A weekly podcast that explores topics like branding sales and marketing.
B2B Growth Hacks
Claim This Podcastby Speakerbox Media
5.0(4 reviews)
32 episodes
Updated Daily
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Podcast Overview
A weekly podcast that explores topics like branding sales and marketing.
Language
🇺🇲
Publishing Since
1/20/2021
1 verified contact email on file for B2B Growth Hacks
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Recent Episodes
February 22, 2023
Going Where Google Analytics Has Never Gone Before with Steffen Hedebrandt
Steffen Hedebrandt, Chief Marketing Officer and Co-founder of Dreamdata, brings his marketing and software expertise to the pod for a discussion about B2B attribution. Steffen’s team at Dreamdata have determined through analyzing customer data that it takes, on average, 192 days and 32 sessions for a B2B company to get through its sales cycle. Steffen and Sarah discuss the complicated analytics behind this sales cycle measurement and how B2B companies can optimize their sales cycle with Dreamdata’s software. Timecoded Guide: [00:00] Podcast begins [01:08] 192 days stuck in a B2B sales cycle [08:00] Why B2B attribution isn’t a hoax [15:52] Ungating products & implementing freemium levels [20:39] Owning your own data instead of using Facebook & Google [22:15] Connecting B2B marketing activities to revenue with Dreamdata --------- Keep up with Steffen Hedebrandt on LinkedIn and Twitter Learn more about Dreamdata on LinkedIn and the Dreamdata website Visit B2B Growth Hacks on our website and remember to subscribe to our newsletter. Produced by Speakerbox Media
February 11, 2023
Be the Captain of Your Ship: Empowering Clients Through Trust
How did Trey Tepichin go from lawyer to co-founder of a dental talent marketplace app? Inspired by the realization that dentistry is a shockingly difficult profession, especially when it comes to staffing, Cloud Dentistry was born. Trey’s app connects dental professionals through a reliable platform for temp work, minimizing burnout and maximizing productivity. Trey walks through finding a suitable marketing model, holding clients and businesses accountable, and inspiring trust to retain clients. “Oftentimes dental hygienists feel underappreciated. To have an organization that is advocating for them, showing them appreciation, that goes a very long way.” In this podcast, Trey covers: [00:00] Understanding the unique struggles dentists are facing [06:20] Managing a dual-sided platform with Cloud Dentistry [19:50] Dividing efforts between tech and marketing when launching [21:19] Making a profit with a subscription-based app [27:00] Empowering dental professionals and creating community Links: Connect with Trey Tepichin on LinkedIn or through his email trey@clouddentistry.com Learn more about Cloud Dentistry on their website Additional resources mentioned in this podcast: Cloud Dentistry, Physics of the Impossible by Michio Kaku, Launch by Jeff Walters Visit B2B Growth Hacks on our website and remember to subscribe to our newsletter. Produced by Speakerbox Media
January 5, 2023
Leveraging a Digital Marketing Agency to Drive Results featuring Terri Hoffman
We’re joined by Terri Hoffman, Founder, and CEO of Marketing Refresh. Terri has 25 years of experience in the marketing field. She saw the transition firsthand from traditional marketing to digital marketing. In the past decade, the world of marketing has evolved at a faster rate than most realize. There are new digital marketing channels emerging every day. Data analysis, case studies, and research drive the future of content marketing. But Terri believes there is still value in picking up the phone and talking to real customers. “As a marketer, my whole job is to understand people and how they make decisions.” In this podcast, Terri covers: [1:52] Terri witnessed firsthand the transition from traditional to digital marketing [8:36] How to build credibility and authority with Google and your customers through SEO [25:38] Red and green flags of finding the right agency for B2B marketing [36:47] The key to seeing results with SEO on your website Produced by Speakerbox Media
32 total episodes available
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Frequently asked questions
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- What is B2B Growth Hacks?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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