Amazon Influencers Podcast (Side Hustle Heroes HQ)

About Amazon Influencers Podcast (Side Hustle Heroes HQ)

Creator’s Leverage Guild is a community-driven podcast for content creators, Amazon Influencers, side hustlers, and digital entrepreneurs who want to build real income streams through content, systems, and smart leverage. Hosted by Mike Strahl and Ben Phair, the show dives into affiliate marketing, Amazon Influencer strategies, YouTube growth, brand collaborations, monetization systems, and lessons learned from building online income the hard way. Expect honest conversations, real-world experience, and practical insights without the hype. Contact: support@creatorsleverageguild.com

Publisher

Mike Strahl

Category

education

Language

en

Explicit

No

First episode

29 May 2023

Latest episode

24 Sept 2026

Latest episodes

95 episodes in the feed.

1. 

   24 Sept 2026

   Amazon Influencer Q4 Prep: Prime Days, Reporting Changes & What Creators Should Do Now

   In this episode, Mike and Ben break down what Amazon Influencers should be focusing on heading into Q4, Prime Big Deal Days, and the busiest earning window of the year.They start by reviewing mid-September earnings volatility, pacing toward $10K months, and what creators should make of the recent Amazon reporting changes. Mike and Ben walk through how the new commission reporting separates direct product sales from indirect “Other” purchases, why the Commissions tab matters more right now, and how to use Linked Product reporting, shipped items, and clicks to better understand what is actually happening.The conversation also covers carousel rotations, mobile versus desktop behavior, possible quality checks on low-value videos, and why creators need to zoom out and look at 30-day and 90-day trends before making major strategy changes. They also talk about tools like Oink that can help creators audit storefront health and spot videos that may need attention.With Prime Big Deal Days coming up fast, Mike and Ben share what they are focusing on now, including deal-driven products, Q4 buying opportunities, seasonal content, quick review videos, deeper comparison videos, and content that has a better chance of earning through the holiday shopping season.They also spend time talking through YouTube strategy for Amazon Influencers, including why YouTube needs different titles, SEO, thumbnails, and video structure than Amazon onsite content. The episode covers comparison videos, first 30-second retention, end screens, YouTube Shopping, and upcoming YouTube monetization requirement changes that could impact smaller creators.If you are an Amazon Influencer, content creator, or product reviewer trying to prepare for Q4, understand reporting changes, improve your storefront, and build more long-term income through Amazon and YouTube, this episode is packed with strategy, perspective, and practical next steps. ____________________ JOIN THE COMMUNITY If you are looking for deeper strategy, accountability, & honest conversations with other serious content creators, the Creator’s Leverage Guild was built for exactly that Learn more and join here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator’s Leverage Guild⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com) _____________________ CHECK OUT OUR 2 E-BOOKS! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The AIP Master Guide⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com/aipmasterguidecheckout) - Stop guessing your way through AIP. The AIP Master Guide is your go-to resource for setup, backend navigation, Store IDs, payments, uploads, & more. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Leveraging Brand Deals Playbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com/leveragingbranddealsplaybookcheckout) - Stop leaving money on the table. The Leveraging Brand Deals Playbook helps you pitch smarter, negotiate better, & turn free product offers into real paid opportunities. _____________________ JOIN OUR FREE FACEBOOK COMMUNITY Connect with other Amazon Influencers & content creators, ask questions, & stay up to date on what is working right now. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Amazon Influencer Success Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.facebook.com/groups/amazoninfluencerssuccess) _________________________ TOOLS AND RESOURCES FOR CREATORS Viral Vue Make smarter content decisions & grow faster. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Viral Vue here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://viralvue.com/join?fpr=mikestrahl) Use code STRAHL10 for 10% off for life Oink Track earnings & performance across platforms. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Oink here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://oinkforinfluencers.com/extension/?via=strahl) Use code STRAHL10 for 10% off for life CreatorKit Save 15% off the 1st month! Code: CLG15 ⁠⁠Check out CreatorKit!⁠⁠⁠ (https://app.creatorkitapp.com/?via=CLG) Geniuslinks: Our #1 Deeplinking Pick!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://geni.us/lgnLq) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Geniuslinks!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://geni.us/lgnLq) VidiQ: Our #1 pick for YouTube channel Insights! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try VidIQ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://vidiq.com/strahl) Keepa: Makes advanced product research for AIP a breeze!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.keepa.com/dga82) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Keepa⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.keepa.com/dga82) Affiliate links. We may earn a small commission at no extra cost to you. __________________________ CONTACT Have a question, collaboration opportunity, or topic request? Email: mike@creatorsleverageguild.com

2. 

