The better you get at your job, the less you feel allowed to charge — that's the strangest punishment in business, and this week Rob takes it apart. The story of a designer who gave herself a pay cut as a reward for twelve years of getting better. Why hours-times-rate is really just confessing your costs, how effort pricing taxes mastery and rewards being slow, and what the old chalk-mark invoice teaches about what clients actually buy. Plus: pricing from the client's outcome backward, what a low quote whispers about you, and the three-quote experiment to run before Monday.
6 Oct 2026
Busy Is Not a Business Model - Ep. 19
Seventy-seven percent of solo businesses are profitable in their first year — and most of their owners still earn less than fifty thousand dollars. This week, Rob takes on the most socially acceptable problem in business: the full calendar that impersonates a growing company.
29 Sept 2026
Your Profit Is a Rumor. Your Cash Is a Fact. - Ep. 18
Small business owners just told a survey something strange: 93% expect to grow this year, and for the first time ever, cash flow — not inflation — is their number one worry. Both things are true, and that's the problem. This episode looks at why profitable businesses run out of money, why growth is the thing most likely to starve you, and the three numbers that matter more than your income statement.
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