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Friends with Business Benefits

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by Charlie Swift

152 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇬🇧
68

Podcast Authority

Beta
GoodBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality84
Social94
YouTube0
Engagement85
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Podcast Overview

Friends with Business Benefits hosted by Charlie Swift and Franky Shanahan is a podcast for creatives who crave connection, understanding and support. Hello, we are Charlie and Franky, two self-employed business owners living in Bristol in the southwest of England. Franky runs a copywriting business called Love Audrey, helping brands and creative businesses find their voice and tell their story online. As a business mentor to creative mamas, Charlie supports women to build their businesses alongside raising a family. For the last 5 years, we’ve been meeting for regular co-mentoring sessions. Working for yourself can be lonely at times, but through our monthly meet-ups, we’ve found the support and accountability we were craving in our working lives. Through our podcast, we hope to continue these conversations, share what we’re learning and also learn from you, our listeners. Business Mentoring for Creative Mamas: https://charlieswift.com Copywriting for Creatives: https://www.love-audrey.com <br/><br/><a href="https://friendswithbusinessbenefits.substack.com?utm_medium=podcast">friendswithbusinessbenefits.substack.com</a>

Language

🇺🇲

Publishing Since

11/24/2018

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68

Podcast Authority

Beta
GoodBased on show quality, social media presence, reviews, charts, and more
Pod Engine
Quality84
Social94
YouTube0
Engagement85
Learn more
7
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2
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10
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excellent
Episode Length
27 minutes
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good
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3.0/5

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Recent Episodes

Episode thumbnail for How to Write an Attention-Grabbing Homepage

June 24, 2026

How to Write an Attention-Grabbing Homepage

<p>This week, inspired by the work she’s doing on her new website, Charlie’s asking Franky to share her top tips for writing a compelling homepage.</p><p>We chat about the things you need to know before you start writing, what information goes where, and the things you don’t need to include on your homepage. We also run through some common pitfalls to avoid and touch on topics like niching, SEO, and readability.</p><p>With more than decade of experience, Franky shares a lot of website wisdom in this episode. If you’re currently writing your own copy, or plan to in the future, it’s a must-listen. </p><p><strong>Links and Further Reading</strong></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/p/building-a-portfolio-and-sharing">Building a Portfolio and Sharing Your Work</a></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/p/50-how-to-write-an-engaging-about-03b?utm_source=publication-search">How to Write an Engaging About Page</a></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/p/82-how-to-name-products-and-services-f9e?utm_source=publication-search">How to Name Products and Services</a> </p><p>Feeling inspired to revise and update your homepage copy? Join us on Substack to share your thoughts. We’d love to hear from you!</p><p><strong>Connect With Us</strong></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/">Friends With Business Benefits on Substack</a></p><p><a target="_blank" href="https://charlieswift.com/creative-business-mentoring/?utm_source=podcast&#38;utm_medium=SN&#38;utm_campaign=Group+Mentoring&#38;utm_id=Mentoring">charlieswift.com</a></p><p><a target="_blank" href="https://www.love-audrey.com/">love-audrey.com</a></p><p><strong>Find Us On Instagram</strong></p><p><a target="_blank" href="https://www.instagram.com/loveaudrey83/">@loveaudrey83</a></p><p><a target="_blank" href="https://www.instagram.com/_charlieswift/">@_charlieswift</a></p><p><strong>Subscribe to Our Mailing Lists</strong></p><p><a target="_blank" href="https://larkingabout.substack.com/">Franky’s Mailing List</a></p><p><a target="_blank" href="https://charlieswiftcreative.substack.com/?utm_campaign=profile_chips">Charlie’s Mailing List</a></p> <br/><br/>Get full access to Friends with Business Benefits at <a href="https://friendswithbusinessbenefits.substack.com/subscribe?utm_medium=podcast&#38;utm_campaign=CTA_4">friendswithbusinessbenefits.substack.com/subscribe</a>

Episode thumbnail for What's Working on Instagram Right Now?

June 10, 2026

What's Working on Instagram Right Now?

