Go to Market is a podcast for Revops, Sales, and Marketing leaders to dive deep into industry insights and best practices. Go to Market is sponsored by Fullcast, the Go-to-Market Cloud.
Go To Market
Claim This Podcastby Amy Cook
5.0(8 reviews)
91 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
50
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality86
Social0
YouTube0
Engagement32
Podcast Overview
Go to Market is a podcast for Revops, Sales, and Marketing leaders to dive deep into industry insights and best practices. Go to Market is sponsored by Fullcast, the Go-to-Market Cloud.
Language
🇺🇲
Publishing Since
9/30/2024
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50
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality86
Social0
YouTube0
Engagement32
8
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Recent Episodes
July 8, 2026
Sumit Parashar: Quantum Computing is Closer Than You Think
<p dir="ltr">Most conversations about artificial intelligence focus on better models, larger datasets, and faster automation. But according to Sumit Parashar, CEO and founder of BODEX, the next technological revolution won't be driven by AI alone—it will be powered by quantum computing.</p> <p dir="ltr">In this episode of Go-To-Market, Amy Osmond Cook sits down with one of Utah's leading technology innovators to explore what comes after today's AI boom. </p> <p dir="ltr">As CEO of BODEX, co-founder of Utah Quantum, Chair of Silicon Slopes Quantum, and co-host of The Entangled Show, Sumit has spent decades working at the intersection of data, software development, artificial intelligence, and emerging technologies.</p> <p dir="ltr">Together, they discuss one of technology's most misunderstood topics, and they explain it in language anyone can understand.</p> <h2 dir="ltr">In This Episode</h2> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Why data is still the most valuable asset in every AI strategy</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The difference between classical computing and quantum computing</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">What qubits are—and why they change everything</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">How quantum computing could dramatically increase AI's capabilities</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Why future AI systems may require far fewer data centers</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">How quantum computing could accelerate scientific discovery</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The story behind Sumit's new concept, "Quantonomy"</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The Blue Ocean Strategy that has guided his entrepreneurial career</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The daily habits that help innovators stay ahead of rapid technological change</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Why meditation and deep thinking are competitive advantages for modern leaders</p> </li> </ul> <p dir="ltr">Whether you're a RevOps leader, technology executive, entrepreneur, or simply curious about where AI is headed next, this conversation offers a rare glimpse into the future from someone helping build it.</p> <p> </p>
July 1, 2026
Can AI Replace Doctors? Dr. April Larson Weighs In
<p>Healthcare doesn't change easily.</p> <p dir="ltr">In fact, according to many healthcare leaders, technology is often the easiest part of transformation. The real challenge is helping people embrace it.</p> <p dir="ltr">In this episode of Go-To-Market, Amy Osmond Cook sits down with Dr. April Larson, Medical Director of Dermatopathology at Sonic Healthcare, board-certified dermatologist, and co-founder of Pathology Watch, to discuss what it really takes to bring innovation into one of the most complex and highly regulated industries in the world.</p> <p dir="ltr">After spending more than 20 years caring for patients in private practice, Dr. Larson helped build Pathology Watch, a healthcare technology company that transformed traditional pathology workflows through digital pathology and AI-assisted diagnostics. Following the company's acquisition by Sonic Healthcare, she helped lead digital transformation initiatives across multiple laboratories and physician organizations.</p> <p dir="ltr">Together, Amy and April explore:</p> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">How Pathology Watch digitized pathology workflows and reduced turnaround times</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Why most healthcare software fails adoption despite strong technology</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The role of AI in supporting physicians—not replacing them</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Change management lessons every leader should understand</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">How to gain buy-in from teams resistant to new technology</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Why listening is one of the most underrated leadership skills</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The importance of creating a shared vision during transformation</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Practical advice for leaders implementing AI and automation today</p> </li> </ul> <p dir="ltr">One of the most powerful insights from the conversation is Dr. Larson's belief that successful transformation isn't primarily about technology.</p> <p dir="ltr">"It's really 20% the product and 80% change management."</p> <p dir="ltr">Whether you're leading a healthcare organization, a revenue team, or a company-wide AI initiative, this conversation offers valuable lessons on adoption, trust, leadership, and scaling innovation.</p>
June 24, 2026
David Morgan: A Psychologist's Warning About AI, Anxiety, and the Future of Work
<p dir="ltr">As AI reshapes the workplace, most leaders are focused on productivity, efficiency, and innovation. But there's another conversation happening beneath the surface, and it's one that could have an even greater impact on organizational success.</p> <p dir="ltr">In this episode of Go-To-Market, Amy Osmond Cook sits down with licensed psychologist, business consultant, and mental health expert Dr. David Morgan to explore one of the most overlooked challenges facing modern organizations: the mental health of employees navigating rapid technological change.</p> <p dir="ltr">With more than 20 years of clinical experience and over 20,000 clients treated, Dr. Morgan shares why anxiety is thriving in today's workplace, how AI is influencing human connection, and why resilient organizations will outperform those that ignore employee well-being.</p> <p dir="ltr">This conversation goes far beyond wellness initiatives. Dr. Morgan makes the case that workplace mental health should be treated as a risk management priority—just as important as cybersecurity, compliance, or operational planning.</p> <h2 dir="ltr">In This Episode:</h2> <p dir="ltr">Why AI-related job uncertainty is creating new forms of workplace anxiety</p> <p dir="ltr">The connection between resilience, risk-taking, and mental health</p> <p dir="ltr">How leaders can have meaningful conversations with employees about uncertainty</p> <p dir="ltr">Why Employee Assistance Programs (EAPs) remain one of the most underutilized workplace resources</p> <p dir="ltr">The hidden cost of absenteeism and presenteeism on business performance</p> <p dir="ltr">How AI companionship and AI therapists may impact human relationships</p> <p dir="ltr">Why resilience—not avoidance—is the foundation of long-term mental health</p> <p dir="ltr">What executives can do today to build mentally healthier organizations</p> <h2 dir="ltr">Why Leaders Should Watch</h2> <p dir="ltr">The future of work isn't just about AI adoption. It's about helping people adapt to change without sacrificing their well-being.</p> <p dir="ltr">Whether you're a CEO, CRO, RevOps leader, founder, HR executive, or frontline manager, this discussion offers practical insights for supporting employees while building stronger, more resilient organizations. Because technology may change how we work but human connection remains the foundation of high-performing teams.</p>
91 total episodes available
Recent guests on Go To Market
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Mike Woodruff
Guest
Navin Persaud
Guest
Jon Pierre Francia
Guest
Will Spendlove
Guest
Pete Kazanjy
Guest
Shawn Killpack
Guest
Aditya Gautam
Guest
Louis Poulin
Guest
Justin Rashidi
Guest
Helena Aryafar
Guest
Aditya Galton
Guest
Jason Lowe
Guest
Deep-dive analytics for Go To Market
Frequently asked questions
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- What is Go To Market?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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