For Immediate Release
Hosted by Neville and Shel and Dan York and Neville Hobson and Shel Holtz · Neville Hobson and Shel Holtz
5.0from 24 ratings
- 191
- Episodes
- 159
- Transcribed
- 24
- Ratings
- Weekly
- Cadence
- 2023
- First episode
- 20K
- YouTube views
About For Immediate Release
Neville Hobson and Shel Holtz analyze the month’s news in digital and social media for communications professionals.
- Publisher
- Neville Hobson and Shel Holtz
- Category
- business · news · news
- Language
- en
- Explicit
- No
- First episode
- 17 Aug 2023
- Latest episode
- 12 Oct 2026
Latest episodes
159 of 191 episodes have a transcript.
12 Oct 2026TRANSCRIPT
FIR #531: Should You Mimic Your Detractors?
6 Oct 2026TRANSCRIPT
FIR #530: Has AI Created a Demand for Human Ghostwriters?
28 Sept 2026TRANSCRIPT
FIR #529: Fake Quotes from Fake Experts Find Their Way Into Top-Tier Media
Inside a recent episode
FIR #531: Should You Mimic Your Detractors?
Published 12 Oct 2026 · Transcript excerpt
[…] Now, style can sound like a euphemism for spin. So here's what the researchers actually did. They built personas of the people who engage with misinformation, then matched those persons' tones, directness, and emotional framing. One example from the article said, you want to keep your little ones safe. Wondering what vaccinations will mean for your baby? It's not a lie. It's not a scare tactic. It's just how a person talks. Even the styles that weren't a precise match for the audience beat the neutral version in most of these tests. Now, I'm reading between the lines here, and this is just my interpretation, not the claims of the authors of the study. […]
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Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 20,248
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 21 ratings
- Spotify
- 5.0 / 5
- 3 ratings
Podcast Authority Score: 78 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 88
- Social presence
- 0
- YouTube
- 76
- Engagement
- 92
Contact For Immediate Release
- Guest appearances
- Does not typically book guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about For Immediate Release
Who hosts For Immediate Release?
Neville and Shel and Dan York and Neville Hobson and Shel Holtz host the show. Published by Neville Hobson and Shel Holtz.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Does For Immediate Release take guests?
The show does not typically feature guests, based on episode analyses.
Where can I read transcripts?
159 of 191 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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