Yoga Teachers and Aspiring Yoga Teachers. This yoga podcast is for you! Welcome to the Yogalebrity Podcast. Our host, Angelica Govaert, has been in the yoga industry for almost 40 years and has dedicated her life to sharing the practice of yoga. This podcast is a must-listen for anyone who wants to become an incredible yoga teacher and serve the world through yoga.
When to Start Paid Ads for Your Online Yoga Business (Meta Ads Strategy) Episode 150
Are you wondering when to start running Meta paid ads for your yoga business to make money online as a yoga teacher?
In this video, we break down how to take your teaching business online and explain the exact moment you are ready for paid advertising and why you must have a proven offer first.
If you are a yoga instructor wanting financial freedom, more time at home, and an income beyond driving around for $20 studio classes, this episode covers how paid ads vs. organic marketing work, how to navigate financial risk, and how to scale your online yoga offers.
What you will learn in this video: When you should (and shouldn't) start running Meta (Facebook & Instagram) ads
Why you need a proven offer that has already sold organically before paying for ads
The difference between selling to a warm audience vs. a cold ad audienceLanding page best practices and setting up risk reversalRisk tolerance, mindsets from low-stakes poker, and managing ad performance without ego
How organic marketing and paid ads work together to build a scalable online business
Check out the full Business of Yoga playlist on my channel for more episodes on high-ticket vs. low-ticket offers, course creation, and organic marketing! https://www.youtube.com/playlist?list=PLKtcgeey8e5SyWH3KVsEHdXh7YABWaVvf
🌟 Want help building or scaling your online yoga offers?
🌟 Book a time to chat with me or my team: https://www.angelicagovaert.com/training?sl=youtube
🌟 Interested in 1-on-1 mentorship to fix an offer that isn't selling?
Check out details here: https://www.angelicagovaert.com/skool
Subscribe to the channel, drop a comment below if you want a follow-up video on budgeting for paid ads, and let’s grow your business!
00:00 - Introduction: When should you start running Meta paid ads?
01:17 - Why build an online yoga business? (Freedom, income, & studio burnout)
02:37 - The truth about small budgets in paid advertising
04:15 - Rule #1: Do NOT run paid ads without a proven organic offer
05:10 - Organic vs. Paid: Warm audiences vs. cold traffic
06:15 - Why people buy you, not just your offer
07:18 - Landing page best practices & offer templates
08:23 - Financial risk, poker strategies, & building high risk tolerance
11:58 - Handling ad fatigue, bad ad copy, & working without ego
13:42 - How organic and paid ads work together + How to work with me
#OnlineYogaBusiness #YogaTeacherBusiness #HowToMakeMoneyAsAYogaTeacher
✨ BUILD YOUR ONLINE YOGA EMPIRE ✨https://www.angelicagovaert.com/training?sl=youtubeBecome a Certified Yoga Teacher or Level Up Up with your 300 hour yoga teacher certification https://www.angelicagovaert.com?sl=youtubeGet the software I use to build my online yoga businesshttps://www.angelicagovaert.com/click-funnelsLive Your Dream 🩷AngelicaInstagram https://www.instagram.com/yogalebrity Disclaimer: Everything I share in all my videos is based on my own personal experience building an online business as a yoga teacher. My results are not typical and I make no promise that you will achieve similar outcomes. What I teach represents education and frameworks, what you do with them is entirely up to you. Individual results will always vary.
5 Oct 2026
How to Make Money Online as a Yoga Teacher Using Organic Marketing
Want to know how to build an online yoga business using organic marketing that actually converts?
In this video, I break down why organic social media strategy for yoga teachers is essential and how to use it to make money online as a yoga teacher without wasting time or getting burned out.If you are a yoga instructor ready to transition from trading hours for dollars in studios to creating true freedom and income online, your organic strategy is where it all begins.
We walk through the exact platforms to focus on, why algorithm consistency matters, and how staying niched helps you build trust and sell your offers faster.
What you'll learn in this video:
What organic marketing really means for an online yoga business (and what's working right now)
YouTube vs. Instagram vs. TikTok: Where to get your quickest wins as a yoga teacher
The 3-year YouTube commitment and why views don't always equal sales
Why posting personal content (like vacations or dinners) ruins your Instagram algorithm
How staying in a singular niche creates a "blue ocean" for your business
Red Ocean vs. Blue Ocean strategy: How to win even in competitive markets
Knowing when your organic strategy is ready for paid ads
TIMESTAMPS:
00:00 - Introduction & Why Organic Marketing Matters for Yoga Teachers
01:31 - What is Organic Marketing?
