An audio podcast featuring Ronald Reagan speeches and radio addresses from the 1960s through the 1990s. A new Words to Live By Podcast will be posted every Tuesday.
President Reagan's Iconic 1984 "Morning in America" Campaign TV Ad
In 1984, forty years ago, the Reagan-Bush campaign launched a highly praised television ad blitz proclaiming, "It's Morning Again in America." The ads underscored a theme at the center of Reagan's campaign: that America was "Prouder, Stronger, and Better" under President Reagan's leadership. And while those great “Morning in America” campaign ads were running, the President was riding the campaign trail. In today’s podcast, we’ll feature excerpts from a quintessential campaign speech where the candidate tells you what he did, then tells you again, and then, of course, tells us again.
24 Sept 2024
The World Bank and the IMF
In September 1984, the day after the President addressed the UN, he addressed a meeting of the World Bank and the International Monetary Fund. The World Bank was established along with the International Monetary Fund in 1944, at the Bretton Woods Conference. The Bank is an international financial institution that provides loans and grants to the governments of low and middle income countries for the purpose of pursuing capital projects. During the 1980s, the bank emphasized lending to service Third World debt and making structural adjustment policies that were designed to streamline the economies of developing nations. The International Monetary Fund (IMF) oversees the stability of the world's monetary system, while the World Bank aims to reduce poverty by offering assistance to middle-income and low-income countries. You’ll hear in these remarks, that while the President lauds the work of the World Bank and IMF, he does clarify where American support needs to be because as he said: "While we would not impose our ideas, our policies, on anyone, we felt obliged to point out that no nation can have prosperity and successful development without economic freedom."
17 Sept 2024
Ahead in the Polls
So 40 years ago at this time, our then 40th president was running for a second term. And just what did the polls say? Well, by the end of October 1984, the latest national opinion polls strongly favored President Reagan. Newsweek’s poll showed the president ahead by 17 points: a USA Today poll showed his lead at 23 points and US News and World Report said that its state-by-state survey showed Mr. Reagan way ahead in 45 out of the 50 states and the President “on his way to a smashing victory on November 6.” In addition to traditional campaign stops, the President used his bully pulpit to pursue his agenda; specifically, those radio addresses. So in today’s podcast, we’ll tune into one he sent in September 1984.
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