Your Marketing Moment is a podcast for people seeking information and inspiration on how a single marketing moment served as the turning point in someone's business or career.
John Nee, President of Act 1 Partners, interviews the people who benefited from a marketing moment to learn what it meant for their business and what they did to make it happen. Short, focused, and highlighting a single event, this podcast is just a few moments of your day to learn from the marketing moment of someone else.
Bob Day, Former Police Officer, Speaks About the Importance of Empathy and Curiosity
Bob Day, former officer with the Portland Police Bureau and Now Keynote Speaker and Consultant, highlights how his professional experience in law enforcement combined with the loss of his son to cancer has uniquely qualified him to work with leaders faced with cultural and societal challenges. He describes his marketing moment occurring while delivering an address on MLK Day during a time of national racial unrest and pandemic restrictions.
Bob now travels the country working with groups and leaders on how empathy and curiosity serve to change the tenor of conversations allowing divergent groups - in culture, class or opinion - to work together. His work has been embraced particularly by civic leaders who are looking for a different approach to finding common ground in their communities.
Insights Bob covers on the podcast are the following:
- Expressing empathy works to build trust among people with different backgrounds and opinions
- Being curious helps us think critically and broadens the range of opportunities for change
- The transformation he has seen when inviting others on a journey of discovery and learning to see each other in our humanity.
Take a few moments of your day to listen to Bob and learn how you can create a marketing moment of your own.
Subscribe and listen to Your Marketing Moment at https://lnkd.in/gx9q-F9Y (https://lnkd.in/gx9q-F9Y)
30 May 2023
Avis’ “We Try Harder” Campaign
Host John Nee, President of Act 1 Partners, is joined by Jessa Barnes, Director of Brand Strategy for R/West, to analyze the top marketing moments of the last 50 years. In this episode, John and Jessa analyze the famous Avis 'We Try Harder' campaign.
3 Apr 2023
Ross Bernstein, Author and Award-Winning Keynote Speaker, Highlights How Understanding His Audience Helped to Create His Marketing Moment
Ross Bernstein is an award-winning peak performance business speaker who’s keynoted conferences on ALL SEVEN continents for audiences as small as 10 and as large as 10,000. Ross and his books have been featured on thousands of television and radio programs over the years including CNN, ESPN, Bloomberg, Fox News, and “CBS This Morning,” as well as in the Wall Street Journal, New York Times and USA Today. He’s spent the better part of the past 25 years studying the DNA of championship teams and his program, "The Champion’s Code: Building Relationships Through Life Lessons of Integrity and Accountability from the Sports World to the Business World,” not only illustrates what it takes to become the best of the best, it also explores the fine line between cheating and gamesmanship in sports as it relates to values and integrity in the workplace. As a working member of the media in his home state of Minnesota, Ross has a unique behind the scenes access to all of the local sports franchises in the area, including the Vikings, Twins, Timberwolves, Wild and Gophers.
19 Jan 2023
Jessa Barnes, Director of Brand Strategy for R/West, on How Allowing for Younger and Diverse Opinions Gave Rise to Her Marketing Moment
Jessa Barnes, Director of Brand Strategy for R/West, joins host John Nee, President of Act 1 Partners, on the latest episode of Your Marketing Moment. Jessa speaks to the importance of giving younger employees a voice when making important strategic decisions for a company. She shares how her marketing moment occurred early in her career when as a young professional she had a seat at the table during important strategy meetings. Her contributions to the strategic plan helped to turn the company around and set it on a massive growth trajectory for the next several years. Jessa emphasizes how it's critical that company culture and leadership allow for the input and opinions of employees from multiple generations and backgrounds.
21 Nov 2022
Linda Cohen, Author and Kindness Catalyst, on How Her Marketing Moment Was Years in the Making and Then Suddenly
Linda Cohen is an international keynote speaker, consultant and author of several books on how kindness transforms companies bottom line. Learn more about Linda at: https://lindacohenconsulting.com/
4 Nov 2022
Apple's "1984" Super Bowl Ad
Host John Nee, President of Act 1 Partners, is joined by Kent Sisson to analyze the top marketing moments of the last 50 years, starting with the iconic commercial by Apple, the 1984 Super Bowl Ad.
26 Sept 2022
Carol Kruse, Marketing Pioneer and Business Leader, on How Her Superpower and Mindset Formed her Marketing Moment
Marketing pioneer Carol Kruse joins host John Nee on the latest episode of Your Marketing Moment. Carol's marketing career includes executive marketing roles at Coca-Cola, serving as the Chief Marketing Officer for ESPN, Cambia Health Solutions, and a current board of directors member for Fortune 1000 company Valvoline.
22 Aug 2022
Sara Van Beckum, Voiceover Actor and Narrator, on How Her Marketing Moment Served as Her Big Break Into the Entertainment Industry
Sara Van Beckum, voiceover actor and narrator, joins host John Nee, President of Act 1 Partners, on the latest episode of Your Marketing Moment. Sara shares with John ho her marketing moment served as her big break into the entertainment industry.
Show References: Saran Van Beckum: https://saravanbeckum.com/
Act 1 Partners: https://act1partners.com/
13 Jul 2022
Darren Marshall, CEO of Smith Teamaker, on How His Marketing Moment Prepared Him to Lead During the Pandemic
Darren Marshall, CEO of Smith Teamaker, joins host John Nee, President 1 of Act 1 Partners, on the latest episode of Your Marketing Moment.
12 Jul 2022
Tracy Hooper, Author of The Now Hello, on the Marketing Moment that Defined Her Second Career
Tracy Hooper, Author of The Now Hello and CEO of the Confidence Project, joins host John Nee, President of Act 1 Partners, for this episode of Your Marketing Moment. Learn more about the Confidence Project and how to order The Now Hello at: https://www.confidenceproject.com/
18 Feb 2022
Dudley Slater, Entrepreneur and Author, on the Profound Impact of his Marketing Moment
On the inaugural episode of Your Marketing Moment, John Nee is joined by Dudley Slater, entrepreneur, board member and author. Dudley offers his insights into leadership and what companies need to do to succeed. He shares his "marketing moment" and the profound impact it had on the success of his company and his philosophy on leadership.
10 Dec 2021
Introducing Your Marketing Moment with John Nee
Your Marketing Moment is a podcast about marketing moments – those significant events or moments of time that transform a career or business - and how you can create your own marketing moment.
John Nee, President of Act 1 Partners, a marketing, strategy and experiential firm, interviews the people who benefited from a marketing moment and also unpacks significant marketing moments in history and the lasting effect they’ve had on how we do business today.
Marketing moments are often the result of years of hard work that coincide with good timing. We’ll learn what makes marketing moments happen and how you can apply these experiences and insights to create a Marketing Moment of your own.
Short and usually focused a single event, Your Marketing Moment podcast is just a moment of your day to learn about the marketing moment of someone else.
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