Dispatches for the new music business. Hosted by Ariel Hyatt founder of Cyber PR, music publicist, strategist, and author. Features interviews with music and non-music business experts to help musicians get ahead in the music business. Plus, Ariel muses about music industry marketing and independent artist development trends as well as help you keep your wits about you with practical mindset advice.

Cyber PR Music Podcast
Claim This Podcastby Ariel Hyatt
Podcast Overview
Dispatches for the new music business. Hosted by Ariel Hyatt founder of Cyber PR, music publicist, strategist, and author. Features interviews with music and non-music business experts to help musicians get ahead in the music business. Plus, Ariel muses about music industry marketing and independent artist development trends as well as help you keep your wits about you with practical mindset advice.
Language
🇺🇲
Publishing Since
5/7/2019
1 verified contact email on file for Cyber PR Music Podcast
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Recent Episodes

November 7, 2023
Playlisting Prowess: Pushing Playlist Potential with AI
<p>In this episode, I sit down with Playlist expert Mike Warner to delve into the fascinating world of targeted advertising, the challenges of music promotion, and the powerful role that AI can play in your playlist strategy.</p> <p>Mike warns about the dangers of targeting the wrong audience and emphasizes the importance of considering an artist's genre when reaching out to potential fans. He also shares personal anecdotes, including a friend's experience with directing family and friends to their music under a new name.</p> <p>Discover how text and visuals can influence listeners' decision to press play, and why catching people's attention within a fraction of a second is crucial in today's social media scrolling culture. From the struggles and challenges faced during the creative process to the innovative use of AI in crafting effective song descriptions and pitches, Mike offers invaluable insights and practical advice to aspiring musicians and industry professionals.</p> <p>Tune in as Mike uncovers the potential of AI tools like Chat GPT in revolutionizing the way we promote music and connect with audiences. With a treasure trove of tips on filling out submission forms, curating playlists, and making the most of streaming platforms, this episode is a must-listen for anyone looking to navigate the ever-evolving landscape of the music industry.</p> <p>Artificial intelligence is shaping the landscape of music promotion, and musicians can take advantage of AI-driven tools for various tasks. Warner discusses the benefits of Chat GPT in writing engaging pitches, improving communication with recipients, and streamlining the workflow.</p> <p>Although AI has its limitations and requires fine-tuning, it can be a valuable partner in the music industry. AI not only aids in overcoming writer's block but also enhances the effectiveness of promotional efforts. In an era where music promotion requires a multi-faceted approach, the insights shared by Mike Warner offer valuable guidance for musicians. From targeting the right audience and harnessing the power of words to understanding the nuances of music streaming platforms and embracing AI-driven tools, artists have an array of strategies at their disposal.</p> <p>By staying informed and adapting to the ever-evolving digital landscape, musicians can maximize their reach, engage their fan base, and elevate their music careers to new heights.