Confessions of a Higher Ed Social Media Manager

About Confessions of a Higher Ed Social Media Manager

Confessions of a Higher Ed Social Manager returns with new host Jenny Li Fowler! Tune in for the do’s, don’ts, and dynamics of the complex and challenging social media ecosystem. We’ll analyze the successes and failures of those in the higher education social space — what went right, what went wrong, and what are the lessons learned — with actionable steps and takeaways for your team. Confessions of a Higher Ed Social Media Manager is hosted by Jenny Li Fowler and is a proud member of the Enrollify Podcast Network.

Publisher

Jenny Li Fowler

Category

business · education · technology

Language

en

Explicit

No

First episode

9 Feb 2023

Latest episode

1 Oct 2026

Latest episodes

81 episodes in the feed.

1. 

   1 Oct 2026

   Ep. 76: Stop Treating Podcasting Like Another Social Platform

   Jenny is joined by Robb Conlon, Founder of Westport Studios, to explore practical advice for higher ed professionals tasked with producing podcasts on limited budgets. They discuss why podcasting requires dedicated time, essential budget-friendly equipment like reliable microphones and wired headphones, and key software tools such as Riverside and Descript. Robb highlights the importance of human-centered storytelling, defining clear target audiences, leveraging dedicated landing pages to capture subscriber data, and effectively managing upper-level leadership expectations.

2. 

   17 Sept 2026

   Ep. 75: Social Media Isn’t a Funnel, It’s an Amoeba

   Jenny welcomes back Maree Jones, the Director of social media strategy at University of Alabama Birmingham, to dive into the intersection of parenting and social media management. They discuss guiding teenagers through digital literacy, the evolving habits of Gen Z and Gen Alpha, and how social channels influence college search decisions. Maree also shares insights on Meta's legal settlement regarding addictive features and confesses to presenting a safety slideshow to her son before letting him join social media.

3. 

   3 Sept 2026

   Ep. 74: How to Create Impactful Social Media Collaborations

   Jenny talks with Isabella “Isa” Timiraos, Social Media Specialist at the University of Miami. Isa shares how organic collaborations and proactive community management on Instagram and TikTok drive immense brand growth, and they discuss the power of relationship-building, staying authentic, and experimenting with Gen Z trends.

Who has been a guest on Confessions of a Higher Ed Social Media Manager

Names identified in recent episode analyses. Showing up to five guests.

• Erica Colaianne
• Chi Thukral
• Safaniya Stevenson

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

8 ratings

Spotify

5.0 / 5

15 ratings

Podcast Authority Score: 46 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

60

Social presence

0

YouTube

0

Engagement

77

Contact Confessions of a Higher Ed Social Media Manager

Guest appearances

Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Shows with a similar audience

• 

  Confessions of a Higher Ed CMO — with Jaime Hunt

• 

  Higher Ed Pulse

• 

  Higher Ed Storytelling University

• 

  The Higher Ed Marketer

• 

  Up First

• 

  Good Hang with Amy Poehler

Questions about Confessions of a Higher Ed Social Media Manager