Winning Edge
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Podcast Overview
<p>Giving you the tools to lead and influence in the policy arena.</p>
Language
🇺🇲
Publishing Since
4/13/2023
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Recent Episodes
July 1, 2026
#78 Getting Comfortable Talking to Camera
In October 1968, Richard Nixon walked into a television studio to film ads. He sat stiffly on the edge of a desk, looked at the camera, and started to talk. One aide muttered, "I wish he'd use the teleprompter," to which another replied, "People think he's reading anyway." While Nixon never mastered the teleprompter, he did get good at recording ads without a script, taking multiple takes to find the right flow and words. This was all part of the "New Nixon" strategy - gone was the candidate ...
June 17, 2026
#77 The Hand Trick Great Speakers Use
The Margaret Thatcher Story: Late 1970s: Thatcher knew the election would be decided by televisionKnew she wasn't good at TVHired media advisor Gordon Reece, former TV producerReece relentlessly filmed her, reviewed footage togetherWorked on appearance, body language, and voice (from breathy/nervous to lower/commanding)Conducted private polls after appearances to adjust approachEventually got comfortable on camera and won election as Prime MinisterThe Lesson: Thatcher wasn't a naturalShe impr...
June 3, 2026
#76 Persuade with Visuals: The Cuba Map Strategy
The Historical Story: Spring 1962: General David Shoup at White House meeting about potential Cuba invasionUsed two transparencies to make his point about invasion difficultyFirst transparency: Cuba map overlaid on USA - stretched from DC past Chicago (over 800 miles)Second transparency: Dot representing tiny Tarawa islandTarawa: 2 square miles, took 18,000 Marines three days to conquer in WWIIShoup had commanded Marines at Tarawa, earned Medal of HonorTwo visuals transformed Cuba invasion fr...
78 total episodes available
Recent guests on Winning Edge
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Peter Marsh
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Frequently asked questions
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- What is Winning Edge?
<p>Giving you the tools to lead and influence in the policy arena.</p> - How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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