The cycling podcast about the legendary Campagnolo brand. Written by Gino Cervi, hosted by Derek Allen.
With Wings on Their Wheels
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6 episodes
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Podcast Overview
The cycling podcast about the legendary Campagnolo brand. Written by Gino Cervi, hosted by Derek Allen.
Language
🇺🇲
Publishing Since
5/28/2019
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Recent Episodes
July 5, 2019
6. The future
86 years after its foundation, Campagnolo has managed to maintain not only its charm, but also its cutting-edge thanks in no small part to an ability to keep in step with the times, but without uprooting itself from its unmistakable history; not only does it use its past to shape its present in a proactive and critical way, but above all it uses it to anticipate future scenarios. <br /><br />The baton has been passed to the third family generation now, and Campagnolo tells us how their yesterday, today and tomorrow have been an almost seamless transition of successes.<br /><br />Logo illustrated by Osvaldo Casanova.<br />English adaption by Sabina Zambon.
June 30, 2019
5. The market
After talking about inventions and iron, steel and carbon, about races and champions and how Campagnolo always managed to somehow get the spotlight pointed at its products, in this episode we deal with another great challenge for the Vicenza-based company: the market itself.<br /><br />Studying the competition has always been at the heart of the company's strategies. We look back at its origins, from when Tullio came up with the brainchild of emphasising the victories of the champions who used his gearshift by taking out ads in the newspapers, through to today, an era of commercial globalisation; decades have passed and the scenario has completely changed: here we'll tell you how Campagnolo evolved to keep up with the times.<br /><br />Logo illustrated by Osvaldo Casanova.
June 19, 2019
4. Communications
It's not enough to create something new, it's not even enough to be the very best. You need to be able to communicate the facts. The importance of knowing how to create a buzz, how to be the name on everyone's lips, from Tullio's era to the digital age of social media. <br /><br />This episode of "With Wings on Their Wheels" one again delves into the treasure trove that is Gianni Brera's biography of Tullio and the Campagnolo brand; the company's chief communications executive, Joshua Riddle, will obviously have a few things to say on the subject at hand; and there will be interviews with enthusiasts and collectors at the Eroica race in Tuscany and at the Grandfondo Campagnolo in Rome.<br /><br />Logo illustrated by Osvaldo Casanova.
6 total episodes available
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Frequently asked questions
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- What is With Wings on Their Wheels?
- How often does this podcast release new episodes?
This podcast updates inactive.
- Where can I listen to this podcast?
This podcast is available on 2 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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