03:14 - YouTube Strategy: Realistic Timelines, Algorithm, & Monetization
05:17 - The Truth About TikTok & TikTok Shop
06:33 - Instagram Strategy: Getting Quick Wins
07:43 - Why Personal Posts Hurt Your Social Media Algorithm
09:20 - Ego vs. Income: Why Are You Posting on Social Media?10:52 - Niching Down: Blue Ocean vs. Red Ocean Strategy
14:36 - How to Stand Out & Win in Competitive Markets
16:41 - Transitioning from Organic Social Media to Paid AdsReady to take your yoga business to the next level?
Check out the links below to learn more about my mentorship programs, access free resources, and explore the rest of the Business of Yoga playlist!
👉 Book a call to scale your online yoga business: https://www.angelicagovaert.com/training?sl=youtube
👉 Subscribe to the channel for more weekly online business strategies for yoga teachers! https://www.youtube.com/@yogalebrity?sub_confirmation=1
#onlineyogabusiness #yogateachers #businessofyoga
✨ BUILD YOUR ONLINE YOGA EMPIRE ✨https://www.angelicagovaert.com/training?sl=youtubeBecome a Certified Yoga Teacher or Level Up Up with your 300 hour yoga teacher certification https://www.angelicagovaert.com?sl=youtubeGet the software I use to build my online yoga businesshttps://www.angelicagovaert.com/click-funnelsLive Your Dream 🩷AngelicaInstagram https://www.instagram.com/yogalebrity Disclaimer: Everything I share in all my videos is based on my own personal experience building an online business as a yoga teacher. My results are not typical and I make no promise that you will achieve similar outcomes. What I teach represents education and frameworks, what you do with them is entirely up to you. Individual results will always vary.
21 Sept 2026
How to Pick Your First Online Yoga Course Idea (That Actually Sells) Episode 148
Struggling to figure out what your first online yoga course should be about? Most experts tell you to "survey your audience"—but in this video, I'm sharing why that advice fails and what you should actually do instead to create an offer that sells.Whether you're fresh out of Yoga Teacher Training (YTT) or transition-bound from studio teaching, relying strictly on class fees or sub-$5 subscriptions won't build a sustainable online income. Learn how to identify your unique strengths, validate demand organically through social media content, and turn viewer feedback into a profitable course.In this video, you’ll discover:Why Surveying Fails: Why asking followers directly doesn't work and how to read between the lines of your content instead.The Sweet Spot for Course Topics: Finding the exact intersection of what you're naturally great at and what your audience actually wants.Why Class Teaching Won't Make You Rich: The reality behind teaching studio classes vs. leveraging digital products, online courses, and sales funnels.Why Failure is Part of the Process: How a "failed" first offer can actually set you up for long-term business success.TIMESTAMPS:00:00 - Introduction: What Should Your First Yoga Course Be About?01:10 - From Studio Owner & $20 Gym Classes to the $1M Two Comma Club02:45 - The Big Flaw with "Surveying" Your Audience03:30 - How Testing Content (Hands-On Assists) Led to My Best-Selling Course06:50 - How to Find Your Unique Skill Set (Sequencing, Anatomy, Sanskrit)08:00 - Organic Content, Social Media Strategy & Mentorship09:20 - The Truth About Teaching Classes vs. Selling High-Value Offers10:45 - Why Subscription Models & YouTube Ad Revenue Fall Short12:00 - Why You Shouldn't Fear a "Failed" First Launch13:10 - Next Steps & ResourcesCONNECT & SUBSCRIBE:If you're serious about scaling your online yoga business, escaping the studio hustle, and making real money as a yoga teacher, hit that SUBSCRIBE button and turn on notifications! 🔔✨ BUILD YOUR ONLINE YOGA EMPIRE ✨https://www.angelicagovaert.com/training?sl=youtubeBecome a Certified Yoga Teacher or Level Up Up with your 300 hour yoga teacher certification https://www.angelicagovaert.com?sl=youtubeGet the software I use to build my online yoga businesshttps://www.angelicagovaert.com/click-funnelsLive Your Dream 🩷AngelicaInstagram https://www.instagram.com/yogalebrity Disclaimer: Everything I share in all my videos is based on my own personal experience building an online business as a yoga teacher. My results are not typical and I make no promise that you will achieve similar outcomes. What I teach represents education and frameworks, what you do with them is entirely up to you. Individual results will always vary.
Who has been a guest on Yogalebrity
Names identified in recent episode analyses. Showing up to five guests.
Nicole
David Newman
Rodrigo Sousa
Yana Bazen
Kat Wernow
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
223,843
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
6 ratings
Spotify
3.7 / 5
14 ratings
Podcast Authority Score: 76 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
86
Social presence
97
YouTube
86
Engagement
32
Contact Yogalebrity
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Questions about Yogalebrity
Who hosts Yogalebrity?
Angelica Govaert and Justine host the show. Published by Angelica Govaert.
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The show publishes weekly, based on its RSS feed.
Does Yogalebrity take guests?
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