Podcast thumbnail for Your Marketing Department

Your Marketing Department

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by Vicky Wu Marketing

190 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
82

Podcast Authority

Beta
ExcellentBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality90
Social94
YouTube68
Engagement68

Podcast Overview

Entrepreneurs: this is what your Chief Marketing Officer would tell you ... if you had one! We share the experience gained over 30 years of marketing for Fortune 500 companies and multi-billion-dollar organization PLUS working with nonprofits and startups with limited or no budget. I bring the real, no-BS marketing strategies from the corporate guys with deep pockets and big budgets and provide insights for SMBs who don't usually have access to that level of expertise.

Language

🇺🇲

Publishing Since

5/6/2019

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82

Podcast Authority

Beta
ExcellentBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality90
Social94
YouTube68
Engagement68
8
Excellent Areas
2
Good Performance
9
Growth Opportunities
excellent
Episode Length
20 minutes
Performing excellently!
good
Publishing Consistency
Every 13 days

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Recent Episodes

Episode thumbnail for eCommerce Business Scams Every Entrepreneur Needs to Spot Before It’s Too Late

February 10, 2026

eCommerce Business Scams Every Entrepreneur Needs to Spot Before It’s Too Late

So many “business success” lessons feel inspiring… until you lose money, time, or reputation to a scam you never saw coming. In this episode, we break down the most prevalent ecommerce business scams entrepreneurs fall for, why they feel legit at first, and what red flags you should recognize before it costs you. You’ll hear real examples of deals that promise fast wins but deliver slow drains — including bogus “growth experts,” predatory tools, and partnerships that look shiny but lack strategy. If you’ve ever spent money on something that didn’t work, this episode gives you straightforward ways to spot scams early, protect your cash flow, and invest in what actually moves your business forward. Read the full article for more information https://unscrewedmarketing.com/ecommerce-business-scams-every-entrepreneur-needs-to-spot-before-its-too-late/ #EcommerceScams #EntrepreneurialRedFlags #SmartMarketingDecisions #ProtectYourBusiness #MarketingDueDiligence 📖 Pivot to Success: Transforming Marketing Missteps into Milestones, it's like a marketing masterclass in book form. Get your copy NOW on Amazon: amzn.to/49SjgaB 🏆 Connect with us to continue your marketing towards a $million or ask your marketing questions: Facebook: www.facebook.com/vickywu.us Instagram: www.instagram.com/vickywuguru Twitter: www.twitter.com/vickywuguru Blog: https://unscrewedmarketing.com/blog LinkedIn: www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music.

Episode thumbnail for What SEO Looks Like When You're Managing 50,000 Products

February 3, 2026

What SEO Looks Like When You're Managing 50,000 Products

You might think SEO for ecommerce is “set it and forget it,” but managing 50,000 product pages forces you to think differently — and more strategically. In this episode, we unpack what real, high‑impact SEO looks like at scale: why you don’t start with your best sellers, how to batch improvements so Google notices real changes, and how to make every product description actually work for customers and search engines. This isn’t about hacks or shortcuts — it’s about writing with humans first and using data to move the needle in a big catalog. If you’ve ever heard vague SEO advice and wondered how it applies to your complex store, this episode gives you practical, measurable ways to get more visibility, traffic, and ultimately sales. Read the full article for more information https://unscrewedmarketing.com/what-seo-looks-like-when-youre-managing-50000-products/ #EcommerceSEO #SEOatScale #ContentThatConverts #ProductPageOptimization #SearchVisibility 📖 Pivot to Success: Transforming Marketing Missteps into Milestones, it's like a marketing masterclass in book form. Get your copy NOW on Amazon: amzn.to/49SjgaB 🏆 Connect with us to continue your marketing towards a $million or ask your marketing questions: Facebook: www.facebook.com/vickywu.us Instagram: www.instagram.com/vickywuguru Twitter: www.twitter.com/vickywuguru Blog: https://unscrewedmarketing.com/blog LinkedIn: www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music.

Episode thumbnail for Viral Storytelling Strategy: Why It Works, and When it Starts to Smell Like BS

January 27, 2026

Viral Storytelling Strategy: Why It Works, and When it Starts to Smell Like BS

What makes some social posts stop the scroll and actually sell — and why do others just feel slimy? This episode breaks down Tedooo’s viral storytelling strategy to show you what it gets right (emotional resonance that builds real connection) and what it gets wrong (manufactured vulnerability that turns people off). You’ll walk away with a clear, practical framework (H-U-M-A-N) for writing your own brand stories that feel authentic, invite trust, and drive sales without pressure. If you’ve been frustrated by content that tries to force emotion or push products, you’ll learn exactly how to do storytelling the right way — one that deepens audience loyalty and boosts engagement. Read the full article for more information https://unscrewedmarketing.com/teedoos-viral-storytelling-strategy-why-it-works-and-when-it-starts-to-smell-like-bs/ #StorytellingThatSells #ContentStrategy #AuthenticMarketing #BrandTrust #HumanFramework 📖 Pivot to Success: Transforming Marketing Missteps into Milestones, it's like a marketing masterclass in book form. Get your copy NOW on Amazon: amzn.to/49SjgaB 🏆 Connect with us to continue your marketing towards a $million or ask your marketing questions: Facebook: www.facebook.com/vickywu.us Instagram: www.instagram.com/vickywuguru Twitter: www.twitter.com/vickywuguru Blog: https://unscrewedmarketing.com/blog LinkedIn: www.linkedin.com/in/vickypenn Special thanks to my son Trevor for creating our theme music.

190 total episodes available with 1 transcripts

Recent guests on Your Marketing Department

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Guest

Vicky Wu

Guest

Vicky Wu Penn

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Frequently asked questions

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What is Your Marketing Department?

Entrepreneurs: this is what your Chief Marketing Officer would tell you ... if you had one! We share the experience gained over 30 years of marketing for Fortune 500 companies and multi-billion-dollar organization PLUS working with nonprofits and startups with limited or no budget. I bring the real, no-BS marketing strategies from the corporate guys with deep pockets and big budgets and provide insights for SMBs who don't usually have access to that level of expertise.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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