   3 Sept 2026

   How the Right Strategy and Community Got Tom Dowler Back on Track

   In this episode, Mike and Ben sit down with Tom Dowler to talk about his journey from a blue-collar career in drilling and blasting to building income through the Amazon Influencer Program.Tom shares why he originally applied to AIP in 2023, what happened after failing the video approval process, and how he eventually came back to the program at the end of 2024 after learning from podcasts, community conversations, and strategy calls.The conversation covers August earnings, carousel volatility, product research, Q4 prep, and the mindset shift that helped Tom start seeing better results. One of the biggest takeaways is how a single $60 product with no influencer videos turned into more than $1,100 in earnings, showing why better product research and smart buying decisions can make a huge difference.Mike, Ben, and Tom also talk through the balance between high-ticket, mid-ticket, and low-ticket products, why consistency matters going into Q4, and how Tom’s 30-day daily video challenge inside Creators Leverage Guild is helping create accountability and momentum.Beyond the numbers, this episode is really about building toward more freedom, more home time, and a better long-term creator business without chasing flash or pretending the path is easy.If you are an Amazon Influencer, content creator, or product reviewer trying to improve your strategy, stay consistent, and prepare for Q4, this episode is packed with real-world perspective and practical takeaways. ____________________ JOIN THE COMMUNITY If you are looking for deeper strategy, accountability, & honest conversations with other serious content creators, the Creator’s Leverage Guild was built for exactly that Learn more and join here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator’s Leverage Guild⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com) _____________________ CHECK OUT OUR 2 NEW EBOOKS THAT JUST LAUNCHED! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The AIP Master Guide⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com/aipmasterguidecheckout) - Stop guessing your way through AIP. The AIP Master Guide is your go-to resource for setup, backend navigation, Store IDs, payments, uploads, & more. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Leveraging Brand Deals Playbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com/leveragingbranddealsplaybookcheckout) - Stop leaving money on the table. The Leveraging Brand Deals Playbook helps you pitch smarter, negotiate better, & turn free product offers into real paid opportunities. _____________________ WORK 1-ON-1 WITH MIKE AND BEN Get personalized guidance on content strategy, monetization, brand deals, & scaling your creator business. • Book a 1-hour coaching call • Save with a 4-session coaching package ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign Me Up!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://community.creatorsleverageguild.com/checkout/coachingcalls) _________________________ JOIN OUR FREE FACEBOOK COMMUNITY Connect with other Amazon Influencers & content creators, ask questions, & stay up to date on what is working right now. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Amazon Influencer Success Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.facebook.com/groups/amazoninfluencerssuccess) _________________________ TOOLS AND RESOURCES FOR CREATORS Viral Vue Make smarter content decisions & grow faster. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Viral Vue here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://viralvue.com/join?fpr=mikestrahl) Use code STRAHL10 for 10% off for life Oink Track earnings & performance across platforms. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Oink here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://oinkforinfluencers.com/extension/?via=strahl) Use code STRAHL10 for 10% off for life CreatorKit Save 15% off the 1st month! Code: CLG15 ⁠Check out CreatorKit!⁠⁠ (https://app.creatorkitapp.com/?via=CLG) Descript Edit podcasts & videos faster and easier. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Check out Descript here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.descript.com/429ryp597xa4) Geniuslinks: Our #1 Deeplinking Pick!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://geni.us/lgnLq) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Geniuslinks!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://geni.us/lgnLq) VidiQ: Our #1 pick for YouTube channel Insights! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try VidIQ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://vidiq.com/strahl) Keepa: Makes advanced product research for AIP a breeze!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.keepa.com/dga82) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Keepa⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.keepa.com/dga82) Affiliate links. We may earn a small commission at no extra cost to you. __________________________ CONTACT Have a question, collaboration opportunity, or topic request? Email: mike@creatorsleverageguild.com

3. 

