hard. It’s about evolving boldly, ditching the playbook, and finding a way of working that’s as original as you are. In a world obsessed with sameness, we’ll explore what it means to think differently, work with ease, and redefine success in your own way. If you’re ready to break free from the grind, trust your instincts, and step into your competitive edge, this is where it starts.
Offshoring EA functions is an uncomfortable conversation, but it is one the profession cannot afford to avoid.
Drawing on direct feedback from executives using offshore EA support, Rachael examines why organisations are moving executive assistant roles offshore and the commercial equation behind those decisions.
You’ll hear:
what executives are reporting about cost, quality and service
how hybrid work is influencing comparisons between onshore and offshore support
why hard work and strong relationships may not protect an EA function
what EAs need to make visible before their value is reduced to a cost comparison
A candid look at offshoring, organisational decision-making and the changing value of executive support.
Resources mentioned
Free audio training series: The EA Compass (https://www.rachaelbonetti.com/free-ea-training)
Free self-audit: The Strategic EA Reset (https://www.rachaelbonetti.com/the-strategic-ea-reset)
Learn more about The Elite EA Academy (https://www.rachaelbonetti.com/the-elite-ea-academy)
If you’re enjoying the show, please consider sharing the episode or leaving a review. It helps more executive assistants find the conversation.
Connect with Rachael
LinkedIn (https://www.linkedin.com/in/rachael-bonetti-4b46561a/)
Instagram (https://www.instagram.com/rachaelbonetti/?hl=en)
(https://www.instagram.com/rachaelbonetti/?hl=en)Forbes Australia (https://www.forbes.com.au/author/rachael-bonetti/)
Substack (https://substack.com/@rachaelbonetti1)
18 May 2026
Executive Assistant career growth, visibility and why execution alone is no longer enough
This episode explores one of the biggest shifts happening inside the Executive Assistant profession right now: Why many highly capable Executive Assistants are already operating strategically, while still undervaluing or under-articulating their contribution.
Rachael Bonetti unpacks the growing gap between strategic Executive Assistant capability and strategic visibility, and why Executive Assistant career growth increasingly depends on more than execution, responsiveness and coordination alone.
As AI reshapes administrative work and organisations rethink where human value sits, this conversation explores what strategic Executive Assistant skills now look like, how EAs can strengthen their visibility and influence, and why operational effectiveness is becoming one of the most valuable capabilities in modern organisations.
Inside the episode:
Why the benchmark for high-performing Executive Assistants has shifted
The growing gap between strategic contribution and strategic visibility
How AI is reshaping the future of Executive Assistant work
Why execution alone is no longer enough to stand out
The hidden cost of interpreting the EA role too narrowly
The difference between transactional support and strategic partnership
What strategic Executive Assistants tend to notice that others miss
Why many EAs are already operating strategically long before they recognise it themselves
This episode is for Executive Assistants who want to strengthen their strategic thinking, increase their visibility and influence, and better understand how to position themselves for long-term career growth in a rapidly changing business environment.
If you’re enjoying the show, sharing the episode or leaving a review helps more Executive Assistants find the conversation.
Referenced in this episode:
Why Strategic Executive Assistants Still Feel Invisible at Work (https://www.rachaelbonetti.com/insights1/why-so-many-highly-capable-executive-assistants-still-feel-invisible-at-work)
The Strategic EA Reset (https://www.rachaelbonetti.com/the-strategic-ea-reset)
Learn more about The Elite EA Academy (https://www.rachaelbonetti.com/the-elite-ea-academy)
Connect with, and read more insights from Rachael
LinkedIn (https://www.linkedin.com/in/rachael-bonetti-4b46561a/)
Instagram (https://www.instagram.com/rachaelbonetti/?hl=en)
Forbes Australia (https://www.forbes.com.au/author/rachael-bonetti/)
27 Mar 2026
Strategic Thinking Is a Skill. Here’s How You Train EAs In It.
How do you train EAs to think strategically?
“Be more strategic.”
It’s one of the most common pieces of advice executive assistants hear.
It’s also one of the least explained.
Strategic thinking isn’t a personality trait and it’s not something you either have or don’t have.
It’s a skill, and like any skill, it can be trained. In this episode, Rachael Bonetti breaks down:
Why some EAs develop strategic thinking through exposure
why others are placed into environments that keep their role transactional.
Why this isn't a capability gap.
Why it IS a context gap.
What strategic thinking actually looks like in executive support and how you can start developing it deliberately in your role.
If you’re enjoying the show, sharing the episode or leaving a review helps more executive assistants find the conversation.
Resources mentioned
Free private audio series: The EA Compass (https://www.rachaelbonetti.com/free-ea-training)
Learn more about The Elite EA Academy (https://www.rachaelbonetti.com/the-elite-ea-academy)
Connect with, and read more insights from Rachael
LinkedIn (https://www.linkedin.com/in/rachael-bonetti-4b46561a/)
Instagram (https://www.instagram.com/rachaelbonetti/?hl=en)
Forbes Australia (https://www.forbes.com.au/author/rachael-bonetti/)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
2 ratings
Spotify
5.0 / 5
13 ratings
Podcast Authority Score: 49 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
70
Social presence
0
YouTube
0
Engagement
71
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