eCommerce Badassery
Hosted by I · Jessica Totillo Coster
4.8from 123 ratings
- 406
- Episodes
- 53
- Transcribed
- 123
- Ratings
- Daily
- Cadence
- 2020
- First episode
- 6K
- YouTube views
About eCommerce Badassery
Ready to grow your product-based eCommerce business without burning out? The eCommerce Badassery Podcast delivers real-world strategies to boost product sales, grow your online store, master email marketing, and build a thriving, profitable eCommerce business. Jessica Totillo Coster, a 25+ year retail veteran and manager of a 7-figure eCommerce business, shares actionable steps and strategies to grow the traffic, sales, and profit in your online retail store. After building her multi-six figure brick + mortar clothing boutique and working with the top experts in SEO, Web Development, Email, and Digital Marketing, she’s spilling all the secrets like the straight-talking no bullsh*t New Yorker she is. Every Tuesday, hear from Jessica and the occasional guest to learn what it takes to take your eCommerce business to the next level. Each episode is delivered workshop-style and packed full of actionable takeaways that you can implement in your business right away. WHAT WE’LL COVER ON THE ECOMMERCE BADASSERY PODCAST: - Email Marketing Strategies for eCommerce Businesses - Social Media Strategies for product-based businesses to attract new customers - Technical training for eCommerce industry platforms like Shopify + Klaviyo - Social Media and Email Marketing Content ideas for product-based business owners - Stories from other eCommerce business owners who started at their kitchen tables to build multi-7-figure eCommerce businesses - Guest experts to share the latest strategies for marketing your eCommerce business - The latest Shopify Apps, AI marketing tools, and software to help you run your eCommerce business - How to use data to make educated decisions in your business and how to determine YOUR best next steps - How to increase conversion and average order value on your eCommerce website - How to do SEO (Search Engine Optimization) for eCommerce websites - and a whole lot more! If you’re ready to step into your role as the CEO of your eCommerce business with actionable steps and strategies and enjoy a little tough love to get things done, you’re in the right place. WANT MORE SUPPORT GROWING YOUR PRODUCT-BASED BUSINESS? Check out Jessica’s courses and programs at eCommerceBadassery.com, including: - Email Badassery: Create a high-converting email automation system & make money while you sleep - SEO Badassery: Get found online and drive organic traffic without spending money on ads or time on social - Shopify Badassery: Master your Shopify store and backend - The Lounge Membership: Access ongoing marketing & paid ad support. Includes live coaching.
- Publisher
- Jessica Totillo Coster
- Category
- business
- Language
- en
- Explicit
- Yes
- First episode
- 10 Apr 2020
- Latest episode
- 6 Oct 2026
Latest episodes
53 of 406 episodes have a transcript.
6 Oct 2026TRANSCRIPT
396. Fresh Holiday Marketing Angles for Your Products
29 Sept 2026TRANSCRIPT
395. How to Grow Your Email List Before Black Friday Weekend
22 Sept 2026TRANSCRIPT
394. What Shoppers Actually Want This Black Friday
Inside a recent episode
396. Fresh Holiday Marketing Angles for Your Products
Published 6 Oct 2026 · Transcript excerpt
[…] So today I wanted to chat through some examples to get those creative wheels turning. One caveat before we start. Please don't take this episode as a sign you need to revamp your marketing strategy or reorganize your gift guides. That's not my intention at all. And in a lot of cases, the more boring your gift guide categories are, the better for long-term SEO. Think of these more as ways to talk about your products in email, on social media, paid ads, that sort of thing. It doesn't mean they can't be gift guide categories if it makes sense for your business, just that it doesn't have to be. All right, let me stop rambling and let's just get into it. […]
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Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 6,148
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.9 / 5
- 72 ratings
- Spotify
- 4.7 / 5
- 51 ratings
Podcast Authority Score: 79 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 73
- Social presence
- 94
- YouTube
- 74
- Engagement
- 93
Contact eCommerce Badassery
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about eCommerce Badassery
Who hosts eCommerce Badassery?
I host the show. Published by Jessica Totillo Coster.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does eCommerce Badassery take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
53 of 406 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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