Our vision is to empower every vulnerable road user globally with technology that proactively prevents accidents and resolves conflicts between road users.
Promoting active mobility—specifically walking and cycling—is a transformative strategy for public health, urban planning, environmental sustainability, and economic growth across the WHO European Region. Developed by the WHO European Centre for Environment and Health (WHO ECEH) in collaboration with the Transport, Health and Environment Pan-European Programme (THE PEP) and the United Nations Economic Commission for Europe (UNECE) , the "Let’s Get Moving! 100 reasons to cycle and walk more" initiative synthesizes rigorous scientific evidence and qualitative experience to highlight why active transport must be prioritized by policy-makers.
19 Sept 2026
Progress and Strategy Toward a Safer London
The Vision Zero Action Plan 2 outlines London's renewed commitment and strategic framework for eliminating all deaths and serious injuries from its transport network by 2041. Building on the progress made since the initial 2018 plan, this document prioritizes evidence-based interventions to protect vulnerable road users and adapt to a changing urban landscape.
30 Aug 2026
Cycling and the Relationship with Pedestrians
This briefing document synthesizes key findings from a 2025 report by the International Federation of Pedestrians (IFP) and the Korean Transport Institute (KOTI). The report addresses the urgent need for sustainable urban mobility by examining the complex relationship between pedestrians, cyclists, and motorized vehicles.The central takeaway is that while tensions often exist between pedestrians and cyclists in shared spaces, the primary source of danger and space inequity in cities remains the motorized vehicle. To foster safer, more liveable cities, urban planning must transition from a "Motordom" (car-centric) model to a "City of Places" model that prioritizes active mobility.
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