Win! The Coach Mays Show

About Win! The Coach Mays Show

Win! The Coach Mays Show is a weekly podcast for people who want to win in life, sport, and business—without excuses and without drifting. Hosted by Coach Jason Mays, this show delivers real talk on mindset, mental toughness, reframing adversity, discipline, leadership, and the process of progress. Built on the principles behind Cognitecture, each episode helps listeners strengthen their mental architecture, connect to their purpose, live with intentional focus, and build a life of confidence, composure, and class. Expect practical teaching, whiteboard breakdowns, hard truth, and winning perspective from a coach who has spent decades building teams, developing leaders, and creating cultures of champions. Rooted in faith. Built by discipline. Designed for performance.

Publisher

Jason Mays

Category

health & fitness

Language

en

Explicit

No

First episode

7 Apr 2026

Latest episode

3 Aug 2026

Latest episodes

10 episodes in the feed.

1. 

   3 Aug 2026

   WIN! Episode 9 - Building a Culture of Champions

   WIN! The Coach Mays Show – Episode 9: Building a Culture of Champions Championships don't happen by chance—they're the product of an intentional culture built one decision, one habit, and one standard at a time. In Episode 9 of WIN! The Coach Mays Show, Coach Mays dives into what it truly takes to build a culture of champions. He explains the difference between an intentional culture—one that is purposefully created and reinforced every day—and an incidental culture that simply develops when leaders fail to set clear expectations. Coach Mays challenges coaches, athletes, parents, business leaders, and anyone striving for excellence to ask a simple but powerful question: Are you living up to the standards you expect from others? Culture isn't defined by what you write on a wall or print on a t-shirt. It's defined by what you consistently model, tolerate, and celebrate. Through practical insights and real-world examples, Coach Mays shares how establishing high standards, holding yourself accountable, and leading with purpose creates an environment where people don't just participate—they thrive. Whether you're leading a team, a classroom, a business, or your own family, this episode will inspire you to stop letting culture happen by accident and start building one that produces champions. Because great leaders don't inherit great cultures—they create them.

2. 

   3 Aug 2026

   WIN! Episode 10: The 6 C's of Leadership

   WIN! The Coach Mays Show – Episode 10: The 6 C's of Leadership Great leadership isn't about titles—it's about influence. In Episode 10 of WIN! The Coach Mays Show, Coach Mays breaks down the 6 C's of Leadership, a practical framework that every coach, athlete, business leader, educator, and parent can use to build stronger teams and stronger relationships. Discover why effective leaders prioritize: Connection – Build trust before expecting results. Communication – Create clarity, accountability, and unity. Consistency – Lead with dependable actions, not occasional effort. Courage – Make the difficult decisions others avoid. Character – Let integrity define your leadership. Competence – Continue learning, growing, and mastering your craft. But leadership isn't just about what you build—it's also about what you eliminate. Coach Mays also identifies three of the biggest culture killers that can quietly destroy any team or organization: blaming, complaining, and defensiveness. Left unchecked, these attitudes erode trust, weaken accountability, and prevent individuals and teams from reaching their full potential. Whether you're leading a locker room, a classroom, a business, or your own family, this episode will challenge you to evaluate your leadership, strengthen your culture, and become the kind of leader others want to follow. Leadership is a choice. Culture is a choice. Choose to lead with purpose, and watch everything around you begin to change.

3. 

   28 Jun 2026

   WIN! Episode 5: Preview of Mentally Tough: The Playbook

   WIN! The Coach Mays Show – Episode 5: Mentally Tough: The Playbook Winning doesn't happen by accident—it starts with having a plan. In Episode 5 of WIN! The Coach Mays Show, Coach Mays introduces Mentally Tough: The Playbook, a practical resource designed to help you develop the habits, mindset, and discipline needed to WIN in every area of life. More than just a workbook, Mentally Tough: The Playbook features interactive, fillable PDF worksheets that help you set goals, build accountability, track your progress, and stay focused on becoming the best version of yourself. Whether you're a coach, athlete, student, business professional, or simply someone looking to grow, these tools provide a roadmap for lasting success. Coach Mays breaks down how to use the playbook, why intentional planning beats wishful thinking, and how small, consistent actions create championship results. If you're ready to stop talking about winning and start living it, this episode is your first step. Download your copy of Mentally Tough: The Playbook today at CoachMays.com and start building your own blueprint for success.

4. 

   28 Jun 2026

   WIN! Episode 6: Show Up Every Day: Consistency vs. Intensity

   WIN! The Coach Mays Show – Episode 6: Show Up Every Day: Consistency vs. Intensity Everyone loves a big performance. Few people embrace the daily process it takes to get there. In Episode 6 of WIN! The Coach Mays Show, Coach Mays explores one of the most important lessons for success in sports, business, and life: consistency will always outperform intensity over time. It's easy to be motivated for a day. It's easy to give maximum effort when everyone is watching. But true winners aren't defined by occasional bursts of energy—they're defined by the discipline to show up every single day, even when they don't feel like it. Coach Mays breaks down why lasting success isn't built on emotional highs, but on daily habits, intentional routines, and the commitment to improve one step at a time. Whether you're a coach, athlete, parent, student, or leader, this episode will challenge you to stop chasing motivation and start building consistency. Because championships aren't won in one incredible moment—they're earned through thousands of ordinary ones. Show up. Stay committed. Trust the process. And keep winning.

