This is WOW Happens! A weekly podcast by Stefanie and Victor, 2 friends who love to discuss video productions, the marketing behind them, and how technology changes it daily.
Tune in to get a peek behind the curtains, but stay for the fun!
www.wowhappens.fm (https://www.wowhappens.fm?utm_medium=podcast)
How to scale your video production? Hire this first.
Stefanie and Victor explain why each episode of WOW Happens takes 40 hours to produce. They compare hiring an editor vs. a producer to help creators scale without losing their expertise.
Episode Chapters
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00:00 Intro00:39 Why episodes take 40 hours07:10 Breaking down the production steps11:30 How to scale when you lack time16:28 AI editing tools and their limits18:25 The risk of hiring a researcher19:37 Outro
About WOW Happens
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You know video matters for your business, but the space moves fast and it’s hard to tell what’s worth your time. The WOW Happens Show is a weekly podcast about video, marketing, and the technology behind both. We talk about it from the perspective of people who do this work every day, so you can make better decisions about your own.
We’re Stefanie and Victor. We produce video for a living, we’ve been friends for years, and we genuinely enjoy picking apart how all of this works. Some weeks we agree, some weeks we don’t. Tune in to get smarter about video. Stay for the fun. (Legally, we can’t promise fun, but we’ll try.)
Watch and listen wherever you enjoy your podcasts: https://pod.link/1838136316
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.wowhappens.fm (https://www.wowhappens.fm?utm_medium=podcast&utm_campaign=CTA_1)
20 Mar 2026
Stop Trying to Say So Much, You're Losing Views
In today’s episode, we talk about why saying too much in your videos is costing you views and how to stay focused on one idea per video. We share how topic creep hurt our earlier episodes, why preparation and briefing documents are essential, and practical steps to keep your content on track.
Episode Chapters
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00:00 Intro
00:42 Today’s Topic: Stop Saying So Much
04:18 Topic Creep Explained
10:09 One Idea Per Video
17:00 Have We Figured It Out?
25:04 Advice for Creators
26:28 Outro
About WOW Happens
=======================
This is WOW Happens! A weekly podcast by Steffi and Victor, 2 friends who love to discuss video productions, the marketing behind them, and how technology changes it daily.
Tune in to get a peek behind the curtains, but stay for the fun! (Legally speaking, we can’t promise fun, but we’ll try 🤞).
Find out all there is right here: https://www.wowhappens.fm
or watch and listen wherever you enjoy your podcasts: https://pod.link/1838136316
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.wowhappens.fm (https://www.wowhappens.fm?utm_medium=podcast&utm_campaign=CTA_1)
13 Mar 2026
The Step-by-Step Process to Your First Professional YouTube Video
In today’s episode, we break down why most first videos turn out terrible and share the exact step-by-step process to go from idea to published video without wasting years. We cover why separating writing from recording is the single biggest win, how different thinking modes apply to each production step, and why finishing matters more than perfection.
WOW WOW WOWs
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Amplenote: https://www.amplenote.com
Wipr2: https://apps.apple.com/app/viper-adblock-privacy/id1622437912 (https://kaylees.site/wipr2.html)
Episode Chapters
=======================
00:00 Intro
01:09 Why Your First Videos Are Terrible
02:11 Steffi’s 8-Year Journey to Her First Video
06:12 What Finally Worked: Scripts & Teleprompters
07:53 Nobody Has a Jumpstart
08:51 The Video Production Steps Explained
10:04 Can AI Write Your Script?
18:03 How Our Podcast Process Evolved
21:18 How To Actually Get Started
23:50 Does Every Step Need To Be Perfect?
27:32 WOW WOW WOW Recommendations
29:20 Outro
About WOW Happens
=======================
This is WOW Happens! A weekly podcast by Steffi and Victor, 2 friends who love to discuss video productions, the marketing behind them, and how technology changes it daily.
Tune in to get a peek behind the curtains, but stay for the fun! (Legally speaking, we can’t promise fun, but we’ll try 🤞).
Find out all there is right here: https://www.wowhappens.fm
or watch and listen wherever you enjoy your podcasts: https://pod.link/1838136316
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.wowhappens.fm (https://www.wowhappens.fm?utm_medium=podcast&utm_campaign=CTA_1)
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