What's Working in Ecommerce is your insider’s guide to driving growth in online retail. Hosted by Eagan Heath, partner at Asymmetric Marketing, this podcast brings you actionable strategies and insights from the top minds in ecommerce.
Each episode dives into real-world tactics that help businesses boost traffic, generate leads, and maximize sales—whether it’s through cutting-edge digital marketing, smart product differentiation, or leveraging data for better decision-making.
If you’re ready to gain an unfair advantage and see the results our clients are achieving, tune in and learn how to stay ahead in the fast-paced ecommerce landscape.
For more on what’s working today, visit us at https://asymmetric.pro/.
Game-Changing Tactics for Amazon Sellers: A Deep Dive with Peter Eickholt
Amazon seller Peter Eickholt, VP of Operations at ROI Swift, shares actionable strategies for staying profitable on the platform by optimizing unit economics, mastering Amazon advertising, and utilizing customer feedback.
24 Oct 2024
Master Facebook Ads: Exclusive Insights from Dan Nikas
In this episode of What's Working in Ecommerce, Eagan Heath from Asymmetric Marketing interviews Dan Nikas, an ex-homicide detective turned Meta ads expert.
Dan reveals how he grew his DTC brand, GearBunch, by mastering Facebook Messenger, behavioral data, and audience building.
Get the inside scoop on how to adapt your marketing strategies to post-iOS 14 privacy changes and hear actionable tips to scale your ecommerce business.
Plus, learn how Dan's agency, Elite Brands, helps businesses thrive with honest, data-driven strategies.
For help with paid social, paid search, or email automation, check out our agency here:
https://asymmetric.pro/
You can find Dan Nikas from Elite Brands here:
LinkedIn: https://www.linkedin.com/in/dan-nikas-10379665
Website: https://www.elitebrands.org/
Timestamps:
00:00 Introduction and Guest Welcome
00:32 Dan Nikas' Unusual Path to Ecommerce
04:25 Launching GearBunch: From T-Shirts to Leggings
07:33 Meta Ads and Messenger Strategy
24:00 Navigating Post-iOS 14 Advertising Challenges
30:42 Elite Brands: Services and Philosophy
34:28 Conclusion and Farewell
21 Oct 2024
Unlock Legal Sales Tax Savings Today with Expert Reuben Mattinson!
Want to Boost Your Ecommerce Margins? Here’s How to Save Big on Sales Tax!
In this episode of What's Working in Ecommerce, host Eagan Heath from Asymmetric Marketing sits down with Reuben Mattinson of RJM Tax Exemption to uncover how ecommerce businesses can reduce their sales tax burden.
They break down the complex web of state regulations, the ripple effects of the Supreme Court's Wayfair decision, and common mistakes that could be costing you.
Reuben shares his expert insights on economic and physical nexus, and how to leverage sales tax exemptions to protect your bottom line.
Plus, discover tools and services designed to help you stay compliant while maximizing profits.
For help with paid social, paid search, or email automation, check out our agency here:
https://asymmetric.pro/
You can find Reuben Mattinson from RJM Tax Exemption here:
LinkedIn: https://www.linkedin.com/in/rjmtax/
Website: https://www.rjmtaxexemption.com/
Timestamps:
00:00 Introduction to the Show and Host
00:32 Guest Introduction: Reuben Mattinson
00:45 Understanding Sales Tax Exemption
02:54 Sales Tax Compliance and Nexus
04:37 Common Sales Tax Mistakes
06:34 Saving on Sales Taxes
08:00 Print on Demand and Sales Tax Exemption
10:14 Who Can Benefit from RJM Tax Exemption Services
11:09 Conclusion and Contact Information
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