5. 

   28 Jun 2026

   WIN! Episode 8: Coaching Beyond the Court

   WIN! The Coach Mays Show – Episode 8: Coaching Beyond the Court Winning programs aren't built on X's and O's alone—they're built on vision, leadership, and the resources to make that vision a reality. In Episode 8 of WIN! The Coach Mays Show, Coach Mays shifts the conversation beyond the sidelines to discuss one of the most overlooked responsibilities of today's coaches: fundraising and program development. From player-led letter writing campaigns that engage family and friends to leveraging live game streaming, sponsorships, and advertising partnerships, Coach Mays shares practical, proven strategies to help coaches generate meaningful support for their programs without relying on the same traditional fundraisers year after year. Whether you're coaching basketball, football, baseball, softball, volleyball, or any other sport, this episode will challenge you to think like a program builder—not just a coach. You'll learn how to create opportunities that strengthen your team's financial future while building stronger relationships with your community and supporters. Because great coaches don't just develop athletes—they develop sustainable programs that continue to thrive long after the final buzzer. If you're ready to take your program to the next level, this episode is your game plan.

6. 

   28 Jun 2026

   WIN! Episode 7 | Turning Down the Noise with Confidence, Composure, and Class

   There will always be critics. There will always be rumors. There will always be noise. The question is... how will you respond? In WIN! Episode 7 | Turning Down the Noise with Confidence, Composure, and Class, Coach Mays shares one of the most personal stories of his coaching career. He opens up about being investigated for rules violations on two separate occasions and the life-changing lessons he learned from walking through adversity in the public eye. Rather than fighting every battle or answering every critic, Coach Mays discovered a simple but powerful strategy: "Shut up... then, when you think the noise has died down... shut up again." This episode isn't just about coaching—it's about leadership, resilience, emotional maturity, and learning to let your character speak louder than your critics. If you've ever faced false accusations, criticism, gossip, or adversity, this episode is for you.

7. 

   16 Apr 2026

   Win! Episode 4 - Daily Attack Actions

   Episode 4 of Win! The Coach Mays Show, titled “Daily Attack Actions,” shifts the focus from mindset to intentional execution. In this episode, Coach Mays introduces the three essential categories that define a winner’s daily approach: personal, professional, and acts of service. He breaks down what each of these areas represents, how they apply to everyday life, and why balance across all three is critical to sustained success. Through this framework, listeners are challenged to approach each day with purpose and clarity—understanding that winning is not accidental, but the result of deliberate actions aligned with a greater mission. This episode reinforces that a purpose-driven life is built through consistent effort, meaningful impact, and a commitment to excellence in every area.

8. 

   16 Apr 2026

   Win! Episode 3 - Living the Disciplined Day

   Episode 3 of Win! The Coach Mays Show, titled “Living the Disciplined Day,” takes the next step in the pursuit of true success by focusing on the habits that sustain it. In this episode, Coach Mays begins to define what a disciplined day truly looks like, emphasizing that winning is not a moment—it is a process built through consistent, intentional action. He introduces the importance of personal fuel statements and “I Am” declarations as foundational tools for maintaining focus, reinforcing identity, and fueling daily performance. Through practical insight and purposeful guidance, this episode challenges listeners to embrace discipline as the driving force behind lasting success—demonstrating that winning is earned day by day, decision by decision.

9. 

   16 Apr 2026

   Win! Episode 2 - What Winning IS

   Episode 2 of Win! The Coach Mays Show, titled “What Winning IS,” builds upon the foundation established in our debut episode by clearly defining the essence of true success. In this episode, Coach Mays breaks down what it truly means to win, introducing the three core elements that define a winner. Through focused insight and real-world perspective, he challenges listeners to move beyond surface-level results and embrace a deeper, more meaningful standard of achievement. This conversation sets the tone for a purpose-driven approach to success—one rooted in clarity, consistency, and character—equipping listeners with the mindset needed to pursue winning at the highest level.

10. 

    7 Apr 2026

    Win! Episode 1 - What Winning is NOT!

    The wait is over—Episode 1 of Win! The Coach Mays Show has officially arrived. In this debut episode, Coach Mays delivers a powerful and thought-provoking discussion on what winning is not, challenging common misconceptions and laying the foundation for a deeper understanding of true success. Each Monday, Win! brings a fresh, impactful topic designed to guide listeners on their journey—not just to achieve victory, but to do so with confidence, composure, and class. Through insight, experience, and intentional perspective, Coach Mays equips you with the mindset needed to elevate both performance and character. Be sure to join us next week as we continue the journey with a compelling conversation on What Defines Winning.

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

2 ratings

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Guest appearances

Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.