</p> <h2><strong>Key topics in this Podcast</strong></h2> <p>- Targeting the Right Audience for Music Ads<br /> - Importance of Text in Music Promotion<br /> - Challenges in Creating and Describing Music<br /> - AI Tools for Music Promotion<br /> - Manipulation and Consequences in Music Streaming Platforms<br /> - Utilizing Submission Forms for Music Platforms<br /> - Using Chat GPT for Writing Pitches<br /> - Playlists and Other Opportunities for Music Promotion<br /> - AI as a Partner in the Music Industry Works<br /> - Documenting and Sharing Experiences in the Music Industry</p> <p><strong>About my Guest: Mike Warner</strong></p> <p>Australian-born Mike Warner is one of the leading experts in the world of streaming music. Mike has held many roles in music over the past 20 years. Currently, he is the Head of Editorial Marketing Partnerships, in North America with global music distributor Believe. Prior to this, he was the Director of Artist Relations at Chartmetric.As a true wearer of many hats, he is also a best-selling self-published author as well as a public speaker, Mike has shared his insights on every stage, from guest starring on numerous podcasts and appearing live on CNBC to speaking at the music industry's largest conferences including SXSW, NAMM and Music Biz.</p> <p>Based on the success of the first two editions of <em>Work Hard Playlist Hard</em>, Mike has expanded the world of WHPH into a full online blog and a podcast series. He also collaborated with industry friend Erika Parr to translate the book into Spanish. Mike has gained an audience on LinkedIn, with his informative and entertaining posts earning him the title as one of LinkedIn’s 2023 Top Voices in Music. An independent artist himself, Mike understands the challenges facing artists today better than anyone.</p> <p>A bit of a rebel and an obstinate supporter of independent artists, Mike continues to be unrelentingly passionate about empowering musicians with the tools they need to succeed. As an educator, author, speaker, executive, and leader, Mike's work has gained him recognition among his peers as the go-to authority at the forefront of the digital music world.</p> <p><strong>Featured Links and Deeper Dives:</strong></p> <p><a href= "https://t.sidekickopen21.com/Ctc/ZP+23284/cb-Sd04/Jll2-6qcW7Y8-PT6lZ3nyW1h8byr1NXFTYW87bd5j19VMmNW6BvPJQ75fS-WVtmmlq8zblSBW1YWh4y3F3vCgV8JVzq3GnXwyV97HbZ1G-YjZW2JbJV87T9nsmW9jczr-366BlkW1FL8z76D4KjwW5pM6553VVCgwW2J0mV-8Rcb5BV8Kfqq6wwLmlW51SCvw5nDTHtW4j_rtd4_YfSQW4-8ndR1pDmQrVQ23lm996bJWW1BvW2D3dLwb2W4C64jb7ZY6VBW3K0GSZ8p_7PTW53nqR_4RTn99W66wTLT1Z66WXW5Vl96Q6x0MDkV6Yhqh5Gzm-2W41zZXz3vsHSNW1tTk257fw5jDf6DPZqW04" target="_blank" rel="noopener"><strong>X DJ Mode on Spotify</strong></a> - Head to your <a href= "https://t.sidekickopen21.com/Ctc/ZP+23284/cb-Sd04/JlF2-6qcW8wLKSR6lZ3p2V2r4gJ2G2YTGW2WWcnP2v8x4YW1T7MWv68s0VgW6d2ptl8PM0nqN1XNht5J39qNW3LjLGm25rSV6Vpr39t96KG7nW96RRdP7ZBXnwW1591Qn5cv5h3W27g21K4RLj2PN1mNVH36jJJcW3MScXV1_33DHVpw7ZH60-66lW50g-vB7hd74-W7wDTN51D0nzpN1_8Jz3fJTjnW2lbrDX5DfzPpW2Mfg0b4yl5MgVrxFjj72HGVZW2xfT_w2-QGj-W96ZQ245gmKDMW5n5LrD8wWBs6V9hPQy8LFZ1rW1DCw2t7Yzf_tW28K74d3N62cZM39HNQfzlPzW52QrPF6N7PL4N6RBTVq85qr3f43JjpP04">Music Feed</a> on Home in the Spotify mobile app on your iOS or Android device, tap Play on the DJ card, and let Spotify do the rest!</p> <p><a href= "https://t.sidekickopen21.com/Ctc/ZP+23284/cb-Sd04/Jks2-6qcW69sMD-6lZ3q5W5611QD8ChgfLW6yCVhz4LptK_W1f2rmL1lFMhbW50_z9f7XND3NW9gcdrS25650kN4dtHnLf917wW3lR03F5GspGhW8kGfVR5BfYV6W2kvwZN2wbC8HW5wgh3C46dgqdW65-g4k7X574LW362fmC4ZBvwRW1c3kTf2VKwLDW2GVnTC6GXDZ4W23MCNf34BCb1W4Yn8nk1v3VZZW3zznkY5c3yXbW41GMbr60LhSxW5tD1Tv2CtpmCW62tLBz473KXjf8YgTYd04" target="_blank" rel="noopener"><strong>Work Hard Playlist Hard</strong></a> - Mike's awesome blog.</p> <p><a href= "https://t.sidekickopen21.com/Ctc/ZP+23284/cb-Sd04/Jk82-6qcW5BW0B06lZ3nlW10TFck96rM-MW69JNYL6ZtBmHW6319QF2F6Fh4W7TyVnN3yh1-KVCM3_d4G1wBBV9NtWL5CBnyJMwJ5xvx6KGlW1q2vbz5dQmcZW3cjxRS60GtbQN8WfMYsSDDdfW1y82Dn5sCKytW4WMf9C3NGyK6W3blQpw6q2GKtW1_ZNf33_-cHzW7_8Fqb7gQ6k0W5_3q627hfYppW7WQxqq12XjwKN5NJr3Q3hTt_f7_1TJY04" target="_blank" rel= "noopener"><strong>PlaylistAI </strong></a> - Describe what you want to listen to and AI will make you the perfect mix.</p>

September 29, 2023
Consent, Collaboration, and Caution: Web 3.0, The Metaverse and AI
