by JoAnn Holmes
Welcome, Allies! Attorney JoAnn Holmes ("Jo") helps 7 and 8 figure companies monetize intellectual property ("IP") including brands, software, expertise and content. For 20+ years, Jo has successfully negotiated with companies like Disney, Target, the NFL and Microsoft. Listen in for insider tips to close lucrative deals for your company. Let's get started! Sponsored by HOLMES@LAW at www.holmesatlaw.com. (Disclaimer: This podcast is not legal advice.)
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Publishing Since
11/24/2018
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February 11, 2020
<p><strong>Ally Agenda™</strong></p> <p>Both software developers and professional advisors can increase scale, and multiply revenue, through strategic copyright licensing. Leverage your business content, and avoid the biggest mistake jeopardizing your profit plans.</p> <p>1. Distinguish copyrights from trademarks, trade secrets and patents.</p> <p>2. Transform ideas into protectable business copyrights.</p> <p>3. Amplify income with copyright licensing ladders.</p> <p> </p> <p><strong>Assure Action™</strong></p> <p>Consider how you're currently delivering code or distributing consulting expertise. Take a moment to strategize new licensing models, whether directly to individual clients, or at scale to multiple customers.</p> <p>We can help! Our Assure Architect™ strategy framework is designed to monetize your successful brands, software, expertise and business content. From idea to implementation - we collaborate to identify what to license, highlight target customers, develop pricing models, and establish a go-to market sales plan. </p> <p><strong>Resource Links</strong></p> <ul> <li><a href="https://www.holmesatlaw.com/assure-architect">Assure Architect™ IP Licensing Framework</a></li> <li><a href= "https://www.holmesatlaw.com/podcast/episode/26e3f5f3/untapped-income-ip-licensing-for-midsize-companies"> Untapped Income: IP Licensing for Midsize Companies</a></li> <li><a title="Copyrights for Business" href= "https://www.holmesatlaw.com/post/copyrights-for-business">Copyrights for Business</a></li> <li><a title= "Copyright Licensing for Software Coders, and Consultants" href= "https://www.holmesatlaw.com/post/copyright-licensing-for-software-coders-and-consultants" target="_blank" rel="noopener">Copyright Licensing for Software Coders, and Consultants</a></li> <li><a href="https://www.copyright.gov">US Copyright Office</a></li> <li><a href="https://www.copyright.gov/about/fees.html">US Copyright Registration Fees</a></li> </ul> <p> </p> <p>Contact us, Allies!</p> <p><a href="http://www.holmesatlaw.com">www.holmesatlaw.com</a></p> <p><a href="https://www.linkedin.com/in/joannholmes/">JoAnn Holmes on LinkedIn</a></p> <p>@HolmesAtLaw on <a href= "https://www.linkedin.com/company/holmesatlaw/">LinkedIn</a>, <a href="https://www.facebook.com/holmesatlaw/">Facebook</a>, <a href="https://twitter.com/HolmesAtLaw?lang=en">Twitter</a> & <a href="https://www.instagram.com/holmesatlaw/">Instagram</a></p> <p>@YourBizAlly <a href= "https://www.facebook.com/yourbizally/">Facebook</a>, <a href= "https://twitter.com/YourBizAlly">Twitter</a> & <a href= "https://www.instagram.com/YourBizAlly/">Instagram</a></p>
January 6, 2020
<p><strong>Ally Agenda™</strong></p> <p>What's in a name? A better bottom line! License your company's brands, logos and slogans to expand into new channels, and grow recurring revenue. We make it easy, Allies!</p> <p>1. What's a trademark? Understanding the assets - brands, logos and slogans.</p> <p>2. Goodwill is Good for You: The financial value of your trademark's great reputation.</p> <p>3. Monetize in New Markets: License trademarks to expand your reach, and amplify income.</p> <div><strong>Assure Action™</strong></div> <p>Who are your big fans? Brainstorm ideas to leverage your brands, slogans and logos to expand into new channels and markets.</p> <p>We can help! Monetize your trademarks, and build a successful licensing program - from idea to implementation. Check out our <a href="https://www.holmesatlaw.com/assure-architect" target= "_blank" rel="noopener">Assure Architect IP</a> framework for more details.