Welcome to the podcast, B2B Insights, our take on a podcast series where we dive in and discuss all things B2B marketing. B2B Insights is brought to you by AvreaFoster, one of the most respected brand and digital marketing agencies in the Southwest. At AvreaFoster, we build authentic relationships so brands can grow and prosper. Learn more at AvreaFoster.com.

AVREAFOSTER PODCAST: B2B INSIGHTS
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Podcast Overview
Welcome to the podcast, B2B Insights, our take on a podcast series where we dive in and discuss all things B2B marketing. B2B Insights is brought to you by AvreaFoster, one of the most respected brand and digital marketing agencies in the Southwest. At AvreaFoster, we build authentic relationships so brands can grow and prosper. Learn more at AvreaFoster.com.
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Publishing Since
1/7/2025
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Recent Episodes

February 19, 2026
30+ Years of AvreaFoster: Stories + Lessons From The Journey Thus Far
<p>Welcome to the podcast B2B Insights. Our take on a podcast series where we dive in and discuss all<br>things B2B marketing. B2B Insights is brought to you by AvreaFoster, one of the most respected brand<br>and digital marketing agencies in the Southwest.</p>

November 10, 2025
Accelerating Insight: The Value of AI-Powered Brand Discovery
Senior Brand Strategist Libby Graham discusses how AI accelerates brand discovery by assisting research and speeding up ideation, while emphasizing the importance of human oversight in this interview with Dave and Jon.

January 7, 2025
Moneyball Marketing: Data-Driven Tactics for Digital B2B Success
<p>In this episode, AvreaFoster’s director of digital strategy, Ben Taylor, joins Dave and Matthew to share his unique Moneyball approach to digital marketing. Drawing from years of experience (and a love for baseball), Ben explores strategies for making the most of your marketing budget, regardless of its size. In this episode, the team discusses:</p><ul><li>The Moneyball mindset. Learn how to optimize your digital marketing campaigns and achieve maximum ROI, no matter your budget.</li><li>What CRO is and why it matters. Discover how conversion rate optimization (CRO) transforms traffic into conversions and unlocks untapped value in your existing marketing efforts.</li><li>Repurposing content for big wins. Hear real-world examples of turning a simple idea into a pipeline-busting lead generator.</li><li>Avoiding common CRO pitfalls. Get expert advice for recognizing low-performing pages, optimizing high-value content and creating better user journeys.</li><li>Making data-driven decisions. Understand which key metrics to track at every stage of the buyer journey: awareness, consideration and conversion.</li></ul><p><br></p>
6 total episodes available
Recent guests on AVREAFOSTER PODCAST: B2B INSIGHTS
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Libby Graham
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Frequently asked questions
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- What is AVREAFOSTER PODCAST: B2B INSIGHTS?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Yes, this podcast regularly features guests.
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