Welcome to the Work Hard, Live Soft podcast with Maya Elious. Over the past decade, Maya has served tens of thousands of women while building a multi-seven-figure business. Since the beginning, she's been candid about her journey as a CEO, how she uses her money, and her personal and professional goals. She created this podcast to share real, transparent, and down-to-earth insights and strategies to help you build your dream life and business. Work Hard, Live Soft is all about finding the balance between fun, freedom, and fulfillment.

Work Hard, Live Soft with Maya Elious
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Podcast Overview
Welcome to the Work Hard, Live Soft podcast with Maya Elious. Over the past decade, Maya has served tens of thousands of women while building a multi-seven-figure business. Since the beginning, she's been candid about her journey as a CEO, how she uses her money, and her personal and professional goals. She created this podcast to share real, transparent, and down-to-earth insights and strategies to help you build your dream life and business. Work Hard, Live Soft is all about finding the balance between fun, freedom, and fulfillment.
Language
🇺🇲
Publishing Since
1/5/2024
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Recent Episodes

March 18, 2026
#35 - The Systems & Structure Behind A Successful Rebrand |
<p>If you're bored with your colors but don't have a new message, new price points, or a new audience, you aren't rebranding; you're just getting new photos. In this episode, I'm sharing the exact 6-step process I used to rebrand a client from "performing well" to "commanding higher fees."</p> <p>Key Moments <br /> 0:00 Why Most Rebrands Go Wrong & The Strategic Rebrand Process<br /> 1:30 Prioritizing Messaging Over Visuals in Rebranding<br /> 2:02 Step 1: Making Your Rebrand Strategic - Key Questions<br /> 5:56 Defining Your Rebrand Success & Goals<br /> 6:13 Step 2: Auditing Your Current Brand (Offers, Messaging, Platforms, Competitors)<br /> 8:22 Step 3: Building Your Strategic Messaging Foundation<br /> 15:59 Step 4: Brand Guidelines for Visuals (Mood Board, Logo, Colors)<br /> 19:13 Step 5: Platform & Copy Updates (Primary & Secondary Assets)<br /> 22:20 Step 6: The Rebrand Rollout Strategy & Launch Campaign</p> <p>Whether you've outgrown your business model or you're embarrassed to send people to your current website, this is your roadmap to rebranding properly.</p> <p>Stop shrinking yourself to fit into an old brand. It's time to step into your next level.</p> <p>✨ Ready to rebrand properly? Apply for 1-on-1 support here: https://mayaelious.com/rebrand</p> <p>Lets Connect<br /> Instagram: https://.instagram.com/mayaelious<br /> Website: https://www.mayaelious.com<br /> Join the Community: https://workhardlivesoft.com/community</p>

March 5, 2026
#34 The Exact Content Operating System I Use To Plan 12 Months Of Content
<p>Stop wasting your energy asking "what should I post today?" only to end up scrolling for hours for "inspiration". I spent five days building an entire Operating System to map out my content strategy for the next 12 months—and I'm showing you exactly how I did it.</p> <p>In this episode of Work Hard, Live Soft, we are moving away from "winging it" and treating content as what it actually is: Marketing. If your content isn't building trust, building your list, or building your revenue, you are wasting your time. I'm breaking down my 8-step framework to help you move from mental chaos to a repeatable system that runs whether you feel "inspired" or not.</p> <p>Key Moments<br /> 0:00 Introduction to the Content Operating System<br /> 0:58 Rule #1: Content as Marketing - What to Promote<br /> 1:35 Defining Your Overall Message, Audience, and Offer<br /> 2:51 Rule #2: What Problem Are You Solving?<br /> 4:27 Using Monthly Themes for Content Planning<br /> 5:45 Rule #3: Choose Your Platforms & Cadence<br /> 7:23 Setting Your Content Cadence & Expectations<br /> 10:04 Rule #4: Create Frameworks for Each Content Type<br /> 12:06 Practical Examples of Content Frameworks<br /> 15:07 Rule #5: Filling Templates with Specific Content Ideas<br /> 16:05 Rule #6: Production & Batch Creation Schedule<br /> 18:08 The Importance of Support for Content Creation<br /> 18:55 My Company's Batch Creation Schedule Explained<br /> 22:24 Rule #7: Review and Approve Your Content<br /> 23:01 Rule #8: Schedule and Publish Your Content</p> <p>If you're ready to stop the daily brain drain and start building a content ecosystem that works for you, I've got you covered.</p> <p>📥 Grab my exact Content OS Template and map out your next 12 months here: https://workhardlivesoft.com/content-os</p> <p>Let's Connect<br /> https://mayaelious.com/<br /> https://instagram.com/mayaelious</p>

February 28, 2026
#33 Why You Secretly Hate Your Business (And How To Fix It)
<p>You don't hate your business; you hate the chaos. We often jump into business because we're great at a skill, but we quickly realize that being "good" isn't enough to run a sustainable company</p> <p>In this episode of Work Hard, Live Soft, I'm pulling back the curtain on the 5 specific areas that make entrepreneurship feel like a trap. I'm sharing how to audit your evolution so you can stop shrinking yourself to fit into an old niche and start building a business that actually supports your peace.</p> <p>Key Moments<br /> 0:00 Why You Might Be Hating Your Business<br /> 0:44 Problem 1: Outgrowing Your Niche<br /> 2:32 Solution: Honest Self-Assessment & Evolution<br /> 4:07 Problem 2: Constant Hustle with Little ROI<br /> 6:32 Problem 3: Dealing with Money Anxiety<br /> 8:05 Solution: Marketing, Sales, & Predictable Revenue<br /> 10:29 Problem 4: Lack of Support & Team Trust<br /> 12:32 Problem 5: Conquering Imposter Syndrome<br /> 15:15 Embrace Confidence and Love Your Business Again.</p> <p>Leave me a comment below and let me know what's the hardest part of your business right now, and how are you going to fix it?</p> <p>Lets Connect<br /> Instagram: https://.instagram.com/mayaelious<br /> Website: https://www.mayaelious.com<br /> Join the Community: https://workhardlivesoft.com/community</p>
36 total episodes available
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- What is Work Hard, Live Soft with Maya Elious?
- How often does this podcast release new episodes?
This podcast updates weekly.
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This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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