Podcast thumbnail for Your Digital Guide

Your Digital Guide

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by Technik

14 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇮🇪

Podcast Overview

This podcast will bring actionable marketing strategies, tools and tactics to assist small businesses to navigate through the new digital world. We will simplify today's marketing strategies for the business owners, helping them leverage the opportunities and grow. Tune in to listen to a brand new episode of Your Digital Guide podcast. Check us out: Website: https://www.technik.ie/ LinkedIn: https://www.linkedin.com/company/technik-ireland Instagram: https://www.instagram.com/technik_ie/ Facebook: https://www.facebook.com/nipunfortechnik

Language

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Publishing Since

12/13/2019

1 verified contact email on file for Your Digital Guide

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Recent Episodes

Episode thumbnail for Episode 7- Digital tools to grow your dental practice

April 2, 2021

Episode 7- Digital tools to grow your dental practice

<p>In this episode, we dive deep into the digital tools and strategy to assist dental practices and dentists. We discuss how a principal dentist needs to think about their business as a CEO and not as an operator. We discussed how important it is for clinics to be digital-ready and why not taking steps now will mean losing out to competitors who are innovating.</p> <p>DM me @technik_ie or email hellp@smilegeniusapp.com to be added to the waitlist of our new digital dentistry platform called Smile Genius Dental&nbsp;</p> <p>Check us out:</p> <p>Website: https://www.technik.ie/</p> <p>LinkedIn: https://www.linkedin.com/company/technik-ireland</p> <p>Instagram: https://www.instagram.com/technik_ie/</p> <p>Facebook: https://www.facebook.com/nipunfortechnik</p>

Episode thumbnail for Episode 6 - Ecommerce Trends in Ireland Retail

March 8, 2021

Episode 6 - Ecommerce Trends in Ireland Retail

<p>In this episode we cover the e-commerce trends coming out from Ireland based on the <a href="https://www.wolfgangdigital.com/blog/irish-ecommerce-report-2021/?gclid=Cj0KCQiAs5eCBhCBARIsAEhk4r45EoCEoDT3IRuo9vwJX4jqsQtJ966_sjiW-qpqoWr5HvRVXsg03fYaAi-CEALw_wcB">Wolfgang Digital</a> report. We look into how the e-commerce landscape for Ireland has grown exponentially in 2020 vs 2019 and how have been the biggest beneficiaries. Through this report we also discuss key opportunities for small and medium-sized businesses:</p> <p><br></p> <ol> <li>&nbsp;Amazon's decrease in Google ad spend by 50% since Brexit and how that has created a vacuum fro retailer to capture the market</li> <li>&nbsp;We look into how having a good CRM strategy might benefit small and medium businesses in a longer run</li> <li>&nbsp;The third opportunity we look into is the importance of branding and how working on improving your brand awareness initially, will help you reap better ROI from digital marketing efforts going forward</li> </ol> <p>As promised, we share a couple of definitions we looked into:</p> <p><br></p> <p>ATV = Average Transaction Value = Total (Online) Revenue/ Total Number of Transactions</p> <p>Conversion Rate = Customer of bought / Total website visitors %</p> <p>ROAS = Return on ad spend (usually for Facebook and Google ads)</p> <p>Follow us or check us out on:</p> <p><br></p> <p>Website: https://www.technik.ie/&nbsp;</p> <p>LinkedIn: https://www.linkedin.com/company/technik-ireland&nbsp;</p> <p>Instagram: https://www.instagram.com/technik_ie/&nbsp;</p> <p>Facebook: https://www.facebook.com/nipunfortechnik</p> <p><br></p> <p><br></p> <p>&nbsp;</p>

Episode thumbnail for Episode 5 - How small businesses can leverage technology and automation to their advantage

February 22, 2021

Episode 5 - How small businesses can leverage technology and automation to their advantage

Check us out: Website: https://www.technik.ie/ LinkedIn: https://www.linkedin.com/company/technik-ireland Instagram: https://www.instagram.com/technik_ie/ Facebook: https://www.facebook.com/nipunfortechnik

14 total episodes available

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Frequently asked questions

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What is Your Digital Guide?

This podcast will bring actionable marketing strategies, tools and tactics to assist small businesses to navigate through the new digital world. We will simplify today's marketing strategies for the business owners, helping them leverage the opportunities and grow. Tune in to listen to a brand new episode of Your Digital Guide podcast.

Check us out: Website: https://www.technik.ie/ LinkedIn: https://www.linkedin.com/company/technik-ireland Instagram: https://www.instagram.com/technik_ie/ Facebook: https://www.facebook.com/nipunfortechnik

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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