Marketing is always changing, full of conflicting advice, and everyone seems to have an opinion. “What’s That Got to Do With Marketing” with Victoria Vickery, Marketing Coach & Trainer for B2B Service Business Owners, shares comical (and unexpected) stories that seemingly have nothing to do with marketing… until they do.
She’ll help you stop second-guessing every post, neglecting your LinkedIn and ghosting your email list. If you’re a time-strapped expert-led business owner, who’s been avoiding the marketing tasks - then this, my friend, is the podcast for you!
If you’ve ever felt like you don’t have time for marketing, this episode is for you. In this episode, Victoria explores what can really happen when you stop waiting for big blocks of time and start using just 10 focused minutes instead. She shares why small, consistent actions often outperform grand plans, and how a short window of intentional marketing can quickly build momentum, visibility and results. Because sometimes, the difference between stuck and moving forward… is just 10 minu...
18 Feb 2026
Problem Solving Marketing
If you’ve ever bought something and thought, “How have I lived without this?”, this episode is for you. In this episode, Victoria shares a very unexpected marketing lesson sparked by a shopping trip and a pair of fluffy pink wristbands that completely changed her morning and evening routine. What started as confusion in a checkout queue turned into a powerful realisation about how people tolerate small daily frustrations… simply because no one has shown them there’s an easier way....
28 Jan 2026
LinkedIn Marketing
Send us a text If LinkedIn feels harder work than it did even a few weeks ago, you are not imagining it. In this episode, Victoria uses a very real comparison from home life to explore what happens when you only use a fraction of what a platform can actually do. As LinkedIn goes through one of its biggest shifts yet, she breaks down why doing what used to work is no longer enough, what has fundamentally changed behind the scenes, and why understanding those changes matters far mor...
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