At World Lab, we travel through the world to highlight industry experts that will spark the next big idea in the hospitality industry.
Contact Us: info@marketidny.com
World Lab
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4.5(2 reviews)
6 episodes
Updated Daily
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Podcast Overview
At World Lab, we travel through the world to highlight industry experts that will spark the next big idea in the hospitality industry. Contact Us: info@marketidny.com
Language
🇺🇲
Publishing Since
3/29/2021
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Recent Episodes
December 19, 2024
Off the Beaten Trail: Budapest Transforms Meetings into Memories
<p>Budapest's allure lies in its ability to maintain a delicate balance between its rich historical roots and its forward-thinking innovation. Join us for behind the scenes access to Budapest’s business events ecosystem. With insights from industry experts, we’ll uncover </p> <ul> <li>distinctive activities that celebrates rich cultural tapestry</li> <li>unique venues only in Budapest (from the majestic Opera House to thermal baths)</li> <li>curating catering options that reflect local flavors and diverse dietary needs </li> <li>emerging trends in Budapest’s offerings </li> </ul> <p><br /></p> <p><strong>Guest Speakers:</strong> </p> <p>Experience By Tierra Falko Siecke, Managing Director </p> <p>Microcosmos DMC, Andrea Schrancz, Managing Partner </p> <p><strong>Host: </strong>Stephanie Lynn Cheung, Director of Strategy & Insights at <a rel="ugc noopener noreferrer" target="_blank">MarketID</a></p> <p><strong>Sponsor:</strong> <a href="https://budcb.hu/kezdolap/meeting-destination-budapest/" target="_blank" rel="ugc noopener noreferrer">Budapest Convention Bureau</a></p>
May 23, 2022
Conferences: Communicating More than Economic Value
<p>What are business events contributing to society? Is the value proposition communicated effectively? One of the most difficult aspects is to measure it. Whether you're a destination or a business event planner, tune in to hear: </p> <p>- frameworks that build collaboration between the event and destination </p> <p>- case study example of how 1 conference impacted the lives of over 1 million people</p> <p>- why the concept of legacy is important</p> <p>- the difference between value create and value consumption</p> <p>- how an RFP's requirements can lead to creation of legacy</p> <p>- the importance of "accidental collisions"</p> <p>Hear directly from a few destinations on how they can help a business event create serendipitous moments and their outlook on the rest of 2022: Dusseldorth, Yucatan, Istanbul, and Colombia.</p> <p><strong>Guest Speakers: </strong>James Latham, Founder of Intellectual Capitals</p> <p><strong>Host: </strong>Stephanie Lynn Cheung, Director of Strategy & Insights at <a href="//www.marketidny.com" target="_blank">MarketID</a></p>
September 16, 2021
Tourism and People-Centered Design
<p>Throughout the pandemic, hotels and venues stepped in to support by offering their unused spaces as homeless shelters or vaccination centers. What are tourism stakeholders’ civic duties? What does it mean to design a more inclusive future together?</p> <p>------------------------------</p> <p>Guest Speakers: Garance Choko, CEO of Coda Societies. Coda Societies is a firm that shapes social and economic infrastructures to promote equity worldwide and drives the design and development of citizen-centered services. Garance has launched social innovation firms, designed and implemented physical spaces, national and local health care systems, nationwide public administration processes, think tanks, regional economic agendas and labor policies for institutions, corporations and governments in North America, Europe, Africa and the Caribbean.</p> <p>Host: Stephanie Cheung, Director of Strategy & Insights at <a href="https://www.mcintl.com/" rel="ugc noopener noreferrer" target="_blank">Marketing Challenges International </a></p>
6 total episodes available
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