What Pharma Needs Next is a podcast for commercial and medical leaders. You’ll hear from life sciences experts on the trends re-shaping biopharma, how technology and data are accelerating their vital work, and ways to improve customer-centricity in the face of HCP and KOL access challenges.
What Pharma Needs Next
Claim This Podcastby Veeva Systems
9 episodes
Updated Weekly
Accepts GuestsHas Sponsors
9
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality18
Social0
YouTube0
Engagement0
Podcast Overview
What Pharma Needs Next is a podcast for commercial and medical leaders. You’ll hear from life sciences experts on the trends re-shaping biopharma, how technology and data are accelerating their vital work, and ways to improve customer-centricity in the face of HCP and KOL access challenges.
Language
🇺🇲
Publishing Since
5/13/2024
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9
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality18
Social0
YouTube0
Engagement0
7
Excellent Areas
0
Good Performance
12
Growth Opportunities
excellent
Episode Length
29 minutes
Performing excellently!
poor
Publishing Consistency
Every 64 days
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Recent Episodes
July 3, 2026
AI-driven insights through connected data and software
In this episode, Stefan Schmidt and Florian Schnappauf discuss key technology shifts from Cloud to AI, and the accelerated pace of commercial innovation. Explore how Bayer is moving from a system of record to a system of insights with Vault CRM and a connected, unified data infrastructure, powered by Veeva Data Cloud. Schmidt emphasizes the importance of data quality and harmonization for AI success and envisions a future where AI removes administrative burdens to allow field teams to focus on valuable customer interactions.
April 16, 2026
Architecting the AI-Ready Enterprise
In this episode, Kieron Scrutton joins Florian Schnappauf to discuss architecting an AI-ready enterprise to achieve commercial efficiency at scale. Discover why prioritizing speed and a zero-disruption allowed GSK to move quickly to a next-generation platform with AI embedded to support its ambition of impacting 2.5 billion patients by 2030. Kieron shares how to identify high-value business processes for AI investment and the importance of role-specific training and data-driven decisions.
October 6, 2025
UCB and Takeda: Improving the Customer Experience through Medical-Commercial Collaboration
What happens when medical and commercial teams truly align? Stronger launches, a smoother HCP experience, and better patient outcomes. In this episode, Christoph Bug speaks with Pascal Vande Gucht of UCB and Georgios Tramountanis of Takeda about breaking down silos and creating unified, cross-functional strategies. They explore how visibility, shared messaging, and thoughtful change management fuel collaboration–and how tools like GenAI and data platforms are driving the next wave of transformation.
9 total episodes available
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Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is What Pharma Needs Next?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 6 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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