For Women Ready to Grow their Business and Own their Wealth.
WTF Was I Waiting For? is hosted by Erica of Wicked Athena (www.wickedathena.com). It is the no-BS podcast about female entrepreneurs who finally stopped playing small. We’re talking about the mindset shifts, bold moves, and “screw it, I’m doing this” moments that took them from stuck to unstoppable.
Each episode gives you real-world strategies to grow and scale your business. You’ll learn how to reach your ideal customers with crystal-clear messaging, overcome the emotional roadblocks that keep you playing small, and master the tools that make your offers irresistible. We’ll also show you how (and why) to own your value, and finally build the kind of business—and life—you’ve been waiting for.
Bold Brands vs. B.S. Narratives: How Female Entrepreneurs Can Break the Media Mold
Hosts Erica and Meegan explore how media narratives impact female entrepreneurs, revealing subconscious blocks and offering insights to confidently scale their businesses in this interview episode.
14 May 2025TRANSCRIPT
I Lit my Entire Life on Fire with Lisa Blaisdell
In just three years, Lisa Blaisdell walked away from everything that once defined her — a decades-long career, a 20+ year marriage, and the hometown she’d always known. People questioned her choices. She made them anyway.What came next? A brand-new life, built fully on her terms.In this episode, Lisa shares how stepping into the unknown led her to joy, purpose, and freedom — and why she believes midlife isn’t about settling down, it’s about rising up. Now she’s helping other women do the same.
Follow Lisa and download her free journal at https://www.lisablaisdell.com/.
30 Apr 2025TRANSCRIPT
I Created What I Couldn't Find with Kara Hammes
When Kara Hammes couldn’t find the kind of vacation rental experience she was dreaming about, she didn’t wait around — she built it herself.With a background in corporate life and science (and exactly zero experience in hospitality), Kara launched a new concept in Airbnb rentals — larger, welcoming spaces designed for groups to actually vacation together. Oh, and she launched it during COVID. Now she owns and operates Brown County Barn Burner.In this episode, we talk about trusting your instincts, starting messy, and why sometimes the best businesses are born when you say, “Screw it — I’ll do it myself.”
Follow Kara on Instagram: https://www.instagram.com/bcbarnburner and https://www.instagram.com/tanglewood.hideaway
Websites: https://www.bcbarnburner.com/ and https://www.tanglewoodhideaway.com/
15 Apr 2025TRANSCRIPT
The Leap, The Shift, The Fire: Our WTF Moments
In this very first episode, meet your hosts Erica and Meegan of Wicked Athena—the unapologetic forces behind WTF Was I Waiting For? They’re pulling back the curtain on their own “f*ck it” moments: the bold leaps, personal pivots, and soul-altering decisions that reshaped their lives forever. They’re sharing why this podcast was born, why women are done playing small, and why the world needs more stories of women trusting their gut, owning their power, and making moves that change everything. Consider this your permission slip to go big.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
4 ratings
Podcast Authority Score: 32 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
32
Social presence
0
YouTube
0
Engagement
81
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