Higher Ed Storytelling University
Hosted by John and John Azoni · John Azoni
5.0from 28 ratings
- 116
- Episodes
- 20
- Transcribed
- 28
- Ratings
- Daily
- Cadence
- 2022
- First episode
- 61K
- YouTube views
About Higher Ed Storytelling University
A podcast dedicated to helping higher ed marketers tell better stories and enroll more students. Hosted by video producer and storytelling coach, John Azoni, these episodes provide quick-win practical advice you can put to use in your marketing right away.
- Publisher
- John Azoni
- Category
- business · education
- Language
- en
- Explicit
- No
- First episode
- 20 Apr 2022
- Latest episode
- 9 Sept 2026
Latest episodes
20 of 116 episodes have a transcript.
9 Sept 2026TRANSCRIPT
#116 - UGC Video for Higher Ed: The Massive Potential and Untapped Opportunities
26 Aug 2026TRANSCRIPT
#115 - Inside the Daily Deac Blog: How Wake Forest Built a Trusted Parent Communication Channel w/ Betsy Chapman
5 Aug 2026TRANSCRIPT
#114 - Emmy-Nominated Faculty Videos: How Sewanee Amplified The Academic Experience w/ Bobby Silk
Inside a recent episode
#116 - UGC Video for Higher Ed: The Massive Potential and Untapped Opportunities
Published 9 Sept 2026 · Transcript excerpt
[…] And then, you know, wrangling them and then trying to set some sort of creative standards and then letting them loose and then being disappointed by. the quality that you get back, that is often the case. Our approach, we call it directed UGC. It's everything you love about UGC video, but guided by professional storytellers who are collaborating with the content creators. So we film a remote interview, then we give them a shot list to complete with instructions on how to achieve that in a quality manner. And then the footage is edited by the same editors that work on our cinematic work. So that's the context for the rest of this episode. […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Higher Ed Storytelling University
Names identified in recent episode analyses. Showing up to five guests.
- Betsy Chapman
- Bobby Silk
- Brenn Borror
- Patrick Wine
- Katya Popova
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 60,804
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 5.0 / 5
- 26 ratings
- Spotify
- 5.0 / 5
- 2 ratings
Podcast Authority Score: 78 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 98
- Social presence
- 0
- YouTube
- 76
- Engagement
- 71
Contact Higher Ed Storytelling University
- Guest appearances
- Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
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Questions about Higher Ed Storytelling University
Who hosts Higher Ed Storytelling University?
John and John Azoni host the show. Published by John Azoni.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Does Higher Ed Storytelling University take guests?
Yes. Guests have been identified in episode analyses.
Where can I read transcripts?
20 of 116 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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