Foodpreneur with Chelsea Ford

About Foodpreneur with Chelsea Ford

Imagine a consumer packaged goods (CPG) industry where both small and large players coexist on a level playing field, consumers have choice, there’s integrity in what they’re buying and they experience innovative, sustainable products. In this weekly podcast, hosted by founder, award-winning coach, consultant & small business advocate, Chelsea Ford, you'll hear interviews with incredible founders and hard-to-reach industry specialists as well as practical and actionable content that directly supports your CPG business to grow, become more profitable and thrive. Learn more at www.chelseaford.com .

Publisher

Chelsea Ford

Category

business · business · business

Language

en

Explicit

No

First episode

27 Jan 2022

Latest episode

9 Sept 2026

Latest episodes

1 of 173 episodes have a transcript.

1. 

   9 Sept 2026

   #173 Where to Point Your Attention When the Buyer Says No

   Send us Fan Mail Recently, two founders called me. Both were facing the same market: buyers and stockist type. The first was three months into a problem, and they were angry, tearful, and completely worn down. Honestly, it was hard to hear. The second had rung with a plan to build a brand that could change how an entire category gets bought and sold. They'd been pitching their idea to buyers, brokers, and distributors already. What struck me wasn't that one had problems and the other didn't, ...

2. 

   1 Sept 2026

   #172 Why Your "High Protein, High Fibre" Claim Might Be Working Against You in the GLP-1 Market

   Send us Fan Mail If you want a genuine look ahead at where food and drink is heading, not just what's hot this month, this episode is essential listening. I talk to THE most learned person in the business. Lulu Gibbons is a research and insight specialist at Langdon, sister company to NFTC. Up until recently, Lulu was based in London, UK, and she's now in Australia. Lulu's job is to sit five to ten years ahead of the curve, spotting the small, quiet consumer signals from around the world long...

3. 

   26 Aug 2026

   #171 She knew her products weren’t selling but couldn't let them go: The story of stopping production and what came next.

   Send us Fan Mail Would landing on the shelves of Woolworths be a dream come true for you? For Sarah Leung, it was - and it still wasn't enough to keep her in the business. Sarah is the founder of Umei Foods, a modern Asian condiment brand known for its plant-based mayo range in flavours like yuzu and gochugaru. Before Umei, she spent six years building Alg Seaweed, a dietitian-led seaweed brand that scaled fast - including 200+ new Woolworths stores in eight weeks. By any outside measure, it ...

Inside a recent episode

#50 How Foodpreneurs Can Increase DTC Sales through Digital Marketing

Published 18 Jan 2023 · Transcript excerpt

[…] I am curious, however, because you said it a couple of times about a beautiful website. In your experience and your opinion, are there particular websites that are better suited to e -commerce and sales? And also, do you need a fully optimized website or can you kind of just have a landing page with a Shopify backend and can that work to drive up DTC sales for yourself? Yeah, it depends kind of what your mission is, what your business is, but I love that you brought up Shopify. I always really highly recommend Shopify to anyone getting started. In the olden days, we were always running these custom websites. […]

Who has been a guest on Foodpreneur with Chelsea Ford

Names identified in recent episode analyses. Showing up to five guests.

• Bronwyn Manolas
• Nicky Jackson
• Janice Williams
• Helen Johnston
• Henry Nevile

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

3 ratings

Spotify

4.9 / 5

36 ratings

Contact Foodpreneur with Chelsea Ford

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Shows with a similar audience

• 

  Business Made Simple with Donald Miller

• 

  The Diary Of A CEO with Steven Bartlett

• 

  How I Built This with Guy Raz

• 

  Big Business with Brittney Saunders

• 

  The Fin

• 

  The Mel Robbins Podcast

Questions about Foodpreneur with Chelsea Ford