How often does this podcast release new episodes?

This podcast updates bi-weekly.

Where can I listen to this podcast?

This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

No, this podcast does not typically feature guests.

Art of the Possible

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by DIGIMARC

4.8(40 reviews)

8 episodes

Updated Bi-weekly

Accepts GuestsHas SponsorsLocation 🇺🇸

Podcast Authority

Beta

PoorBased on show quality, social media presence, reviews, charts, and more

Quality37

Social0

YouTube0

Engagement51

Learn more

Podcast Overview

Welcome to Art of the Possible, the podcast where we connect with experts who are leading the charge in digital transformation — solving real problems with real solutions. We dive deep into topics such as counterfeiting, plastics recycling, protecting content creators and consumers in an era of generative artificial intelligence, consumer engagement, supply chain efficiency and automation, and more. Join us to discover how advancements in digital identification and authentication are bridging the physical-digital divide and revolutionizing how we solve some of the world’s biggest challenges today.

Language

🇺🇲

Publishing Since

7/12/2024

Visit Website View on Apple Podcasts RSS Feed

🇺🇸 Charts #3

Outreach generated

Apple 142

Spotify 827

Instant mention tracking

Perfect fit!

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Podcast Authority

Beta

PoorBased on show quality, social media presence, reviews, charts, and more

Quality37

Social0

YouTube0

Engagement51

Learn more

Excellent Areas

Good Performance

Growth Opportunities

excellent

Episode Length

4 minutes

Performing excellently!

good

iTunes Tags

6.2/10

Recommendations available

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needs improvement

Publishing Consistency

Every 26 days

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Recent Episodes

February 5, 2025

Securing Trust: Tackling Counterfeits and Fraud in 2025 with Janet Napolitano of UC Berkeley

<a href="https://www.linkedin.com/in/janetnapolitano/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Janet Napolitano</a>, Founder of the Center for Security in Politics at <a href="https://www.linkedin.com/school/uc-berkeley/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">UC Berkeley</a>, former US Secretary of Homeland Security, former Governor of Arizona, and former President of the <a href="https://www.linkedin.com/school/university-of-california/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">University of California</a>, discusses critical security issues facing our society. From the challenges posed by social media and disinformation in elections to AI safeguards and fraud, as well as the role of regulations, she shares her vision of uniting leaders across multiple sectors and fields to develop holistic approaches to the problems and threats citizens face. Key Takeaways: (03:12) The Center for Security and Politics’ AI summit brought together leaders across sectors to address AI authentication and security issues.(04:09) AI misuse during elections highlights the need for stricter authentication measures.(06:30) The Center for Security and Politics, in collaboration with law enforcement, academia, and the private sector, is tackling the issue of CSAM (child sexual abuse material) online.(08:58) Gift card fraud has resulted in over $1 billion in consumer losses since 2019.(09:10) Maryland is the first state to enact legislation addressing gift card fraud.(12:33) Law enforcement is focusing on identifying major players behind gift card fraud, using strategies similar to those employed in drug cases.(14:47) Trust is fundamental to the gift card and cryptocurrency industries; regulation may intervene when trust is compromised.(17:40) Retailers are well-positioned to adopt fraud-prevention technologies. Resources Mentioned: <a href="https://www.linkedin.com/in/janetnapolitano/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Janet Napolitano</a> -https://www.linkedin.com/in/janetnapolitano/ <a href="https://www.linkedin.com/school/uc-berkeley/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">UC Berkeley</a> -https://www.linkedin.com/school/uc-berkeley/ <a href="https://www.linkedin.com/school/university-of-california/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">University of California</a> -https://www.linkedin.com/school/university-of-california/ <a href="https://csp.berkeley.edu/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Center for Security and Politics at UC Berkeley</a> -https://csp.berkeley.edu/ <a href="https://www.rhicenter.org/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Red Hook Initiative</a> -https://www.rhicenter.org/ <a href="https://nrf.com/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Retail Associations</a> -https://nrf.com/ Thanks for listening to “Art of the Possible.” If you enjoyed this episode, please leave a 5-star review. And be sure to subscribe so you never miss any insightful conversations. #DigitalTransformation #DigitalWatermarking #AuthenticationTechnology

Episode thumbnail for Leading the Fight To End Plastic Pollution: Proven Solutions for a Sustainable Future with Karri Koskela of Wihuri Packaging

November 12, 2024

Leading the Fight To End Plastic Pollution: Proven Solutions for a Sustainable Future with Karri Koskela of Wihuri Packaging

