Conversations on the intersection of marketing and business growth. Episodes cover topics such as scaling marketing efforts, optimizing business operations, hiring and achieving sustainable growth in professional service firms.
In this episode of the Winning in Professional Services podcast, the focus is the ROI of networking for professional firms. The discussion highlights networking as a crucial activity for growth and the difficulties quantifying its value. We address common misconceptions about short-term ROI and emphasize the importance of building long-term relationships.
Key topics include the benefits of face-to-face meetings, accessing hidden opportunities, providing advice, and the importance of building genuine connections.
Connect on LinkedIn:
Scott Pressimone: https://www.linkedin.com/in/scottalanpress/
Matteo Trovato: https://www.linkedin.com/in/matteotrovato/
Winning In Professional Services: https://wipspod.com/
Growth Connect: https://growthconnect.io/
RevPath: https://www.revpathplus.com/
⏱️ Timestamps:
00:00 Introduction
00:10 The importance of networking ROI
01:12 Misconceptions about networking ROI
01:51 Building relationships through networking
04:23 The real value of networking
09:46 Accessing hidden opportunities
14:06 Giving and getting advice
18:03 Networking vs. other marketing strategies
20:28 Effective networking tips
30:28 Choosing the right events
37:01 Conclusion and final thoughts
14 Jan 2025
What's the Secret to Making Clients LOVE You? (WiPS #19)
Scott Pressimone and Matteo Trovato explore the strategies for building and maintaining strong client relationships in professional services, revealing the key to sustained business success through thoughtful gestures and proactive engagement.
7 Jan 2025
Breaking Down Knowledge Silos - A Practical Guide for Professional Service Leaders (WiPS #18)
In this episode of Winning in Professional Services, we discuss the crucial aspects of knowledge sharing within a company. We cover two main perspectives: staying informed about day-to-day operations across teams and having well-documented processes to ensure smooth onboarding of new employees. Discover strategies to manage knowledge effectively and maintain seamless operations during employee turnover.
Connect on LinkedIn:
Scott Pressimone: https://www.linkedin.com/in/scottalanpress/
Matteo Trovato: https://www.linkedin.com/in/matteotrovato/
Winning In Professional Services: https://wipspod.com/
Growth Connect: https://growthconnect.io/
RevPath: https://www.revpathplus.com/
Timestamps:
0:00 - Episode introduction on knowledge silos
6:05 - Key downsides of knowledge silos
7:10 - Impact on new hires and onboarding
14:35 - American vs European company cultures
20:41 - Quick wins for reducing silos
22:38 - Importance of daily stand-ups
28:43 - Methods for tracking stand-ups
34:40 - Documenting processes and SOPs
37:54 - Cross-team collaboration strategies
39:42 - Closing thoughts on maintaining structure
Podcast Authority Score: 45 / 100
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YouTube
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Engagement
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