<p>If there’s one thing you can count on, it’s Instagram shifting and changing. They’re constantly adding new tools and features, and there’s always different styles of content to consume. As a result, what worked this time last year, probably isn’t giving you the same results today. </p><p>With this in mind, we’re chatting about current trends and popular types of content on the ‘gram. What’s performing well? What isn’t? And how are tastes changing? </p><p>From text carousels and tiny mics to creating your own episodic ‘TV show’ via Reels - our conversation is packed with ideas and inspiration to help you market your business on Instagram. </p><p><strong>Links and Further Reading</strong></p><p><a target="_blank" href="https://www.instagram.com/slow__going/">Gina Slow Going</a></p><p><a target="_blank" href="https://www.instagram.com/cariwilliamson/">Cari Williamson</a></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/p/what-happened-to-online-etiquette">What Happened to Online Etiquette?</a> </p><p>What’s working (or not working) for you on Instagram right now? Join us on Substack to share your thoughts. We’d love to hear from you!</p><p><strong>Connect With Us</strong></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/">Friends With Business Benefits on Substack</a></p><p><a target="_blank" href="https://charlieswift.com/creative-business-mentoring/?utm_source=podcast&#38;utm_medium=SN&#38;utm_campaign=Group+Mentoring&#38;utm_id=Mentoring">charlieswift.com</a></p><p><a target="_blank" href="https://www.love-audrey.com/">love-audrey.com</a></p><p><strong>Find Us On Instagram</strong></p><p><a target="_blank" href="https://www.instagram.com/loveaudrey83/">@loveaudrey83</a></p><p><a target="_blank" href="https://www.instagram.com/_charlieswift/">@_charlieswift</a></p><p><strong>Subscribe to Our Mailing Lists</strong></p><p><a target="_blank" href="https://larkingabout.substack.com/">Franky’s Mailing List</a></p><p><a target="_blank" href="https://charlieswiftcreative.substack.com/?utm_campaign=profile_chips">Charlie’s Mailing List</a></p> <br/><br/>Get full access to Friends with Business Benefits at <a href="https://friendswithbusinessbenefits.substack.com/subscribe?utm_medium=podcast&#38;utm_campaign=CTA_4">friendswithbusinessbenefits.substack.com/subscribe</a>

Episode thumbnail for Protecting Your Business When Personal Crisis Hits

May 20, 2026

Protecting Your Business When Personal Crisis Hits

<p>Most people go through some sort of personal crisis at least once in their lives. In the time Franky’s been running her business, she’s experienced a few. Most recently, she’s had to navigate the sudden, unexpected death of her step-father. </p><p>In this episode, we’re chatting about what happened and what she learned. Why is preparing for a personal crisis something all business owners need to consider? And where do we start? </p><p>We cover building a strong foundation before disaster hits, what to do during a personal crisis, and what to do next. It’s advice we hope you never need to use, but we think you’ll be grateful for it if you do. </p><p><strong>Links and Further Reading</strong></p><p><a target="_blank" href="https://www.love-audrey.com/what-ive-learned-from-running-my-business-during-a-personal-crisis">What I’ve Learned From Running My Business During a Personal Crisis</a></p><p><a target="_blank" href="https://www.love-audrey.com/how-i-run-my-copywriting-business-with-a-chronic-illness">How I Run My Copywriting Business with a Chronic Illness</a></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/p/51-some-thoughts-on-dropping-balls-78f?utm_source=publication-search">Some Thoughts on Dropping Balls</a></p><p>Have you ever had to navigate a personal crisis while running your small business? Do you feel prepared to face one in the future? Join us on Substack to share your thoughts. We’d love to hear from you!</p><p><strong>Connect With Us</strong></p><p><a target="_blank" href="https://friendswithbusinessbenefits.substack.com/">Friends With Business Benefits on Substack</a></p><p><a target="_blank" href="https://charlieswift.com/creative-business-mentoring/?utm_source=podcast&#38;utm_medium=SN&#38;utm_campaign=Group+Mentoring&#38;utm_id=Mentoring">charlieswift.com</a></p><p><a target="_blank" href="https://www.love-audrey.com/">love-audrey.com</a></p><p><strong>Find Us On Instagram</strong></p><p><a target="_blank" href="https://www.instagram.com/loveaudrey83/">@loveaudrey83</a></p><p><a target="_blank" href="https://www.instagram.com/_charlieswift/">@_charlieswift</a></p><p><strong>Subscribe to Our Mailing Lists</strong></p><p><a target="_blank" href="https://larkingabout.substack.com/">Franky’s Mailing List</a></p><p><a target="_blank" href="https://charlieswiftcreative.substack.com/?utm_campaign=profile_chips">Charlie’s Mailing List</a></p> <br/><br/>Get full access to Friends with Business Benefits at <a href="https://friendswithbusinessbenefits.substack.com/subscribe?utm_medium=podcast&#38;utm_campaign=CTA_4">friendswithbusinessbenefits.substack.com/subscribe</a>

152 total episodes available

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Frequently asked questions

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What is Friends with Business Benefits?

Friends with Business Benefits hosted by Charlie Swift and Franky Shanahan is a podcast for creatives who crave connection, understanding and support.

Hello, we are Charlie and Franky, two self-employed business owners living in Bristol in the southwest of England.

Franky runs a copywriting business called Love Audrey, helping brands and creative businesses find their voice and tell their story online. As a business mentor to creative mamas, Charlie supports women to build their businesses alongside raising a family.

For the last 5 years, we’ve been meeting for regular co-mentoring sessions. Working for yourself can be lonely at times, but through our monthly meet-ups, we’ve found the support and accountability we were craving in our working lives.

Through our podcast, we hope to continue these conversations, share what we’re learning and also learn from you, our listeners.

Business Mentoring for Creative Mamas: https://charlieswift.com

Copywriting for Creatives: https://www.love-audrey.com <br/><br/><a href="https://friendswithbusinessbenefits.substack.com?utm_medium=podcast">friendswithbusinessbenefits.substack.com</a>

How often does this podcast release new episodes?

This podcast updates weekly.

Where can I listen to this podcast?

This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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