In this episode with <a href="https://www.linkedin.com/in/karri-koskela-4133615/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Karri Koskela</a>, CEO of <a href="https://www.linkedin.com/company/wipak/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Wihuri Packaging</a>, we dive deep into the topic of plastics recycling, including the regulations charting a path for closed-loop recycling and, specifically, the critical role sustainable packaging will play in these efforts. Wihuri’s packaging division comprises two international brands: WIPAK in Europe and Asia and WINPAK in North America. Karri explains how revolutionary digital watermarking technology available today can effect change and help us achieve global circularity goals. Key Takeaways: (01:12) WIPAK’s mission: sustainable packaging for a cleaner future.(05:23) Digital watermarks can double recyclability rates.(08:47) Watermarks enable data visibility post-sale.(09:30) The data-driven business potential of digital watermarks.(15:16) Digital watermarks are scalable globally across regions.(18:00) Europe risks falling behind on sustainability efforts.(21:59) Clear ROI from adopting digital watermarks.(24:00) Solving sustainability issues today for future generations.(31:17) WIPAK’s commitment to achieving carbon neutrality. Resources Mentioned: <a href="https://www.linkedin.com/in/karri-koskela-4133615/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Karri Koskela</a> -https://www.linkedin.com/in/karri-koskela-4133615/ <a href="https://www.linkedin.com/company/wipak/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Wihuri Packaging</a> -https://www.linkedin.com/company/wipak/ <a href="https://www.packagingsummit.earth/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Sustainable Packaging Summit</a> -https://www.packagingsummit.earth/ <a href="https://www.digitalwatermarks.eu/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">HolyGrail 2.0 Digital Watermarking Initiative</a> -https://www.digitalwatermarks.eu/ <a href="https://www.aim.be/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">AIM - European Brands Association</a> -https://www.aim.be/ <a href="https://www.ellenmacarthurfoundation.org/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Ellen MacArthur Foundation</a> -https://www.ellenmacarthurfoundation.org/ <a href="https://environment.ec.europa.eu/publications/proposal-packaging-and-packaging-waste_en" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">PPWR (Proposed Packaging and Packaging Waste Regulation)</a> - https://environment.ec.europa.eu/publications/proposal-packaging-and-packaging-waste_en Thanks for listening to Art of the Possible. If you enjoyed this episode, please leave a 5-star review. And be sure to subscribe so you never miss any insightful conversations. #DigitalTransformation #DigitalWatermarking #AuthenticationTechnology

Episode thumbnail for Closed-Loop Recycling - Delivering on the Promise With Sustainable Packaging with Richard Akkermans of Mondelēz International

October 8, 2024

Closed-Loop Recycling - Delivering on the Promise With Sustainable Packaging with Richard Akkermans of Mondelēz International

In this episode, <a href="https://www.linkedin.com/in/richard-akkermans-6412401/?originalSubdomain=uk" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Richard Akkermans</a>, Director of European R&D Packaging Sustainability at <a href="https://www.linkedin.com/company/mondelezinternational/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Mondelēz International</a>, discusses a Belgian collaboration between recyclers, brand owners, technology leaders, and Packaging Recovery Organizations (PROs) aimed at proving the business case for advanced sortation technologies to address the plastic pollution crisis and meet sustainability requirements. He emphasizes the importance of regulatory frameworks to level the playing field and achieve a sustainable circular economy. Key Takeaways: (02:59) The role of value chains in achieving packaging sustainability.(05:12) Digital watermarks improve the detection and sorting of plastic waste.(07:07) Advancing food-contact plastic recycling is critical for circularity.(08:37) The supply and demand logistics for food-grade recycling.(10:08) Regulatory frameworks will drive the demand for recycled materials.(12:23) The value-action gap between consumer intent and behavior is narrowing.(16:21) The Belgian initiative aims to prove the business case for intelligent sortation technologies for plastics recycling.(18:36) Collaboration across the value chain is essential to scaling recycling innovations.(23:28) The benefits of digital watermarks for food-grade plastic and the circular economy. Resources Mentioned: <a href="https://www.linkedin.com/in/richard-akkermans-6412401/?originalSubdomain=uk" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Richard Akkermans</a> - https://www.linkedin.com/in/richard-akkermans-6412401/?originalSubdomain=uk<a href="https://www.digitalwatermarks.eu/" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Digital Watermarking Initiative</a> - https://www.digitalwatermarks.eu/<a href="https://www.fostplus.be" target="_blank" style="background-color: transparent; color: rgb(17, 85, 204);">Fost Plus</a> - https://www.fostplus.be Thanks for listening to Art of the Possible. If you enjoyed this episode, please leave a 5-star review. And be sure to subscribe so you never miss any insightful conversations. #DigitalTransformation #recycling #plastics #packaging #DigitalWatermarking #HolyGrail

8 total episodes available

Deep-dive analytics for Art of the Possible

Frequently asked questions

Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.

What is Art of the Possible?: Welcome to Art of the Possible, the podcast where we connect with experts who are leading the charge in digital transformation — solving real problems with real solutions.

We dive deep into topics such as counterfeiting, plastics recycling, protecting content creators and consumers in an era of generative artificial intelligence, consumer engagement, supply chain efficiency and automation, and more.

Join us to discover how advancements in digital identification and authentication are bridging the physical-digital divide and revolutionizing how we solve some of the world’s biggest challenges today.
How often does this podcast release new episodes?: This podcast updates bi-weekly.
Where can I listen to this podcast?: This podcast is available on 7 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: No, this podcast does not typically feature guests.

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