<p>In episode 6, I sat down with extraordinary visual artist, musician, and Metaverse expert Carrie Able, to discuss the fascinating intersection of AI, art, and the future of music.</p> <p>Throughout the episode, Carrie shares insightful perspectives on the unique art that we all know and love (like the art you can visit in museums) and how AI falls short in replicating its depth and creativity. She also delves into her exciting journey of creating standalone music that inspires art.</p> <p>We discuss the potential risks and benefits of AI in the art industry. Carrie emphasizes the need for regulation and consent in using people's data and imagery for training AI systems.</p> <p>We cover inspiring examples of breaking genre boundaries, such as the Barbie movie, which exemplifies that AI is not yet capable of replicating the <em>creative spark</em> that comes from human imagination.</p> <p>She shares her personal journey as an artist, from being an apprentice to a portrait painter at a young age to embracing tech-related art and becoming an artist in residence at a VR studio.</p> <p>Then she swings into her collaboration and the exciting future possibilities of augmented reality and VR technology. This technology is important to pay attention to because Carrie thinks it could revolutionize the way we experience art and music, similar to how the iPhone revolutionized the industry.</p> <p>Carrie sheds light on the importance of artists owning their own data, creativity, and online assets in virtual worlds, emphasizing the potential of Web 3.0, crypto NFTs, and the Metaverse for artists.</p> <p>Overall, this episode is a treasure trove of insights and ideas that will leave you excited about the future of music, art, and technology.</p>

July 18, 2023
Digital Dexterity: Decoding the AI Musicians' Maze By Testing Tools, Apps & Sites
<p dir="ltr">In this episode, we dive into the world of AI music-making tools and their rising popularity. My guest, Kristin Juel, did extensive research for Water & Music and had a LOT to say about why it is critical to get proactively out in front of all the AI tools that are coming to market and why it is empowering for artists to test and understand what’s available. This not only alleviates the fear of the unknown but also as Kristin says “Don't wait for it to become something that's a nuisance. Get in the mindset, and start looking at the opportunities.”</p> <p dir="ltr">Different types of people, from hobbyists to professional musicians, are utilizing these AI music-making tools. While initially concerned about the future of humanity with the rise of technology, Kristin emphasizes that human creativity remains essential and that humans ultimately control the conversation.</p> <p dir="ltr">We also explore the possibility of AI influencing the creation of hit songs instead of completely writing them, the importance of people feeling capable and able to express themselves and we highlight the challenges and blessings of putting yourself at the forefront of innovation in the music industry. </p> <p dir="ltr"> </p> <p dir="ltr"><strong>List of tools, sites, and AI apps mentioned in the episode:</strong></p> <p dir="ltr">Boomy - <a href= "https://boomy.comm/">https://boomy.com</a> - Create original songs in seconds, even if you've never made music before</p> <p dir="ltr">Grimes AI Voice Tool - <a href= "https://elf.tech/connect">https://elf.tech/connect</a> </p> <p dir="ltr">Magenta Studio: Free AI tools for Ableton Live</p> <p dir="ltr"><a href= "https://www.ableton.com/en/blog/magenta-studio-free-ai-tools-ableton-live/"> https://www.ableton.com/en/blog/magenta-studio-free-ai-tools-ableton-live/</a> </p> <p dir="ltr">Abelton’s amazing AI Tool Blog Post - Mentions dozens of tools to know about - <a href= "https://www.ableton.com/en/blog/ai-and-music-making-the-state-of-play/"> https://www.ableton.com/en/blog/ai-and-music-making-the-state-of-play/</a> </p> <p dir="ltr">Never Before Heard Sounds - <a href= "https://heardsounds.com/">https://heardsounds.com/</a> </p> <p dir="ltr">Midjourney - <a href= "https://www.midjourney.com/">https://www.midjourney.com/</a> Use for story boards when creating music videos, or EP, and single covers </p> <p dir="ltr">Landr - <a href= "https://www.landr.com/">https://www.landr.com</a>- Create, collaborate, master, distribute and promote your music</p> <p dir="ltr">all in one place. </p>
29 total episodes available
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