Welkom bij de What's Next in Influencer Marketing podcast. Hierin bespreekt host John Meulemans de trends, insights en insiders. Met gasten uit de branche, merken en natuurlijk influencers. Wil je weten hoe je influencer marketing strategisch inzet? Of ben je geïnteresseerd in virtuele influencers, de impact is van social commerce, de nieuwste TikTok memes, of dé trends van het moment? Dan is deze podcast een must-follow voor jou!
What's Next in Influencer Marketing
Claim This Podcastby John Meulemans
5.0(5 reviews)
28 episodes
Updated Inactive
Accepts GuestsHas SponsorsLocation 🇳🇱
6
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality1
Social0
YouTube0
Engagement26
Podcast Overview
Welkom bij de What's Next in Influencer Marketing podcast. Hierin bespreekt host John Meulemans de trends, insights en insiders. Met gasten uit de branche, merken en natuurlijk influencers. Wil je weten hoe je influencer marketing strategisch inzet? Of ben je geïnteresseerd in virtuele influencers, de impact is van social commerce, de nieuwste TikTok memes, of dé trends van het moment? Dan is deze podcast een must-follow voor jou!
Language
🇳🇱
Publishing Since
5/22/2019
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6
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality1
Social0
YouTube0
Engagement26
4
Excellent Areas
1
Good Performance
6
Growth Opportunities
excellent
Episode Length
10 minutes
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good
Show Notes Quality
3.0/5
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Every 61 days
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Recent Episodes
January 24, 2024
Virtual influencers & beyond
<p>Virtual brand ambassadors gaan de manier waarop merken communiceren radicaal veranderen.</p> <p>Waar liggen de kansen? Wat zijn goede en slechte voorbeelden? </p> <p>In deze aflevering praten Nathalie Brähler en Maarten Reijgersberg - experts van het eerste uur - mij bij over verschillende innovatieve projecten waaraan zij werken hebben we het natuurlijk ook over Esther Olofsson. Esther is de eerste Nederlandse virtuele influencer en heeft de afgelopen periode een flinke ontwikkeling meegemaakt. Visueel én inhoudelijk. Zo deelt Maarten hoe zij door A.I. inmiddels zonder tussenkomst van mensen een vodcasts op social media post. </p> <p>Is het de renaissance van de mascotte? Is het de toekomst van marketing, of meer? Laten we straks allemaal een digitale versie van onszelf na als we er niet meer zijn? Als deze vragen je triggeren, zeker even luisteren naar deze aflevering!</p>
December 6, 2023
Brand Perspective: Het Voedingscentrum
<p>In deze aflevering spreken we met het Voedingscentrum, en wat dat zo leuk maakt is dat het te maken heeft met eten, gezondheid en duurzaamheid. Hoe zet je influencers in voor het goede doel? Aan tafel zitten wij met Kitty van Wijk, Communicatie Strateeg en Concept Ontwikkelaar bij het Voedingscentrum.</p> <p><br></p>
November 20, 2023
Brand Perspective: BEL Group (Boursin)
<p>In deze aflevering gaan we voor Food for Thought. We spreken namelijk met Selma Koenen, Senior Brand Manager bij BEL Nederland. BEL heeft oa de merken Boursin, La Vache Qui Rit en BabyBel en werkt met meerdere merken met influencers...</p> <p><br></p>
28 total episodes available
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Frequently asked questions
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- What is What's Next in Influencer Marketing?
- How often does this podcast release new episodes?
This podcast updates inactive.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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