   3 Aug 2026

   You’re Not Out of Time, You’re Just Not Using It Right | Tips for being more intentional

   In this episode, Mike and Ben talk through time management, intentionality, and how creators can find the time to build real income without constantly feeling like they need more hours in the day.The conversation starts with recent earnings updates, including how Creator Connections campaigns are continuing to drive strong results. Ben shares how July rebounded after a slower start, while Mike talks through a strong month with multiple campaigns contributing daily and why planning ahead for fall, Q4, and future campaign volume matters right now.From there, Mike and Ben get into the bigger theme of the episode: most people do not need more time, they need to become more intentional with the time they already have. Mike shares how content creation helped him move away from years of long overtime hours and start building something that gave him more control over his time and family life. Ben also shares practical ways he reduces distractions and protects focus, including using phone lockboxes, separate work devices, site blockers, and creating better conditions for deep work.They also talk about auditing your time, tracking screen time, using commutes and downtime for learning, batching filming and editing, avoiding burnout, and finding accountability partners who help you stay focused when motivation fades.If you are an Amazon Influencer, content creator, or entrepreneur trying to build creator income around a busy life, this episode is a practical conversation about focus, discipline, and making better use of the hours you already have. ____________________ JOIN THE COMMUNITY If you are looking for deeper strategy, accountability, & honest conversations with other serious content creators, the Creator’s Leverage Guild was built for exactly that Learn more and join here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator’s Leverage Guild⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com) _____________________ CHECK OUT OUR 2 NEW EBOOKS THAT JUST LAUNCHED! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The AIP Master Guide⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com/aipmasterguidecheckout) - Stop guessing your way through AIP. The AIP Master Guide is your go-to resource for setup, backend navigation, Store IDs, payments, uploads, & more. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Leveraging Brand Deals Playbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.creatorsleverageguild.com/leveragingbranddealsplaybookcheckout) - Stop leaving money on the table. The Leveraging Brand Deals Playbook helps you pitch smarter, negotiate better, & turn free product offers into real paid opportunities. _____________________ WORK 1-ON-1 WITH MIKE AND BEN Get personalized guidance on content strategy, monetization, brand deals, & scaling your creator business. • Book a 1-hour coaching call • Save with a 4-session coaching package ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign Me Up!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://community.creatorsleverageguild.com/checkout/coachingcalls) _________________________ JOIN OUR FREE FACEBOOK COMMUNITY Connect with other Amazon Influencers & content creators, ask questions, & stay up to date on what is working right now. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Amazon Influencer Success Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://www.facebook.com/groups/amazoninfluencerssuccess) _________________________ TOOLS AND RESOURCES FOR CREATORS Viral Vue Make smarter content decisions & grow faster. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Viral Vue here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://viralvue.com/join?fpr=mikestrahl) Use code STRAHL10 for 10% off for life Oink Track earnings & performance across platforms. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Oink here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://oinkforinfluencers.com/extension/?via=strahl) Use code STRAHL10 for 10% off for life CreatorKit Save 15% off the 1st month! Code: CLG15 Check out CreatorKit!⁠ (https://app.creatorkitapp.com/?via=CLG) Descript Edit podcasts & videos faster and easier. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Check out Descript here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.descript.com/429ryp597xa4) Geniuslinks: Our #1 Deeplinking Pick!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://geni.us/lgnLq) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Geniuslinks!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://geni.us/lgnLq) VidiQ: Our #1 pick for YouTube channel Insights! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try VidIQ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://vidiq.com/strahl) Keepa: Makes advanced product research for AIP a breeze!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.keepa.com/dga82) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Try Keepa⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (https://get.keepa.com/dga82) Affiliate links. We may earn a small commission at no extra cost to you. __________________________ CONTACT Have a question, collaboration opportunity, or topic request? Email: mike@creatorsleverageguild.com

Who has been a guest on Amazon Influencers Podcast (Side Hustle Heroes HQ)

Names identified in recent episode analyses. Showing up to five guests.

• Mike Dancy
• McKay Christensen
• McKay C
• Claire

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

18 ratings

Spotify

4.9 / 5

22 ratings

Podcast Authority Score: 57 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

85

Social presence

0

YouTube

0

Engagement

71

Contact Amazon Influencers Podcast (Side Hustle Heroes HQ)

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Shows with a similar audience

• 

  The Strategic Creator with Nicole Vincent

• 

  The Storefront Strategy Podcast with Claire and Nicole

• 

  Data Coach Claire

• 

  Life by Design

• 

  The Side Hustle Show

• 

  The Mel Robbins Podcast

Questions about Amazon Influencers Podcast (Side Hustle Heroes HQ)