</p> <p><strong>Resource Links</strong></p> <ul> <li><a href="https://www.holmesatlaw.com/assure-architect">Assure Architect™ IP Licensing Framework</a></li> <li><a href= "https://www.holmesatlaw.com/post/2015/11/05/trademark-clearance-avoid-infringement"> Trademark Clearance to Avoid Infringement</a></li> <li><a href= "https://www.uspto.gov/trademarks-getting-started/trademark-basics/trademarks-what-happens-next"> US Trademark Office Registration Process</a></li> <li><a href= "https://www.uspto.gov/trademark/trademark-timelines/section-1b-timeline-application-based-intent-use"> Federal Trademark Registration Timeline</a></li> <li><a href="http://www.copyright.gov">US Copyright Office</a></li> <li><a href="http://www.uspto.gov/patents">US Patent Office</a></li> </ul> <p>Contact us, Allies!</p> <ul> <li><a href= "http://www.holmesatlaw.com">www.holmesatlaw.com</a></li> <li><a href="https://www.linkedin.com/in/joannholmes/">JoAnn Holmes on LinkedIn</a></li> <li>@HolmesAtLaw on <a href= "https://www.linkedin.com/company/holmesatlaw/">LinkedIn</a>, <a href="https://www.facebook.com/holmesatlaw/">Facebook</a>, <a href="https://twitter.com/HolmesAtLaw?lang=en">Twitter</a> & <a href="https://www.instagram.com/holmesatlaw/">Instagram</a></li> <li>@YourBizAlly <a href= "https://www.facebook.com/yourbizally/">Facebook</a>, <a href= "https://twitter.com/YourBizAlly">Twitter</a> & <a href= "https://www.instagram.com/YourBizAlly/">Instagram</a></li> </ul>
March 30, 2019
<p><strong>Ally Agenda™ </strong></p> <p>Leverage your company's innovation to unlock new revenue! Learn to identify intellectual property ("IP"), determine its value, and negotiate licenses for recurring profit.</p> <p style="padding-left: 30px;">1. IP Explainer: Master the four key IP types - trademarks, copyrights, trade secrets (know-how) and patents.</p> <p style="padding-left: 30px;">2. What's It Worth? Three methods to assess IP value, and strategies to monetize through franchising and licensing. </p> <p style="padding-left: 30px;">3. Negotiate Like a Pro: Manage your license scope, term, channels, territory, price, and quality standards to protect and grow ongoing IP revenue.</p> <p><strong>Assure™ Action</strong></p> <p>Inventory your trademarks, copyrights, trade secrets (know-how), and novel innovations. How could you earn more revenue by licensing them into new channels and markets?</p> <p><strong>Resource Links</strong></p> <ul type="circle"> <li><a href="https://www.holmesatlaw.com/assure-architect">Assure Architect™ IP Licensing Framework</a></li> <li><a href= "https://www.holmesatlaw.com/single-post/2015/11/05/Trademark-Clearance-Avoid-Infringement" target="_blank" rel="noopener">Trademark Clearance to Avoid Infringement</a></li> <li><a href= "https://www.uspto.gov/trademarks-getting-started/trademark-basics/trademarks-what-happens-next" target="_blank" rel="noopener">US Trademark Office Registration Process</a></li> <li><a href= "https://www.uspto.gov/trademark/trademark-timelines/section-1b-timeline-application-based-intent-use"> Federal Trademark Registration Timeline</a></li> <li><a href="http://www.copyright.gov">US Copyright Office</a></li> <li><a href="http://www.uspto.gov/patents">US Patent Office</a></li> <li><a href="https://www.namemesh.com" target="_blank" rel= "noopener">NameMesh Domain Names Generator</a></li> <li><a href="http://data.iana.org/TLD/tlds-alpha-by-domain.txt" target="_blank" rel="noopener">ICANN Domain Names Listing</a></li> <li><a href= "https://www.ftc.gov/system/files/documents/plain-language/bus70-franchise-rule-compliance-guide.pdf" target="_blank" rel="noopener">FTC Franchise Rule Compliance Guide</a></li> </ul> <p><strong>Contact us, Allies! </strong></p> <ul type="circle"> <li><a href= "https://www.holmesatlaw.com/">www.holmesatlaw.com</a></li> <li>JoAnn Holmes on <a href= "https://www.linkedin.com/in/joannholmes/">LinkedIn</a></li> <li>@HolmesAtLaw on <a href= "https://www.linkedin.com/in/joannholmes/">LinkedIn</a>, <a href= "https://www.facebook.com/holmesatlaw/">Facebook</a>, <a href= "https://twitter.com/HolmesAtLaw">Twitter</a>, & <a href= "https://www.instagram.com/holmesatlaw/">Instagram</a></li> <li>@YourBizAlly on <a href= "https://www.facebook.com/yourbizally">Facebook</a>, <a href= "https://twitter.com/YourBizAlly">Twitter</a>, & <a href= "https://www.instagram.com/YourBizAlly/">Instagram</a></li> </ul>
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Welcome, Allies! Attorney JoAnn Holmes ("Jo") helps 7 and 8 figure companies monetize intellectual property ("IP") including brands, software, expertise and content.
For 20+ years, Jo has successfully negotiated with companies like Disney, Target, the NFL and Microsoft. Listen in for insider tips to close lucrative deals for your company. Let's get started!
Sponsored by HOLMES@LAW at www.holmesatlaw.com. (Disclaimer: This podcast is not legal advice.)
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