Tools and advice to make B2B videos people actually want to watch. Hosted by Guy Bauer of Umault, a boutique video ad agency that helps B2B businesses create captivating content, engage the right people, and drive sales. Learn more about us at umault.com.
Death to the Corporate Video
Claim This Podcastby Guy Bauer
5.0(13 reviews)
106 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
62
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality65
Social0
YouTube63
Engagement82
Podcast Overview
Tools and advice to make B2B videos people actually want to watch. Hosted by Guy Bauer of Umault, a boutique video ad agency that helps B2B businesses create captivating content, engage the right people, and drive sales. Learn more about us at umault.com.
Language
🇺🇲
Publishing Since
6/27/2019
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62
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality65
Social0
YouTube63
Engagement82
8
Excellent Areas
1
Good Performance
10
Growth Opportunities
excellent
Episode Length
7 minutes
Performing excellently!
good
iTunes Tags
7.2/10
Recommendations available
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needs improvement
Publishing Consistency
Every 23 days
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Recent Episodes
July 13, 2026
How to get leads now (2026 edition)
If you've ever wished you could flip a switch and instantly generate more leads, this episode is for you. Guy Bauer explains why "getting leads" is the wrong goal, and why leads are actually the byproduct of a disciplined, long-term marketing system. Using Umault's own experience, he shares why it took more than a year to generate the agency's first inbound lead, introduces David C. Baker's water pump analogy for building marketing momentum, and explains why consistency beats quick fixes every time. Then, Guy delivers on the promise with two practical ways to generate leads faster: targeting the 5% of buyers who are already in-market through bottom-of-funnel marketing, and creating one bold, opinionated video that earns attention and fills your pipeline. If you're tired of "get leads fast" marketing promises and want a more realistic framework for building demand, this episode is for you.
June 25, 2026
Stop trying so hard
Ever notice that the projects you obsess over end up feeling... overworked? In this episode, Guy shares a lesson he's still learning himself: sometimes the best creative comes when you stop trying so hard. He explores why overthinking can kill great ideas, how to build "creative pauses" into your process, and why separating brainstorming from editing leads to stronger work.
May 18, 2026
One year after Veo 3: Here’s what I actually think about AI video
A year after Veo 3 changed the video world, what’s actually happened? In this episode of Death to the Corporate Video, Guy Bauer breaks down where AI video stands today - from rapidly improving quality to why AI performances still feel strangely “non-human.” Guy shares his thoughts on: Why AI video is becoming its own category of animation Why great ideas are still the hardest part Why the novelty phase is already over Why taste and storytelling matter more than ever The tools got better. The real question is: does anyone have something worth saying?
106 total episodes available
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Frequently asked questions
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- What is Death to the Corporate Video?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Information about guest appearances is not available.
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