What's the Point? A podcast series from Mobas, the Brand Transformation Agency
Podcast Overview
What's the Point? A podcast series from Mobas, the Brand Transformation Agency
Language
🇺🇲
Publishing Since
2/14/2020
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Recent Episodes
March 16, 2021
The true value of awards
<p><strong>In the latest episode of Mobas' after hours podcast, What's The Point? Creative Director Greg Bryant, Head of Brand and Insight Katie Vickery and Commercial Director Adam Tuckwell discuss the point of entering work for awards.</strong></p> <p>In a far-reaching discussion, the team cover glamour and the prestige that comes with award wins, the cost vs the benefits and how entering awards can actually make you a better marketer. The episode was interrupted midway through with news that our Campaign for the <a href="https://www.mobas.com/work/royal-society-of-chemistry">Royal Society of Chemistr</a>y had won a European Digital Impact Award, which was rather fortuitous timing.</p>
February 17, 2021
Lockdown creativity hacks
<p>During the latest episode of Mobas’ after-hours podcast series, What’s the Point?, Greg Bryant (Creative Director), Katie Vickery (Head of Brand Strategy) and Adam Tuckwell (Commercial Director) explore creativity hacks for remote working. </p> <p>In an all-embracing discussion, the team discuss why some creative campaigns seem to hit the mark, how to road test creative and marketing ideas with remote colleagues and take a little sideways walk exploring the concept of creative rest and how insights from the world of psychology may help us unlock better performance whether your a marketer, business leader or creative in your role. </p> <p><br></p>
November 30, 2020
Can too much competition be a good thing?
<p>In this episode of What's The Point, the after-hours podcast from Mobas, Adam, Katie and Greg discuss the latest advertising and marketing trends and draw conclusions around whether brands and companies can ever have too much competition? Does a healthy level of competition keep your marketing fresh, your messaging on point and you're creative dynamic enough. Is there are a danger in becoming too safe and stale in our marketing if we lack a little pressure from our competitors in the field. </p>
9 total episodes available
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Frequently asked questions
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- What is What's the Point??
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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